Alicia Trost
@aliciatrost.bsky.social
Transit Executive / Strategic Comms / Youth Engagement / Gender Equity / Risk Taker / Creator of Fun Stuff
📍East Bay
📍East Bay
I almost forgot to tag off my Clipper at Redwood City Caltrain!
I did BART+Muni+Caltrain to get from home to Redwood City for the Move Bay Area West Bay Summit.
I never waited more than 10 minutes for a train and didn’t sit in traffic.
I did BART+Muni+Caltrain to get from home to Redwood City for the Move Bay Area West Bay Summit.
I never waited more than 10 minutes for a train and didn’t sit in traffic.
October 3, 2025 at 11:02 PM
I almost forgot to tag off my Clipper at Redwood City Caltrain!
I did BART+Muni+Caltrain to get from home to Redwood City for the Move Bay Area West Bay Summit.
I never waited more than 10 minutes for a train and didn’t sit in traffic.
I did BART+Muni+Caltrain to get from home to Redwood City for the Move Bay Area West Bay Summit.
I never waited more than 10 minutes for a train and didn’t sit in traffic.
This is how I roll. I show up for others to promote the greater transit story in the Bay Area. It isn’t just about telling BART’s story but the industry in general and its role in the Bay Area’s ability to move people and keep the economy thriving.
September 29, 2025 at 3:05 PM
This is how I roll. I show up for others to promote the greater transit story in the Bay Area. It isn’t just about telling BART’s story but the industry in general and its role in the Bay Area’s ability to move people and keep the economy thriving.
The time has arrived. @rebeccaforec.bsky.social do you remember when you tried to help me allow us to publish videos of each BART line from the train operator point of view?
We finally did it and plan to screen the video this Saturday at Concord Station.
We finally did it and plan to screen the video this Saturday at Concord Station.
August 13, 2025 at 2:59 PM
The time has arrived. @rebeccaforec.bsky.social do you remember when you tried to help me allow us to publish videos of each BART line from the train operator point of view?
We finally did it and plan to screen the video this Saturday at Concord Station.
We finally did it and plan to screen the video this Saturday at Concord Station.
The Trost family on @bart.gov heading to Kendrick Lamar and Sza.
The freeway sign said downtown SF would be 60 minutes, we will get there in about 20!
The freeway sign said downtown SF would be 60 minutes, we will get there in about 20!
May 30, 2025 at 1:38 AM
The Trost family on @bart.gov heading to Kendrick Lamar and Sza.
The freeway sign said downtown SF would be 60 minutes, we will get there in about 20!
The freeway sign said downtown SF would be 60 minutes, we will get there in about 20!
I love these new advertising posters on BART.
Thank you Ca Dept of Public Health for sharing this important message with our riders and supporting BART through ad dollars.
Thank you Ca Dept of Public Health for sharing this important message with our riders and supporting BART through ad dollars.
April 10, 2025 at 4:09 PM
I love these new advertising posters on BART.
Thank you Ca Dept of Public Health for sharing this important message with our riders and supporting BART through ad dollars.
Thank you Ca Dept of Public Health for sharing this important message with our riders and supporting BART through ad dollars.
Heading into SF to meet up with this one. 👇
February 2, 2025 at 12:15 AM
Heading into SF to meet up with this one. 👇
The sweaters were a viral hit from the jump and I’ve spoken to dozens of agencies about how to launch and turn a profit on their own custom sweater. While they are a great brand awareness stunt, they also generate money for BART.
I’m overjoyed to see so many agencies launch sweaters this year.
I’m overjoyed to see so many agencies launch sweaters this year.
December 21, 2024 at 7:11 PM
The sweaters were a viral hit from the jump and I’ve spoken to dozens of agencies about how to launch and turn a profit on their own custom sweater. While they are a great brand awareness stunt, they also generate money for BART.
I’m overjoyed to see so many agencies launch sweaters this year.
I’m overjoyed to see so many agencies launch sweaters this year.
It all started in 2021, when I landed a WSJ article: “San Francisco’s BART Tries Ugly Christmas Sweaters to Promote Ridership” after I posted a social media video of the BART General Manager and I dancing around the BART system in our sweaters.
December 21, 2024 at 7:11 PM
It all started in 2021, when I landed a WSJ article: “San Francisco’s BART Tries Ugly Christmas Sweaters to Promote Ridership” after I posted a social media video of the BART General Manager and I dancing around the BART system in our sweaters.
Christmas comes early with the arrival of this beauty.
Iconic Transit Maps: The World’s Best Designs from Mark Ovenden.
Iconic Transit Maps: The World’s Best Designs from Mark Ovenden.
December 19, 2024 at 5:24 PM
Christmas comes early with the arrival of this beauty.
Iconic Transit Maps: The World’s Best Designs from Mark Ovenden.
Iconic Transit Maps: The World’s Best Designs from Mark Ovenden.
I’m excited to share a gender and safety on transit report that will help BART and other agencies evaluate their approach to safety and evaluate changes made to make transit more welcoming.
I worked with the Alliance for Girls to develop this Evaluation Framework: www.bart.gov/news/article...
I worked with the Alliance for Girls to develop this Evaluation Framework: www.bart.gov/news/article...
December 18, 2024 at 6:55 PM
I’m excited to share a gender and safety on transit report that will help BART and other agencies evaluate their approach to safety and evaluate changes made to make transit more welcoming.
I worked with the Alliance for Girls to develop this Evaluation Framework: www.bart.gov/news/article...
I worked with the Alliance for Girls to develop this Evaluation Framework: www.bart.gov/news/article...