It’s a brilliantly simple formula - identify people’s pain points, fabricate an enemy, and position yourself as the savior who’ll make it all better by eliminating that enemy.
It’s a brilliantly simple formula - identify people’s pain points, fabricate an enemy, and position yourself as the savior who’ll make it all better by eliminating that enemy.
Tell us your favorite dish on the Thanksgiving table, and we’ll share our knowledge about the work behind the ingredients. #WeFeedYou