Serena Snoad - Good Community
@serenas.bsky.social
Passionate about connection, culture, and carbs.
Building online communities since 2008. Founder of Good Community: https://goodcommunity.co.uk/links
Fond of London, literature and liminal spaces.
Be excellent to each other.
(Image: SewCream Studios)
Building online communities since 2008. Founder of Good Community: https://goodcommunity.co.uk/links
Fond of London, literature and liminal spaces.
Be excellent to each other.
(Image: SewCream Studios)
Pinned
I see we have another wave of folks who are new to Bluesky! Welcome 👋
Follow me if you're interested in:
- online community building
- wellbeing at work
- nonprofit comms
- moderation of content and conduct
- Korean dramas
- Foodie content
Say hi below and tell me more about you...
Follow me if you're interested in:
- online community building
- wellbeing at work
- nonprofit comms
- moderation of content and conduct
- Korean dramas
- Foodie content
Say hi below and tell me more about you...
There's something mesmerising about television shows that gently lead you into a well crafted world where realism and magic gradually step toward one another...
Small Prophets review – Mackenzie Crook’s magical new comedy is pure, pure pleasure
Small Prophets review – Mackenzie Crook’s magical new comedy is pure, pure pleasure
Wonder lies below the surface of this truly fantastic sitcom from the creator of Detectorists. It’s an impossible marvel of TV making
www.theguardian.com
February 14, 2026 at 12:17 AM
There's something mesmerising about television shows that gently lead you into a well crafted world where realism and magic gradually step toward one another...
This is what transparency in Trust and Safety looks like
Incident report: Earlier this week, our automated moderation system incorrectly labeled ~32,000 accounts as requiring moderator review. Here’s what happened, what we fixed, and the current status. 1/5
February 14, 2026 at 12:12 AM
This is what transparency in Trust and Safety looks like
Reposted by Serena Snoad - Good Community
Safer Internet Day is really about small habits
Don’t click dodgy links
Delete emails that feel off
Watch for weird grammar
Be wary of surveys
Don’t engage with trolls, block them
Use antivirus software and keep devices updated
Simple stuff, worth remembering
#SaferInternetDay
Don’t click dodgy links
Delete emails that feel off
Watch for weird grammar
Be wary of surveys
Don’t engage with trolls, block them
Use antivirus software and keep devices updated
Simple stuff, worth remembering
#SaferInternetDay
February 10, 2026 at 4:02 PM
Safer Internet Day is really about small habits
Don’t click dodgy links
Delete emails that feel off
Watch for weird grammar
Be wary of surveys
Don’t engage with trolls, block them
Use antivirus software and keep devices updated
Simple stuff, worth remembering
#SaferInternetDay
Don’t click dodgy links
Delete emails that feel off
Watch for weird grammar
Be wary of surveys
Don’t engage with trolls, block them
Use antivirus software and keep devices updated
Simple stuff, worth remembering
#SaferInternetDay
I miss this account
Toni Braxton announces the first UK outlet of her go-kart repair shop ‘Unbreak My Kart’ will open in Essex in March 2025
February 10, 2026 at 7:17 PM
I miss this account
Reposted by Serena Snoad - Good Community
genuinely if you’re still using twitter at this point there’s something wrong with you
January 14, 2026 at 2:56 PM
genuinely if you’re still using twitter at this point there’s something wrong with you
Reposted by Serena Snoad - Good Community
💥 Brand new episode!
🎙️ The big exodus - the data doesn't lie, the third sector is abandoning X.
🎙️ We chat with Madeleine Sugden, digital impact consultant as a renewed wave of charities leaving X following recent changes to the platform.
🎧 LINK IN BIO @madlinsudn.bsky.social #TheCharityShow
🎙️ The big exodus - the data doesn't lie, the third sector is abandoning X.
🎙️ We chat with Madeleine Sugden, digital impact consultant as a renewed wave of charities leaving X following recent changes to the platform.
🎧 LINK IN BIO @madlinsudn.bsky.social #TheCharityShow
February 9, 2026 at 8:59 AM
💥 Brand new episode!
🎙️ The big exodus - the data doesn't lie, the third sector is abandoning X.
🎙️ We chat with Madeleine Sugden, digital impact consultant as a renewed wave of charities leaving X following recent changes to the platform.
🎧 LINK IN BIO @madlinsudn.bsky.social #TheCharityShow
🎙️ The big exodus - the data doesn't lie, the third sector is abandoning X.
🎙️ We chat with Madeleine Sugden, digital impact consultant as a renewed wave of charities leaving X following recent changes to the platform.
🎧 LINK IN BIO @madlinsudn.bsky.social #TheCharityShow
This is a fascinating idea but I think the model struggles if you talk about more than one thing a lot. Like me.
I'm not with the social/community folks, or the charity sector folks, or the foodies, or the kdrama people...
So enjoy it, but take it with a pinch of salt
I'm not with the social/community folks, or the charity sector folks, or the foodies, or the kdrama people...
So enjoy it, but take it with a pinch of salt
I made a map of 3.4 million Bluesky users - see if you can find yourself!
bluesky-map.theo.io
I've seen some similar projects, but IMO this seems to better capture some of the fine-grained detail
bluesky-map.theo.io
I've seen some similar projects, but IMO this seems to better capture some of the fine-grained detail
Bluesky Map
Interactive map of 3.4 million Bluesky users, visualised by their follower pattern.
bluesky-map.theo.io
February 9, 2026 at 2:58 PM
This is a fascinating idea but I think the model struggles if you talk about more than one thing a lot. Like me.
I'm not with the social/community folks, or the charity sector folks, or the foodies, or the kdrama people...
So enjoy it, but take it with a pinch of salt
I'm not with the social/community folks, or the charity sector folks, or the foodies, or the kdrama people...
So enjoy it, but take it with a pinch of salt
Folks, hold off using UpScrolled, a new video sharing app.
I moderate and teach moderation, and decided to try it. What happened?
For the first time, I actually saw CSAM (child sexual abuse material) of a graphic nature, and at volume. I reported some content, and then uninstalled the app.
1/2
I moderate and teach moderation, and decided to try it. What happened?
For the first time, I actually saw CSAM (child sexual abuse material) of a graphic nature, and at volume. I reported some content, and then uninstalled the app.
1/2
February 6, 2026 at 5:03 PM
Folks, hold off using UpScrolled, a new video sharing app.
I moderate and teach moderation, and decided to try it. What happened?
For the first time, I actually saw CSAM (child sexual abuse material) of a graphic nature, and at volume. I reported some content, and then uninstalled the app.
1/2
I moderate and teach moderation, and decided to try it. What happened?
For the first time, I actually saw CSAM (child sexual abuse material) of a graphic nature, and at volume. I reported some content, and then uninstalled the app.
1/2
Reposted by Serena Snoad - Good Community
Sir Ian McKellen performing a monologue from Shakespeare’s Sir Thomas More on the Stephen Colbert show. Never have I heard this monologue performed with such a keen sense of prescience. Nor have I ever been in this exact historical moment.TY Sir Ian, for reaching us once again.
#Pinks #ProudBlue
#Pinks #ProudBlue
February 5, 2026 at 11:50 AM
Sir Ian McKellen performing a monologue from Shakespeare’s Sir Thomas More on the Stephen Colbert show. Never have I heard this monologue performed with such a keen sense of prescience. Nor have I ever been in this exact historical moment.TY Sir Ian, for reaching us once again.
#Pinks #ProudBlue
#Pinks #ProudBlue
Important read for anyone working in tech, especially gaming
The Epstein files reveal what powerful people see in video games: profit, coercion, and control
aftermath.site/jeffrey-epstei...
aftermath.site/jeffrey-epstei...
February 4, 2026 at 11:49 AM
Important read for anyone working in tech, especially gaming
I think every community manager can learn from Bluesky's transparency report. It's readable, and helpful.
The biggest takeaway for me is that they recognise the importance of human moderation for complex and nuanced issues.
Even with AI tools, you still need human oversight.
#communitymanagers
The biggest takeaway for me is that they recognise the importance of human moderation for complex and nuanced issues.
Even with AI tools, you still need human oversight.
#communitymanagers
In 2025, as Bluesky grew from 25M to 42M users, we took actions to keep it welcoming, using proactive design to reduce toxic content by 79%. Our 2025 Transparency Report shares how we're building a safer platform while keeping a transparent and human-centered approach: bsky.social/about/blog/0...
2025 Transparency Report Overview - Bluesky
In 2025, as Bluesky grew from 25 million to 41 million users, we improved the trust and safety infrastructure to better enable our mission. Here's what that looks like in plain language.
bsky.social
February 3, 2026 at 11:58 AM
I think every community manager can learn from Bluesky's transparency report. It's readable, and helpful.
The biggest takeaway for me is that they recognise the importance of human moderation for complex and nuanced issues.
Even with AI tools, you still need human oversight.
#communitymanagers
The biggest takeaway for me is that they recognise the importance of human moderation for complex and nuanced issues.
Even with AI tools, you still need human oversight.
#communitymanagers
I'm loving how easy these two ingredient flatbreads are...
I roll them in a little olive oil and flour and make them in a pitta type shape, cooking with a light drizzle of oil
🍽️🍜
www.easypeasyfoodie.com/easy-2-ingre...
I roll them in a little olive oil and flour and make them in a pitta type shape, cooking with a light drizzle of oil
🍽️🍜
www.easypeasyfoodie.com/easy-2-ingre...
January 31, 2026 at 12:00 PM
I'm loving how easy these two ingredient flatbreads are...
I roll them in a little olive oil and flour and make them in a pitta type shape, cooking with a light drizzle of oil
🍽️🍜
www.easypeasyfoodie.com/easy-2-ingre...
I roll them in a little olive oil and flour and make them in a pitta type shape, cooking with a light drizzle of oil
🍽️🍜
www.easypeasyfoodie.com/easy-2-ingre...
I know other #dogwalking folks will understand this.
You get to know other dogs, their owners and families, the routes they take and where they probably live.
Your dog forms alliances, has dalliances, or develops beef with other dogs.
Which is why I said something frankly bizarre earlier...
You get to know other dogs, their owners and families, the routes they take and where they probably live.
Your dog forms alliances, has dalliances, or develops beef with other dogs.
Which is why I said something frankly bizarre earlier...
January 30, 2026 at 7:49 PM
I know other #dogwalking folks will understand this.
You get to know other dogs, their owners and families, the routes they take and where they probably live.
Your dog forms alliances, has dalliances, or develops beef with other dogs.
Which is why I said something frankly bizarre earlier...
You get to know other dogs, their owners and families, the routes they take and where they probably live.
Your dog forms alliances, has dalliances, or develops beef with other dogs.
Which is why I said something frankly bizarre earlier...
THIS is the direct result of turning away from reliable health information and promoting misinformation, myths, and worse.
It's a shame that the US (and other parts of the world like parts of the UK) are giving us a tangible and deadly example of the damage misinformation does.
It's a shame that the US (and other parts of the world like parts of the UK) are giving us a tangible and deadly example of the damage misinformation does.
2,255 measles cases in 2025. 416 in January alone.
This is the direct result of the Trump administration’s war on science. By gutting vaccine schedules and elevating ideologues, they have traded 25 years of progress for a public health catastrophe.
This is the direct result of the Trump administration’s war on science. By gutting vaccine schedules and elevating ideologues, they have traded 25 years of progress for a public health catastrophe.
January 30, 2026 at 3:55 PM
THIS is the direct result of turning away from reliable health information and promoting misinformation, myths, and worse.
It's a shame that the US (and other parts of the world like parts of the UK) are giving us a tangible and deadly example of the damage misinformation does.
It's a shame that the US (and other parts of the world like parts of the UK) are giving us a tangible and deadly example of the damage misinformation does.
Delicious punwork
I saw the rain dirty valley
you saw Brigadoon
I saw the croissant
you saw the whole of Sassoon
#NationalCroissantDay
you saw Brigadoon
I saw the croissant
you saw the whole of Sassoon
#NationalCroissantDay
January 30, 2026 at 12:02 PM
Delicious punwork
If the substance of the product and evidence backs up these claims and the product is accessible, this is potentially very good news for a lot of UGC platforms and community managers
Dave Willner, who led trust and safety at major tech firms and has cofounded a company that is developing an AI content classification platform, says LLM-driven technology can now accomplish classification at the scale necessary for moderation on large platforms. That has substantial implications.
AI is Removing Bottlenecks to Effective Content Moderation at Scale
Zentropi's Dave Willner says LLM-driven technology can now accomplish content classification at the scale necessary for moderation on large platforms.
www.techpolicy.press
January 29, 2026 at 4:11 PM
If the substance of the product and evidence backs up these claims and the product is accessible, this is potentially very good news for a lot of UGC platforms and community managers
A white, British, older man has been arrested by counter-terrorism police after risking the lives of others in an explosion.
Further reporting shows he was influenced (arguably radicalised) by misinformation online.
www.bbc.co.uk/news/article...
🧵1/3
Further reporting shows he was influenced (arguably radicalised) by misinformation online.
www.bbc.co.uk/news/article...
🧵1/3
Sidcup man convicted aover explosive attack on Ulez camera
Kevin Rees's homemade bomb caused damage to vehicles and property including a child's bedroom.
www.bbc.co.uk
January 29, 2026 at 12:46 PM
A white, British, older man has been arrested by counter-terrorism police after risking the lives of others in an explosion.
Further reporting shows he was influenced (arguably radicalised) by misinformation online.
www.bbc.co.uk/news/article...
🧵1/3
Further reporting shows he was influenced (arguably radicalised) by misinformation online.
www.bbc.co.uk/news/article...
🧵1/3
Want to get away from it all and count penguins? Wales has got an opportunity for you...
www.bbc.co.uk/news/article...
www.bbc.co.uk/news/article...
Volunteers wanted to to live on Skomer Island and count puffins
Successful applicants will spend several months helping conservation efforts on Skomer Island.
www.bbc.co.uk
January 29, 2026 at 12:34 PM
Want to get away from it all and count penguins? Wales has got an opportunity for you...
www.bbc.co.uk/news/article...
www.bbc.co.uk/news/article...
Reposted by Serena Snoad - Good Community
On almost everything – fraud, polarisation, radicalisation, misinformation – evidence suggests that over 60s are in much more urgent need of online protection and education than teenagers.
But that issue gets zero political attention, and is a total non-starter. Nothing good will come of it.
But that issue gets zero political attention, and is a total non-starter. Nothing good will come of it.
This was a minor story on London news this morning - but suspect is a real cautionary (and alarming) tale of an older man getting radicalised online.
www.bbc.co.uk/news/article...
www.bbc.co.uk/news/article...
Sidcup man convicted aover explosive attack on Ulez camera
Kevin Rees's homemade bomb caused damage to vehicles and property including a child's bedroom.
www.bbc.co.uk
January 29, 2026 at 9:43 AM
On almost everything – fraud, polarisation, radicalisation, misinformation – evidence suggests that over 60s are in much more urgent need of online protection and education than teenagers.
But that issue gets zero political attention, and is a total non-starter. Nothing good will come of it.
But that issue gets zero political attention, and is a total non-starter. Nothing good will come of it.
Strong Boaty McBoatface energy here. Nice.
"Abolish ICE" was submitted 9,200 times for Chicago's snowplow naming contest, records show. blockclubchi.co/3ZAnDTZ
January 28, 2026 at 5:27 PM
Strong Boaty McBoatface energy here. Nice.
The people united will never be defeated
brass solidarity band performing “stand by me” in the streets of whittier next to alex pretti’s memorial. the crowd started chanting “the people united will never be defeated” so they incorporated it into the song. i love minneapolis
January 27, 2026 at 12:13 PM
The people united will never be defeated
Reposted by Serena Snoad - Good Community
Fun fact: Your local bookstore is doing more to protect you and your neighbors than Amazon is.
January 26, 2026 at 4:02 PM
Fun fact: Your local bookstore is doing more to protect you and your neighbors than Amazon is.
Today is Community Manager Appreciation Day.
I see you and I appreciate you.
And I've been there - I know that this appreciation matters.
This year's CMAD meme needs a little Jon Hamm euphoria...
#CMAD #CommunityManagerAppreciationDay
I see you and I appreciate you.
And I've been there - I know that this appreciation matters.
This year's CMAD meme needs a little Jon Hamm euphoria...
#CMAD #CommunityManagerAppreciationDay
January 26, 2026 at 2:30 PM
Today is Community Manager Appreciation Day.
I see you and I appreciate you.
And I've been there - I know that this appreciation matters.
This year's CMAD meme needs a little Jon Hamm euphoria...
#CMAD #CommunityManagerAppreciationDay
I see you and I appreciate you.
And I've been there - I know that this appreciation matters.
This year's CMAD meme needs a little Jon Hamm euphoria...
#CMAD #CommunityManagerAppreciationDay
Currently knee deep in reviewing an Online Safety Act illegal harms risk assessment
Increasing my intake of sugar and caffeine to help me through assessing each risk definition, risk table, assessment, risk profiles, characteristics, controls and evidence. For 20 risks. Eek!
#OnlineSafety #cmgr
Increasing my intake of sugar and caffeine to help me through assessing each risk definition, risk table, assessment, risk profiles, characteristics, controls and evidence. For 20 risks. Eek!
#OnlineSafety #cmgr
January 23, 2026 at 5:41 PM
Currently knee deep in reviewing an Online Safety Act illegal harms risk assessment
Increasing my intake of sugar and caffeine to help me through assessing each risk definition, risk table, assessment, risk profiles, characteristics, controls and evidence. For 20 risks. Eek!
#OnlineSafety #cmgr
Increasing my intake of sugar and caffeine to help me through assessing each risk definition, risk table, assessment, risk profiles, characteristics, controls and evidence. For 20 risks. Eek!
#OnlineSafety #cmgr
Reposted by Serena Snoad - Good Community
This #WarmWelcomeWeek and throughout the winter public #Libraries have been acting as Warm Welcome Spaces - offering a hot drink or simply a quiet place to shelter from the weather.
Find your nearest @warmwelcomeuk.bsky.social space.
www.warmwelcome.uk/find-a-space
Find your nearest @warmwelcomeuk.bsky.social space.
www.warmwelcome.uk/find-a-space
January 21, 2026 at 10:15 AM
This #WarmWelcomeWeek and throughout the winter public #Libraries have been acting as Warm Welcome Spaces - offering a hot drink or simply a quiet place to shelter from the weather.
Find your nearest @warmwelcomeuk.bsky.social space.
www.warmwelcome.uk/find-a-space
Find your nearest @warmwelcomeuk.bsky.social space.
www.warmwelcome.uk/find-a-space