Mainly in Japanese so pls ignore/mute me freely
Blog (Japanese): https://picolin.tumblr.com
Instagram (English): https://www.instagram.com/picolin152/
Letterboxed: https://letterboxd.com/picolin/
www.curzon.com/films/the-tr...
www.curzon.com/films/the-tr...
Read more 👇
Read more 👇
And the Tesco contract got them distribution with Sainsbury and Asda.
And the Tesco contract got them distribution with Sainsbury and Asda.
They 'broke out' because they won a NATIONAL distribution contract in a Tesco craft beer contest.
Tesco birthed BrewDog, not Watt's 'shock jock' marketing approach. That came AFTER.
They 'broke out' because they won a NATIONAL distribution contract in a Tesco craft beer contest.
Tesco birthed BrewDog, not Watt's 'shock jock' marketing approach. That came AFTER.
ja.wikipedia.org/wiki/%E8%B1%...
ja.wikipedia.org/wiki/%E8%B1%...
Brewdog is your classic failed "first-mover."
They entered the market, at scale, when that market (something slightly better/edgier in mainstream shops and bars) was wide open.
Their offering was above-average and sometimes great (e.g. their non-alcs). But they made the classic mistake /1
Brewdog is your classic failed "first-mover."
They entered the market, at scale, when that market (something slightly better/edgier in mainstream shops and bars) was wide open.
Their offering was above-average and sometimes great (e.g. their non-alcs). But they made the classic mistake /1