Gen Z's drive toward niche pushes brands to change strategy
www.axios.com/2024/12/19/g...
Gen Z's drive toward niche pushes brands to change strategy
www.axios.com/2024/12/19/g...
www.irishtimes.com/opinion/2024...
www.irishtimes.com/opinion/2024...
“Media executives are beginning to reckon with the reality that the 2024 race won’t bring a “Trump bump” to save ad budgets or bring back readers, listeners, and viewers.”
www.semafor.com/article/01/2...
“Media executives are beginning to reckon with the reality that the 2024 race won’t bring a “Trump bump” to save ad budgets or bring back readers, listeners, and viewers.”
www.semafor.com/article/01/2...
www.thetimes.co.uk/article/5a60...
www.thetimes.co.uk/article/5a60...