Oli Bridge
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olibridge.bsky.social
Oli Bridge
@olibridge.bsky.social
SaaS founder:
🐻 Bonjoro.com (personalized onboarding videos)
💸 Plandalf.com (no-code pricing tests)

Here for tech, astronomy, botany. Growing SaaS by day. Studying 🌱 and the ✨ by night
Spicy question for my fellow SaaS email marketers 🌶️

Do you EVER email paid, but inactive users?

...

Yes. [comment reason below]

No. It just kicks out churn!
December 4, 2024 at 11:15 AM
New feature launching at Bonjoro next week called Fallback Videos!

Here's my draft email launch plan.

Big advocate of different comms to match the users status/industry etc. Also to clarify the goal of each email, ie. reactivations vs. upselling.

What's your approach? What would you add to this?
December 4, 2024 at 10:57 AM
Here’s what we did:

- Took an underused Bonjoro feature (Rollups)

- Used Plandalf to quickly launch a new upgrade experience

- Used Canva’s high-converting modal design (included in Plandalf)

- Made it so customers could make payment in modal vs new page

Conversion went from 4% to 25%!! 🤯
Proving our new SaaS works by dogfooding it on our current SaaS

And the results have been crazy

Added an extra $700 MRR in 2 weeks from one single experiment!

Just need more ppl to test it now

Beta Waitlist is open 👇

Plandalf.com
Plandalf
Drop-in billing experiences for all subscription businesses
Plandalf.com
December 3, 2024 at 11:49 PM
Proving our new SaaS works by dogfooding it on our current SaaS

And the results have been crazy

Added an extra $700 MRR in 2 weeks from one single experiment!

Just need more ppl to test it now

Beta Waitlist is open 👇

Plandalf.com
Plandalf
Drop-in billing experiences for all subscription businesses
Plandalf.com
December 3, 2024 at 11:36 PM
Simple video hook any SaaS marketer can use:

👉 The challenge

“Can I do X with Y?”

Opening shot MUST explain the whole challenge, minus the answer

Example:

“Can [X] solve [problem your customer has]?”

Opening shot shows X + states problem. But withholds answer.

Then show journey -> solution
December 3, 2024 at 11:08 PM
Reposted by Oli Bridge
Fascinating research from @randfish.bsky.social.

Google search intent breaks down into:

52.65% informational (seeking knowledge)
32.15% navigational (finding a login page/site)
14.51% commercial (product research)
0.69% transactional (ready to buy/sign up).

sparktoro.com/blog/new-res...
December 3, 2024 at 8:46 PM
Omg this got me 😭

Great job on this @fekri.io - SUCH a great idea!!
November 28, 2024 at 9:15 PM
My one hope for 🦋

That I don't fall into the trap of seeing it as a marketing channel

I REALLY want it to be a place of expression, learning, and human connection

Like old Twitter
November 26, 2024 at 2:35 PM
Been drinking coffee every day since 2020

Decided to stop last week

Feel like I'm discovering old parts of my brain I haven't seen in years
November 26, 2024 at 2:08 PM
Anyone made a starter pack of email marketers yet?

LMK if you’ve seen one 🙏

If not. I’ll make one!
November 25, 2024 at 9:40 PM
More great builders to follow in here 🔥
New here and in #buildinpublic?

I made a 🚀 starter pack with plenty of room!
Let me know if you want to join! 😀

And don't forget to share it :))

go.bsky.app/3F5Szx6
November 23, 2024 at 9:36 PM
Hot wings help required 🌶️

Friends coming later and my previous efforts have been a bit meh

Anyone indie hackers / founders got a tried & trusted recipe?
November 23, 2024 at 2:25 PM
Huh, that was unexpected!

I wonder if I can get it ranking 1-5 in time for Christmas 🤔

Any #seo experts out there?

What's the quickest way to level up this ranking!?
November 23, 2024 at 10:36 AM
You’d be surprised how much you have to pay your superfans to promote you

MUCH lower than you think

Happy to share what we pay (and more about process) -> DM me
Affiliate programs are a great growth lever for your SaaS.

But don’t stop there!

Do this too 👇
Increased social shares of Bonjoro by 300% last month. How?

We launched an Ambassador program!

👉 We pay a $ retainer to MVP customers to share X posts about Bonjoro each month

So far: 100% hit rate of invite -> Ambassador -> sharing

Lesson: Don’t be afraid to ask your customers to promote you!
November 23, 2024 at 9:57 AM
Affiliate programs are a great growth lever for your SaaS.

But don’t stop there!

Do this too 👇
Increased social shares of Bonjoro by 300% last month. How?

We launched an Ambassador program!

👉 We pay a $ retainer to MVP customers to share X posts about Bonjoro each month

So far: 100% hit rate of invite -> Ambassador -> sharing

Lesson: Don’t be afraid to ask your customers to promote you!
November 23, 2024 at 9:13 AM
Increased social shares of Bonjoro by 300% last month. How?

We launched an Ambassador program!

👉 We pay a $ retainer to MVP customers to share X posts about Bonjoro each month

So far: 100% hit rate of invite -> Ambassador -> sharing

Lesson: Don’t be afraid to ask your customers to promote you!
November 23, 2024 at 9:10 AM
Reposted by Oli Bridge
"Mass X-odus", says the Financial Times. Creatives and freelancers miss opportunity and inspiration after decline of X.

Which is true. A good chunk of the indie community on X saw their engagement plummet in recent months and were looking for an alternative. Not sure it was all related to politics
November 21, 2024 at 9:38 PM
Reposted by Oli Bridge
Created a Build in Public starter pack. 🎉

If you're an indie hacker building in public, feel free to join:

👉 Share your project below
🧡Like this post for the algo push
🔄 Repost this for visibility

go.bsky.app/PvitcMe
November 20, 2024 at 7:59 PM
Me and my Skywatcher 150p 🥰

Can highly recommend as a first scope!

Super quick to set up.
Super easy to use.
And super robust.

Can easily take into the garden / pop it in the car with no worries.

+ I have 2 young kids and it’s the sort of scope they can use too without me fretting!
November 21, 2024 at 10:07 PM
Please excuse my following : follower ratio

I saw @hudovich.dev’s indie hacker lists and got a little over-excited 😅
November 21, 2024 at 9:15 PM
Reposted by Oli Bridge
If you're an indie hacker and wondering whom to follow...

Here are two starter packs featuring 210+ Indie Hackers:

Part 1 - go.bsky.app/7PVRQFX
Part 2 - go.bsky.app/GHWuWr6

Let me know if you want to be added 👇

P.S. Guys, please, repost this 🙌
November 21, 2024 at 7:00 PM
Been working on something pretty awesome for the past 6m.

(Well I hope you think it is!)

Super excited to introduce you to Plandalf.com

Launch new pricing & upgrade experiences in minutes, not months.

Waitlist has just opened for our beta!! 👇

#buildinpublic
Plandalf
Drop-in billing experiences for all subscription businesses
Plandalf.com
November 21, 2024 at 8:16 PM
Just launched a new upgrade modal test using plandalf.com

So frickin' cool being able to see *exactly* which users are hitting our paywalls AND track conversion rates and actual revenue in real time

Legit the best SaaS tool I've used this year
November 20, 2024 at 2:40 PM
Reposted by Oli Bridge
The greatest problem in computer science is estimating software installation time. I just watched my new MacBook Pro go from 3 hours, to 2 hours and 45 minutes, to 2 hours and 43 minutes, to 56 minutes, to “about a minute” in the course of an hour. And that’s where I've been for several minutes.
November 18, 2024 at 5:08 AM