For medtech, check out HC.show
“How do we break through the info-obesity of the modern world?”
— Audacious: How Humans Win in an AI Marketing World by Mark Schaefer
“How do we break through the info-obesity of the modern world?”
— Audacious: How Humans Win in an AI Marketing World by Mark Schaefer
Details: www.healthcareittoday.com/2025/01/17/f...
If you can help us reach out to the various health IT poeple you know, that would be appreciated. #ViVE2025
Details: www.healthcareittoday.com/2025/01/17/f...
If you can help us reach out to the various health IT poeple you know, that would be appreciated. #ViVE2025
... recorded hours of music to be played during surgeries?
so the surgeons could just, like, chill out?
Item #2 in my latest "Linkfest" newsletter, free here: buttondown.com/clivethompso...
... recorded hours of music to be played during surgeries?
so the surgeons could just, like, chill out?
Item #2 in my latest "Linkfest" newsletter, free here: buttondown.com/clivethompso...
SO many branded and technical terms
SO many branded and technical terms
#medtech
#medtech
The first two?
1. The surgeon
2. The patient
Makes sense, but this big dose of humility isn't the current standard by any means.
The first two?
1. The surgeon
2. The patient
Makes sense, but this big dose of humility isn't the current standard by any means.
I don’t think it’s really fair to call what I did mountain biking, but I feel safe calling it trail riding.
I don’t think it’s really fair to call what I did mountain biking, but I feel safe calling it trail riding.
The companies that pick a narrower audience and really work to solve their problems are the ones that can be useful.
The companies that pick a narrower audience and really work to solve their problems are the ones that can be useful.
Spam by newsletter is no fun.
Spam by newsletter is no fun.
It was a really fun dynamic. Two leaders bringing their respective strengths to bear.
It was a really fun dynamic. Two leaders bringing their respective strengths to bear.
I was on a Zoom call yesterday, and the person on the other end was really struggling. She only uses Teams and was really having trouble adapting.
Market dominance is such a fickle thing.
I was on a Zoom call yesterday, and the person on the other end was really struggling. She only uses Teams and was really having trouble adapting.
Market dominance is such a fickle thing.
- reading
- bike riding
All that.
Thinking about reading 3 books a month: a novel, a business book, and a book on spirituality. Trying to be a well-rounded person.
- reading
- bike riding
All that.
Thinking about reading 3 books a month: a novel, a business book, and a book on spirituality. Trying to be a well-rounded person.
That's how I want to be when I grow up.
That's how I want to be when I grow up.
Relentless message testing means taking loads of "micro-risks" along with a few well-planned big risks to see how you can resonate with your advocates the most.
#medtech
Relentless message testing means taking loads of "micro-risks" along with a few well-planned big risks to see how you can resonate with your advocates the most.
#medtech
I'm specifically playing around with comparing different groups on the basis of slight differences in how they describe themselves in their bios.
#marketing #audienceresearch
I'm specifically playing around with comparing different groups on the basis of slight differences in how they describe themselves in their bios.
#marketing #audienceresearch
www.healthcarepackaging.com
www.healthcarepackaging.com
My criteria: which episodes did I actually talk about later on?
I feel like our guests brought wisdom on every episode, but I definitely found myself dwelling on a few key thoughts repeatedly.
My criteria: which episodes did I actually talk about later on?
I feel like our guests brought wisdom on every episode, but I definitely found myself dwelling on a few key thoughts repeatedly.