Matthieu Lamoureux
@llllitl.bsky.social
Advertising and marketing blogger. Strategy Director at Jellyfish Amsterdam. Previously at Anomaly, Ogilvy, Publicis, TBWA\, Vice... Follow me to enjoy some of the most creative ads!
Havas x WPP? 👀
- The two advertising holding companies are reportedly exploring a deal.
- Havas appears to be considering a minority stake in WPP, rather than pursuing a full-blown merger.
adweek.com/agencies/hav... #AgencyLife #Advertising #Marketing #Havas #WPP @adweek.bsky.social
- The two advertising holding companies are reportedly exploring a deal.
- Havas appears to be considering a minority stake in WPP, rather than pursuing a full-blown merger.
adweek.com/agencies/hav... #AgencyLife #Advertising #Marketing #Havas #WPP @adweek.bsky.social
Havas Reportedly Exploring a Deal with WPP
Ad industry insider suggests Havas is eyeing a minority stake, not a full-blown takeover.
adweek.com
November 17, 2025 at 12:35 PM
Havas x WPP? 👀
- The two advertising holding companies are reportedly exploring a deal.
- Havas appears to be considering a minority stake in WPP, rather than pursuing a full-blown merger.
adweek.com/agencies/hav... #AgencyLife #Advertising #Marketing #Havas #WPP @adweek.bsky.social
- The two advertising holding companies are reportedly exploring a deal.
- Havas appears to be considering a minority stake in WPP, rather than pursuing a full-blown merger.
adweek.com/agencies/hav... #AgencyLife #Advertising #Marketing #Havas #WPP @adweek.bsky.social
John Lewis’ 2025 Christmas advert is here! 🎄
This year, it tells a heartwarming story about a father and his teenage son (set to a 90s club anthem!). ✨
#Christmas #Advertising
This year, it tells a heartwarming story about a father and his teenage son (set to a 90s club anthem!). ✨
#Christmas #Advertising
November 4, 2025 at 8:45 AM
John Lewis’ 2025 Christmas advert is here! 🎄
This year, it tells a heartwarming story about a father and his teenage son (set to a 90s club anthem!). ✨
#Christmas #Advertising
This year, it tells a heartwarming story about a father and his teenage son (set to a 90s club anthem!). ✨
#Christmas #Advertising
They did it again! 🐻❄️🎄
Coca-Cola’s 2025 Christmas ad is AI-generated once more. Is it actually any better than last year’s? youtu.be/dwex5VgfQtw
#AI #CocaCola #Christmas #Holidays
Coca-Cola’s 2025 Christmas ad is AI-generated once more. Is it actually any better than last year’s? youtu.be/dwex5VgfQtw
#AI #CocaCola #Christmas #Holidays
Coca-Cola - Holidays Are Coming (AI-Generated 2025 Christmas Ad)
YouTube video by LLLLITL
youtu.be
November 3, 2025 at 10:02 PM
They did it again! 🐻❄️🎄
Coca-Cola’s 2025 Christmas ad is AI-generated once more. Is it actually any better than last year’s? youtu.be/dwex5VgfQtw
#AI #CocaCola #Christmas #Holidays
Coca-Cola’s 2025 Christmas ad is AI-generated once more. Is it actually any better than last year’s? youtu.be/dwex5VgfQtw
#AI #CocaCola #Christmas #Holidays
The Omnicom x IPG merger will retire the iconic agency brand "DDB"
- The new entity will consolidate its creative operations around three networks only: BBDO, McCann and TBWA\
- DDB agencies may be merged into TBWA\
bandt.com.au/report-ddb-b...
#AgencyLife
- The new entity will consolidate its creative operations around three networks only: BBDO, McCann and TBWA\
- DDB agencies may be merged into TBWA\
bandt.com.au/report-ddb-b...
#AgencyLife
Report: DDB Brand Set To Retire As Part Of Omnicom's IPG Acquisition
DDB might not make it through the merger, it seems.
bandt.com.au
October 29, 2025 at 2:17 PM
The Omnicom x IPG merger will retire the iconic agency brand "DDB"
- The new entity will consolidate its creative operations around three networks only: BBDO, McCann and TBWA\
- DDB agencies may be merged into TBWA\
bandt.com.au/report-ddb-b...
#AgencyLife
- The new entity will consolidate its creative operations around three networks only: BBDO, McCann and TBWA\
- DDB agencies may be merged into TBWA\
bandt.com.au/report-ddb-b...
#AgencyLife
Brilliant new IKEA campaign ✨
No product in sight, just the iconic price tag taking center stage.
#IKEA #Creativity #Advertising #Print
No product in sight, just the iconic price tag taking center stage.
#IKEA #Creativity #Advertising #Print
October 28, 2025 at 12:20 PM
Brilliant new IKEA campaign ✨
No product in sight, just the iconic price tag taking center stage.
#IKEA #Creativity #Advertising #Print
No product in sight, just the iconic price tag taking center stage.
#IKEA #Creativity #Advertising #Print
Hilarious new Burger King ad, poking fun at babies craving a taste of the Whopper 😅🍼 #BurgerKing #Advertising #Marketing #Creativity
October 7, 2025 at 3:47 PM
Hilarious new Burger King ad, poking fun at babies craving a taste of the Whopper 😅🍼 #BurgerKing #Advertising #Marketing #Creativity
Behind recent controversial campaigns from American Eagle and Cracker Barrel, some agencies dodged the backlash. But along with it went their influence, brand equity, relevance...
Less heat isn’t a victory, it’s a warning.
adage.com/agencies/aa-... #AgencyLife #Creativity #Marketing
Less heat isn’t a victory, it’s a warning.
adage.com/agencies/aa-... #AgencyLife #Creativity #Marketing
Why agencies are taking less heat for brand controversies—and why that’s not a good thing
The chatter around Cracker Barrel and American Eagle’s recent controversies has focused squarely on the brands, while their agencies have drawn little notice.
adage.com
September 16, 2025 at 1:40 PM
Behind recent controversial campaigns from American Eagle and Cracker Barrel, some agencies dodged the backlash. But along with it went their influence, brand equity, relevance...
Less heat isn’t a victory, it’s a warning.
adage.com/agencies/aa-... #AgencyLife #Creativity #Marketing
Less heat isn’t a victory, it’s a warning.
adage.com/agencies/aa-... #AgencyLife #Creativity #Marketing
"Why Do It?"
Nike reimagines its iconic slogan with Tyler, the Creator, urging Gen Z to take risks. Because playing it safe never changed the game. #Advertising #Marketing #Creativity #Sport #JustDoIt
Nike reimagines its iconic slogan with Tyler, the Creator, urging Gen Z to take risks. Because playing it safe never changed the game. #Advertising #Marketing #Creativity #Sport #JustDoIt
September 8, 2025 at 12:34 PM
"Why Do It?"
Nike reimagines its iconic slogan with Tyler, the Creator, urging Gen Z to take risks. Because playing it safe never changed the game. #Advertising #Marketing #Creativity #Sport #JustDoIt
Nike reimagines its iconic slogan with Tyler, the Creator, urging Gen Z to take risks. Because playing it safe never changed the game. #Advertising #Marketing #Creativity #Sport #JustDoIt
In the wake of Cannes Lions’ scam work controversy, Adaily built 'AVA-AE', an AI that verifies every case study in minutes, letting juries focus on creativity. #CannesLions #Advertising
More info: www.linkedin.com/feed/update/...
More info: www.linkedin.com/feed/update/...
August 27, 2025 at 12:00 PM
In the wake of Cannes Lions’ scam work controversy, Adaily built 'AVA-AE', an AI that verifies every case study in minutes, letting juries focus on creativity. #CannesLions #Advertising
More info: www.linkedin.com/feed/update/...
More info: www.linkedin.com/feed/update/...
Bose turned a speaker into a stick of butter. 🧈
To launch its new butter-yellow SoundLink Plus, the brand whipped up this smart seeding kit. Creative packaging = earned media. #Design #Packaging #PR
To launch its new butter-yellow SoundLink Plus, the brand whipped up this smart seeding kit. Creative packaging = earned media. #Design #Packaging #PR
August 25, 2025 at 10:33 AM
Bose turned a speaker into a stick of butter. 🧈
To launch its new butter-yellow SoundLink Plus, the brand whipped up this smart seeding kit. Creative packaging = earned media. #Design #Packaging #PR
To launch its new butter-yellow SoundLink Plus, the brand whipped up this smart seeding kit. Creative packaging = earned media. #Design #Packaging #PR
MSCHF, the Brooklyn-based art collective known for creating cultural and viral stunts, is making its move into the agency world. #AgencyLife #Advertising #Culture #SocialMedia
adage.com/agencies/cre...
adage.com/agencies/cre...
Why viral art collective MSCHF is launching a creative agency ‘of sorts’ to work with brands
Brooklyn art collective MSCHF is launching Applied MSCHF, a creative agency-style arm for brand partnerships.
adage.com
August 21, 2025 at 1:51 PM
MSCHF, the Brooklyn-based art collective known for creating cultural and viral stunts, is making its move into the agency world. #AgencyLife #Advertising #Culture #SocialMedia
adage.com/agencies/cre...
adage.com/agencies/cre...
To celebrate Singapore’s 60th birthday creative agency BBH Singapore has launched 'Unthinkables!': A gum-like candy that looks, chews, and tastes like gum… But technically isn’t! #Singapore
August 19, 2025 at 8:55 AM
To celebrate Singapore’s 60th birthday creative agency BBH Singapore has launched 'Unthinkables!': A gum-like candy that looks, chews, and tastes like gum… But technically isn’t! #Singapore
Ikea Brighton turns seagull crap into creative gold. 🐦 (Creative Agency: Mother, London)
August 18, 2025 at 2:03 PM
Ikea Brighton turns seagull crap into creative gold. 🐦 (Creative Agency: Mother, London)
"Cheers to Bars" 🍻
Some of humanity’s most memorable stories share a humble origin: a local pub. AB InBev’s latest film celebrates the bar as a launching pad for extraordinary beginnings. From bands that defined generations to cultural traditions first sketched on coaster napkins, and so much more.
Some of humanity’s most memorable stories share a humble origin: a local pub. AB InBev’s latest film celebrates the bar as a launching pad for extraordinary beginnings. From bands that defined generations to cultural traditions first sketched on coaster napkins, and so much more.
August 5, 2025 at 2:29 PM
"Cheers to Bars" 🍻
Some of humanity’s most memorable stories share a humble origin: a local pub. AB InBev’s latest film celebrates the bar as a launching pad for extraordinary beginnings. From bands that defined generations to cultural traditions first sketched on coaster napkins, and so much more.
Some of humanity’s most memorable stories share a humble origin: a local pub. AB InBev’s latest film celebrates the bar as a launching pad for extraordinary beginnings. From bands that defined generations to cultural traditions first sketched on coaster napkins, and so much more.
Forget the old recruitment playbook: The fashion brand Sendero is letting its creative and media agencies choose its next CMO. A smart, modern approach to building brands that actually last. adage.com/agencies/aa-... #Marketing #Advertising #Employment #Jobs
This apparel brand needs a CMO—why its new ad agency is leading the search
Austin, Texas-based Bakery is sorting through hundreds of candidates to help Sendero Provisions find its marketing chief.
adage.com
July 23, 2025 at 1:44 PM
Forget the old recruitment playbook: The fashion brand Sendero is letting its creative and media agencies choose its next CMO. A smart, modern approach to building brands that actually last. adage.com/agencies/aa-... #Marketing #Advertising #Employment #Jobs
McDonald's now accepts... A birth card! 🍼
Beyond credit cards and loyalty cards, McDonald's Belgium is showing ultimate support for new parents by accepting a birth card as a form of payment.
Beyond credit cards and loyalty cards, McDonald's Belgium is showing ultimate support for new parents by accepting a birth card as a form of payment.
July 22, 2025 at 12:22 PM
McDonald's now accepts... A birth card! 🍼
Beyond credit cards and loyalty cards, McDonald's Belgium is showing ultimate support for new parents by accepting a birth card as a form of payment.
Beyond credit cards and loyalty cards, McDonald's Belgium is showing ultimate support for new parents by accepting a birth card as a form of payment.
Beyond the scam work controversy, the 2025 Cannes Lions have also seen juries facing various forms of pressure, including bribes, job offers, and even cash adage.com/events-award... #CannesLions
Inside Cannes’ cheating crisis—ad leaders on bribery, collusion and who is to blame for award show scandals
The Cannes cheating scandal has brought renewed scrutiny of awards, entries and the judging process—but will anything change?
adage.com
July 16, 2025 at 8:31 AM
Beyond the scam work controversy, the 2025 Cannes Lions have also seen juries facing various forms of pressure, including bribes, job offers, and even cash adage.com/events-award... #CannesLions
Cannes Lions introduces new "Global Integrity Standards" following recent controversy over awarded scam work www.canneslions.com/statement-ca... #CannesLions
Cannes Lions Statement: Cannes Lions Introduces Global Integrity Standards
Cannes Lions Introduces Global Integrity Standards to Define Creative Accountability for a New Era
www.canneslions.com
July 10, 2025 at 1:13 PM
Cannes Lions introduces new "Global Integrity Standards" following recent controversy over awarded scam work www.canneslions.com/statement-ca... #CannesLions
Let’s honour the ideas that raised the bar, not the eyebrows. www.llllitl.fr/2025/07/scam... #ScammedLions
'Scammed Lions': Should We Reassign Awards Stolen by Ghost Campaigns? – LLLLITL
Let’s honour the ideas that raised the bar, not the eyebrows. Beyond celebrating the year’s most creative work, the 2025 Cannes Lions were also marred by controversy, partly overshadowed by a handful ...
www.llllitl.fr
July 1, 2025 at 2:22 PM
Let’s honour the ideas that raised the bar, not the eyebrows. www.llllitl.fr/2025/07/scam... #ScammedLions
The 2025 Cannes Lions are over! 🥲
AXA, Budweiser, Dove, Hyundai, L'Oréal, LVMH, Paris 2024, Vaseline, Viagra... Check out the most creative ads of the year: www.llllitl.fr/2025/06/cann... #CannesLions
AXA, Budweiser, Dove, Hyundai, L'Oréal, LVMH, Paris 2024, Vaseline, Viagra... Check out the most creative ads of the year: www.llllitl.fr/2025/06/cann... #CannesLions
Cannes Lions 2025: Watch ALL the Grand Prix Winners Here – LLLLITL
The World’s Most Creative Campaigns of the Year. Each year, the Cannes Lions International Festival of Creativity celebrates the very best in advertising and creative excellence. Now in its 72nd edit...
llllitl.fr
June 20, 2025 at 8:11 PM
The 2025 Cannes Lions are over! 🥲
AXA, Budweiser, Dove, Hyundai, L'Oréal, LVMH, Paris 2024, Vaseline, Viagra... Check out the most creative ads of the year: www.llllitl.fr/2025/06/cann... #CannesLions
AXA, Budweiser, Dove, Hyundai, L'Oréal, LVMH, Paris 2024, Vaseline, Viagra... Check out the most creative ads of the year: www.llllitl.fr/2025/06/cann... #CannesLions
Axa, LVMH, United Nations, Spotify, Ziploc... 7 amazing new GRAND PRIX have been awarded tonight! 🏆🔥
Watch them ALL here: www.llllitl.fr/2025/06/cann... #CannesLions
Watch them ALL here: www.llllitl.fr/2025/06/cann... #CannesLions
Cannes Lions 2025: Watch ALL the Grand Prix Winners Here – LLLLITL
The World’s Most Creative Campaigns of the Year. Each year, the Cannes Lions International Festival of Creativity celebrates the very best in advertising and creative excellence. Now in its 72nd edit...
www.llllitl.fr
June 19, 2025 at 7:04 PM
Axa, LVMH, United Nations, Spotify, Ziploc... 7 amazing new GRAND PRIX have been awarded tonight! 🏆🔥
Watch them ALL here: www.llllitl.fr/2025/06/cann... #CannesLions
Watch them ALL here: www.llllitl.fr/2025/06/cann... #CannesLions
AXA, Dove, GoDaddy, Vaseline... Watch the 6 new GRAND PRIX winners revealed tonight: www.llllitl.fr/2025/06/cann... #CannesLions
Cannes Lions 2025: Watch ALL the Grand Prix Winners Here – LLLLITL
The World’s Most Creative Campaigns of the Year. Each year, the Cannes Lions International Festival of Creativity celebrates the very best in advertising and creative excellence. Now in its 72nd edit...
www.llllitl.fr
June 18, 2025 at 7:33 PM
AXA, Dove, GoDaddy, Vaseline... Watch the 6 new GRAND PRIX winners revealed tonight: www.llllitl.fr/2025/06/cann... #CannesLions
Budweiser, Bad Bunny, Clash of Clans, Hyundai, KitKat, Paris 2024, Viagra...
The 14 first GRAND PRIX of the 2025 Cannes Lions have been awarded! 🏆🔥
www.llllitl.fr/2025/06/cann... #CannesLions
The 14 first GRAND PRIX of the 2025 Cannes Lions have been awarded! 🏆🔥
www.llllitl.fr/2025/06/cann... #CannesLions
Cannes Lions 2025: Watch ALL the Grand Prix Winners Here – LLLLITL
The World’s Most Creative Campaigns of the Year. Each year, the Cannes Lions International Festival of Creativity celebrates the very best in advertising and creative excellence. Now in its 72nd edit...
www.llllitl.fr
June 17, 2025 at 9:29 PM
Budweiser, Bad Bunny, Clash of Clans, Hyundai, KitKat, Paris 2024, Viagra...
The 14 first GRAND PRIX of the 2025 Cannes Lions have been awarded! 🏆🔥
www.llllitl.fr/2025/06/cann... #CannesLions
The 14 first GRAND PRIX of the 2025 Cannes Lions have been awarded! 🏆🔥
www.llllitl.fr/2025/06/cann... #CannesLions