Lex Roman
@lexroman.com
Writer and publisher of revenuerulebreaker.com producing rulebreaking business stories and events. Creator of The Legends Network. @outpost.pub partner.
📍 Bogotá 🍑 Atlanta 🏳️🌈 they/them
📍 Bogotá 🍑 Atlanta 🏳️🌈 they/them
Pinned
Lex Roman
@lexroman.com
· Dec 17
Join us for live sessions on growth and monetization
Want to build your business with more motivation and direction? Join us all of Q1 for live sessions on growing your newsletter, forming partnerships and building community
www.revenuerulebreaker.com
Want to grow your newsletter, business or membership in 2026? Join me for revenue boosting events from Jan-Mar. $29 a session or $99 for a season pass. Paid subscribers get half off both
www.revenuerulebreaker.com/events/
www.revenuerulebreaker.com/events/
Jennifer Bower just became a Legend! Join 200+ creative entrepreneurs building their businesses with a network of support.
Become a Legend and get more from your time online
Legends is a network of creative entrepreneurs doing cool shit and helping each other spread the word.
revenuerulebreaker.com
February 13, 2026 at 12:54 AM
Jennifer Bower just became a Legend! Join 200+ creative entrepreneurs building their businesses with a network of support.
Cineclub is a young person’s fire hazard but at 5k pesos for a movie and a beer you cannot beat the price
February 12, 2026 at 11:55 PM
Cineclub is a young person’s fire hazard but at 5k pesos for a movie and a beer you cannot beat the price
You’ve gotta start loving paywalls. A lot less people will pay just to support your work. A LOT LESS unless they feel societally shamed into doing so.
For most of us, paywalls are survival.
For most of us, paywalls are survival.
February 12, 2026 at 10:55 PM
You’ve gotta start loving paywalls. A lot less people will pay just to support your work. A LOT LESS unless they feel societally shamed into doing so.
For most of us, paywalls are survival.
For most of us, paywalls are survival.
If you missed my session today on pitching sponsors and collaborators, you can grab the recording for $10 including a detailed recap of what we discussed, the workbook and all example pitches shared. Pretty great deal!
luma.com/kf95mk6z
luma.com/kf95mk6z
Pitch Workshop: Sponsors, Collaborations and Partnerships · Luma
BEFORE YOU BUY: GET A SEASON PASS FOR ONLY $99 and join us at all events Jan-Mar 2026. Legends get 50% off both the season pass and drop in tickets as paid…
luma.com
February 12, 2026 at 10:10 PM
If you missed my session today on pitching sponsors and collaborators, you can grab the recording for $10 including a detailed recap of what we discussed, the workbook and all example pitches shared. Pretty great deal!
luma.com/kf95mk6z
luma.com/kf95mk6z
Someone just contributed to my "Screw Billionaire Media. We'll tell our own stories!" drive. Pitch in too and help us pay guest writers.
The Screw Billionaire Media. We'll Tell Our Own Stories Drive.
I'm reader-funded because I want to work FOR my audience. But keeping things free and low cost is tough and that's where my contributors come in!
ko-fi.com
February 12, 2026 at 10:02 PM
Someone just contributed to my "Screw Billionaire Media. We'll tell our own stories!" drive. Pitch in too and help us pay guest writers.
Elizabeth Covart just became a Legend! Join 200+ creative entrepreneurs building their businesses with a network of support.
Become a Legend and get more from your time online
Legends is a network of creative entrepreneurs doing cool shit and helping each other spread the word.
revenuerulebreaker.com
February 12, 2026 at 9:24 PM
Elizabeth Covart just became a Legend! Join 200+ creative entrepreneurs building their businesses with a network of support.
i am thinking about hosting a cohort on growing your paid subscription. 6-8 weeks. only about paid subscriptions. primarily about setting up/fixing automations and running sub drives.
probably may-june.
probably may-june.
February 12, 2026 at 7:59 PM
i am thinking about hosting a cohort on growing your paid subscription. 6-8 weeks. only about paid subscriptions. primarily about setting up/fixing automations and running sub drives.
probably may-june.
probably may-june.
New today: Branding While Black
How Sophia O'Neal managed to find her personal brand and avoid sinking into a trope in a world of beige
www.revenuerulebreaker.com/branding-whi...
How Sophia O'Neal managed to find her personal brand and avoid sinking into a trope in a world of beige
www.revenuerulebreaker.com/branding-whi...
Branding while Black
How Sophia O'Neal managed to “Brand while Black(ish)” and avoid sinking into a trope
www.revenuerulebreaker.com
February 12, 2026 at 5:20 PM
New today: Branding While Black
How Sophia O'Neal managed to find her personal brand and avoid sinking into a trope in a world of beige
www.revenuerulebreaker.com/branding-whi...
How Sophia O'Neal managed to find her personal brand and avoid sinking into a trope in a world of beige
www.revenuerulebreaker.com/branding-whi...
I'm teaching you how to pitch sponsors in two hours. $29 or included in your Season Pass
luma.com/kf95mk6z
luma.com/kf95mk6z
Pitch Workshop: Sponsors, Collaborations and Partnerships · Luma
BEFORE YOU BUY: GET A SEASON PASS FOR ONLY $99 and join us at all events Jan-Mar 2026. Legends get 50% off both the season pass and drop in tickets as paid…
luma.com
February 12, 2026 at 4:01 PM
I'm teaching you how to pitch sponsors in two hours. $29 or included in your Season Pass
luma.com/kf95mk6z
luma.com/kf95mk6z
people are always like "can i book a 1:1 lex." i don't want to do 1:1s.
i want you to become a paid subscriber of my work. i want you to come to events. i want you to use the million resources ive already put out which answer your questions.
i want you to become a paid subscriber of my work. i want you to come to events. i want you to use the million resources ive already put out which answer your questions.
February 12, 2026 at 3:48 PM
people are always like "can i book a 1:1 lex." i don't want to do 1:1s.
i want you to become a paid subscriber of my work. i want you to come to events. i want you to use the million resources ive already put out which answer your questions.
i want you to become a paid subscriber of my work. i want you to come to events. i want you to use the million resources ive already put out which answer your questions.
Jakub just became a Legend! Join 200+ creative entrepreneurs building their businesses with a network of support.
Become a Legend and get more from your time online
Legends is a network of creative entrepreneurs doing cool shit and helping each other spread the word.
revenuerulebreaker.com
February 12, 2026 at 3:30 PM
Jakub just became a Legend! Join 200+ creative entrepreneurs building their businesses with a network of support.
Someone just contributed to my "Screw Billionaire Media. We'll tell our own stories!" drive. Pitch in too and help us pay guest writers.
The Screw Billionaire Media. We'll Tell Our Own Stories Drive.
I'm reader-funded because I want to work FOR my audience. But keeping things free and low cost is tough and that's where my contributors come in!
ko-fi.com
February 12, 2026 at 3:23 PM
Someone just contributed to my "Screw Billionaire Media. We'll tell our own stories!" drive. Pitch in too and help us pay guest writers.
Reposted by Lex Roman
I just became a paid subscriber to Rodger’s newsletter even though these roundups are free because I can see how much work goes into them & that kind of labor deserves to be paid.
OLYMPICS NEWSLETTER, DAY 6
🛷I cannot believe how invested I got in doubles luge🛷
👎 The French Judge strikes back👎
🔫⛷️The Olympics of Biathlon Mess continues🔫⛷️
AND MORE!!!!
sports.beehiiv.com/p/olympics-d...
🛷I cannot believe how invested I got in doubles luge🛷
👎 The French Judge strikes back👎
🔫⛷️The Olympics of Biathlon Mess continues🔫⛷️
AND MORE!!!!
sports.beehiiv.com/p/olympics-d...
February 12, 2026 at 2:15 PM
I just became a paid subscriber to Rodger’s newsletter even though these roundups are free because I can see how much work goes into them & that kind of labor deserves to be paid.
I'm always telling publishers they don't ask for money enough. Today, I'm taking my own medicine. I want your money to build a truly independent home for micro business owners like us.
ko-fi.com/lexroman
ko-fi.com/lexroman
February 12, 2026 at 2:04 PM
I'm always telling publishers they don't ask for money enough. Today, I'm taking my own medicine. I want your money to build a truly independent home for micro business owners like us.
ko-fi.com/lexroman
ko-fi.com/lexroman
Reposted by Lex Roman
Someone told me lately "Bluesky is just like Twitter." I argued that was untrue on the basis that last time I had a Twitter account most times I got a new follower their bio said "single & looking for fun" & here when I get a new follower it tends to say something like "professor of rare moths".
February 12, 2026 at 10:55 AM
Someone told me lately "Bluesky is just like Twitter." I argued that was untrue on the basis that last time I had a Twitter account most times I got a new follower their bio said "single & looking for fun" & here when I get a new follower it tends to say something like "professor of rare moths".
I just need everyone to know a writer sent me a perfect draft AND an invoice WITH PAYMENT DETAILS. It’s a new day ☀️🤣
February 12, 2026 at 12:31 PM
I just need everyone to know a writer sent me a perfect draft AND an invoice WITH PAYMENT DETAILS. It’s a new day ☀️🤣
Reposted by Lex Roman
So the NYT finally covered the women’s pro volleyball situation (which I wrote about last year) and one of the players they interviewed just did a TikTok about how mad they are about their words being taken out of context. Read my story instead: defector.com/the-battle-f...
The Battle For Professional Volleyball Has Officially Begun | Defector
Megan Courtney-Lush was ready to retire. She played four years of college volleyball at Penn State and then went on to play professionally in Puerto Rico, Poland, Turkey, and Italy. After 10 years, sh...
defector.com
February 12, 2026 at 12:06 PM
So the NYT finally covered the women’s pro volleyball situation (which I wrote about last year) and one of the players they interviewed just did a TikTok about how mad they are about their words being taken out of context. Read my story instead: defector.com/the-battle-f...
Reposted by Lex Roman
Over on threads someone just use ai;dr and we all need to adopt that right quick
February 11, 2026 at 7:56 PM
Over on threads someone just use ai;dr and we all need to adopt that right quick
Reposted by Lex Roman
Hey, it's Matt.
For nearly five years, ACPC has been committed to journalism that holds power accountable, gives everyone a way of knowing what happens in our city government and ensures the voices of protesters are represented in the news.
Now our ability to keep doing that is in jeopardy.
For nearly five years, ACPC has been committed to journalism that holds power accountable, gives everyone a way of knowing what happens in our city government and ensures the voices of protesters are represented in the news.
Now our ability to keep doing that is in jeopardy.
Support ACPC
Atlanta needs fearless journalism now more than ever. Become an ACPC donor today to fight Trump and the billionaire agenda.
atlpresscollective.com
February 11, 2026 at 11:48 PM
Hey, it's Matt.
For nearly five years, ACPC has been committed to journalism that holds power accountable, gives everyone a way of knowing what happens in our city government and ensures the voices of protesters are represented in the news.
Now our ability to keep doing that is in jeopardy.
For nearly five years, ACPC has been committed to journalism that holds power accountable, gives everyone a way of knowing what happens in our city government and ensures the voices of protesters are represented in the news.
Now our ability to keep doing that is in jeopardy.
Reposted by Lex Roman
i am five subscribers away from a number that would be cool as heck for me at My Time Back, a newsletter that i don’t do completely for free and which exists with the premise of giving ppl 5 min of their time back from algorithms, AI, and being sold things mytimeback.beehiiv.com/p/where-are-...
Where Are Your Boys Tonight?
My tentative foray into emo as a 37-year-old.
mytimeback.beehiiv.com
February 12, 2026 at 4:04 AM
i am five subscribers away from a number that would be cool as heck for me at My Time Back, a newsletter that i don’t do completely for free and which exists with the premise of giving ppl 5 min of their time back from algorithms, AI, and being sold things mytimeback.beehiiv.com/p/where-are-...
Coming in a few short hours to Revenue Rulebreaker: CEO and marketer Sophia O'Neal tells us how she's managed to find her personal brand—without revealing everything or alienating her audience.
Join the newsletter to get it: www.revenuerulebreaker.com/newsletter
Join the newsletter to get it: www.revenuerulebreaker.com/newsletter
February 12, 2026 at 3:15 AM
Coming in a few short hours to Revenue Rulebreaker: CEO and marketer Sophia O'Neal tells us how she's managed to find her personal brand—without revealing everything or alienating her audience.
Join the newsletter to get it: www.revenuerulebreaker.com/newsletter
Join the newsletter to get it: www.revenuerulebreaker.com/newsletter
A very minor part of me wants to start an indie publisher braintrust
bc there’s a lot of knowledge people have and no good forums (that i know of) to share it in and everyone’s just calling up Jasper Wang. How that guy has time i do not know but also…
bc there’s a lot of knowledge people have and no good forums (that i know of) to share it in and everyone’s just calling up Jasper Wang. How that guy has time i do not know but also…
February 12, 2026 at 2:59 AM
A very minor part of me wants to start an indie publisher braintrust
bc there’s a lot of knowledge people have and no good forums (that i know of) to share it in and everyone’s just calling up Jasper Wang. How that guy has time i do not know but also…
bc there’s a lot of knowledge people have and no good forums (that i know of) to share it in and everyone’s just calling up Jasper Wang. How that guy has time i do not know but also…
went to art night. made a stop motion monster. forever embarrassing my art thesis advisor.
it's literally so funny that i MAJORED in drawing in painting
youtube.com/shorts/D-7gA...
it's literally so funny that i MAJORED in drawing in painting
youtube.com/shorts/D-7gA...
Art night vlog at Dame Tu Lengua #vlog #art #stopmotion #bogota
YouTube video by Lex Roman
youtube.com
February 12, 2026 at 2:39 AM
went to art night. made a stop motion monster. forever embarrassing my art thesis advisor.
it's literally so funny that i MAJORED in drawing in painting
youtube.com/shorts/D-7gA...
it's literally so funny that i MAJORED in drawing in painting
youtube.com/shorts/D-7gA...
Everyone's always worried about doing too much, but if you can handle it, it does seem to perform better.
I started publishing more frequently in the beginning of this year. From twice a month to 8x a month. It's a lot to manage, but it is growing the publication faster.
I started publishing more frequently in the beginning of this year. From twice a month to 8x a month. It's a lot to manage, but it is growing the publication faster.
February 12, 2026 at 2:00 AM
Everyone's always worried about doing too much, but if you can handle it, it does seem to perform better.
I started publishing more frequently in the beginning of this year. From twice a month to 8x a month. It's a lot to manage, but it is growing the publication faster.
I started publishing more frequently in the beginning of this year. From twice a month to 8x a month. It's a lot to manage, but it is growing the publication faster.
I dunno what it is with Bogotá and clowns but its something
February 12, 2026 at 1:55 AM
I dunno what it is with Bogotá and clowns but its something