Jay Baylis
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jaybaylis.bsky.social
Jay Baylis
@jaybaylis.bsky.social
Game Director @ the BAFTA-Nominated Bytten Studio ► We made CASSETTE BEASTS ► Game Design/Narrative Design/Art Stuff/Animation ► Brighton, UK
Happy early Valentines day to my "Castlevania husband + Silent Hill wife" couples out there
February 12, 2026 at 11:19 PM
Game writers can't get enough of the word "corruption"
February 12, 2026 at 11:18 PM
Reposted by Jay Baylis
"I hope this new hobby brand you've recently gotten into gets discontinued" is weak; lacks punch.

"I hope this new hobby brand you've recently gotten into announces a Harry Potter licensing deal" is much scarier; more realistic; could happen to you.
February 11, 2026 at 9:24 AM
"I hope this new hobby brand you've recently gotten into gets discontinued" is weak; lacks punch.

"I hope this new hobby brand you've recently gotten into announces a Harry Potter licensing deal" is much scarier; more realistic; could happen to you.
February 11, 2026 at 9:24 AM
Reposted by Jay Baylis
THE FURTIVE PYGMY!
February 10, 2026 at 11:38 AM
Reposted by Jay Baylis
ordering gig tickets online in 2008: here is a PDF to print out

ordering gig tickets online in 2026: Here is a code to use with the EVENTO app, which can verify the order with your LOTSATIX app. Reminder: in order to enter the venue you'll need VEN-U installed. (VEN-U will require a passport scan)
January 29, 2026 at 10:24 AM
ordering gig tickets online in 2008: here is a PDF to print out

ordering gig tickets online in 2026: Here is a code to use with the EVENTO app, which can verify the order with your LOTSATIX app. Reminder: in order to enter the venue you'll need VEN-U installed. (VEN-U will require a passport scan)
January 29, 2026 at 10:24 AM
Youtube algorithm finally providing the goods www.youtube.com/watch?v=0J9k...
CHARLI XCX'S POKÉMON BATTLE THEME - CALYPSO
YouTube video by CALYPSO
www.youtube.com
January 27, 2026 at 1:46 PM
Reposted by Jay Baylis
One thing less spoken of when talking about the vastly increasing development time of games: if you exclusively works on projects with 8-10 year dev cycles, you're getting 2-4 games out across your entire career, tops. Your life's total creative output, capped by bloated budgets and mismanagement!
January 26, 2026 at 5:02 PM
One thing less spoken of when talking about the vastly increasing development time of games: if you exclusively works on projects with 8-10 year dev cycles, you're getting 2-4 games out across your entire career, tops. Your life's total creative output, capped by bloated budgets and mismanagement!
January 26, 2026 at 5:02 PM
Reposted by Jay Baylis
Metroid is a series about many things, but above all it's a series about driving around a desert and collecting Green Energy Crystals
December 19, 2025 at 9:57 AM
I have a working theory of what I call the "trick franchise", an IP that gets pushed hard under the impression that because it has wide recognisability that that's the same as having a big fanbase.

He-Man has no shooters. What are the ships? People under 35 know him as the "heyayaya" man. Tricked.
January 22, 2026 at 11:09 AM
I know it's hard to believe, but I'm telling you this game fills stadiums overseas.
January 12, 2026 at 6:18 PM
Reposted by Jay Baylis
instantly unlock marge
November 13, 2025 at 7:13 PM
Reposted by Jay Baylis
fans know this but "Metroid" isn't actually the name of the main character, it's the name of the green energy crystal
December 19, 2025 at 11:48 AM
Metroid is a series about many things, but above all it's a series about driving around a desert and collecting Green Energy Crystals
December 19, 2025 at 9:57 AM
It's probably a pointless endeavour to try and pinpoint the genesis point of "indie gaming" on account of how "indie games" have always been a part of game history and the delineation between "indie" and "regular" games has always been in flux..

That said, the answer is still probably Cave Story
December 18, 2025 at 4:08 PM
Reposted by Jay Baylis
👁️
SPECIAL ANNOUNCEMENT: The team here at Bytten Studio has been working hard on our next game project, which we'll share more information on in 2026. We're really excited for it - we can't talk about it just yet, so please sit tight!

In the meantime, have a happy holidays from us! 🎃
December 16, 2025 at 3:27 PM
👁️
SPECIAL ANNOUNCEMENT: The team here at Bytten Studio has been working hard on our next game project, which we'll share more information on in 2026. We're really excited for it - we can't talk about it just yet, so please sit tight!

In the meantime, have a happy holidays from us! 🎃
December 16, 2025 at 3:27 PM
Another reminder to developers to localise your games to Chinese, already!
We launched Simplified Chinese localisation for Loco Motive 3 weeks ago. Here's how it went:

🇨🇳 40% of all Steam units sold in the last 3 weeks are from China

🇨🇳 China leapt from just 0.7% to 6% of lifetime Steam sales.

🇨🇳 Our best selling region in the last 3 months, overtaking US English.
December 14, 2025 at 5:10 PM
Seen a lot of shocked reactions to this, but it's worth noting that this is likely (I'm guessing, as a dev) just referencing the dev budget; meaning employee salary cost during development.

QA, localisation, porting, voice acting and marketing will have come out of a separate service budget.
"Sandfall wanted to prove that indie studios were capable of making prestige games at a fraction of the budget and personnel of larger studios....

"Sandfall, which said the budget for Clair Obscur was less than $10 million..."

Wow

www.nytimes.com/2025/12/11/a...
A Gaming Tour de Force That Is Very, Very French
www.nytimes.com
December 11, 2025 at 6:41 PM
Reposted by Jay Baylis
My pre-emptive condolences to everyone who works in the games industry who are set to receive their third, maybe fourth, gifted copy of Tomorrow and Tomorrow and Tomorrow this Christmas
December 9, 2025 at 11:02 AM
My pre-emptive condolences to everyone who works in the games industry who are set to receive their third, maybe fourth, gifted copy of Tomorrow and Tomorrow and Tomorrow this Christmas
December 9, 2025 at 11:02 AM
Been playing the new Samus game
December 5, 2025 at 10:31 AM
Reposted by Jay Baylis
Tomorrow! The top 5 Metroid games, featuring returning guest @jaybaylis.bsky.social! Matthew replayed the entire series for this one – validate his Other M replay by tuning in.

Here's a preview:
December 4, 2025 at 11:09 PM