just Jarno
@jarnovandriel.bsky.social
A structured data fanboy who enjoys http://wikidata.org/wiki/Q1129653
Want to have a chat? Just schedule a call:
https://calendly.com/jarnovandriel
Want to have a chat? Just schedule a call:
https://calendly.com/jarnovandriel
@jlwchambers.bsky.social from @withcandour.co.uk and I had a marvelous chat about SEO, Structured Data, and the evolution of the WWW (Jack's an end-boss host 🍻).
2 dudes hanging out, talking about tons of cool but also some heavy stuff, and ending with people.
www.youtube.com/watch?v=x3oI...
2 dudes hanging out, talking about tons of cool but also some heavy stuff, and ending with people.
www.youtube.com/watch?v=x3oI...
How Structured Data & Schema Work for AI Search with Jarno van Driel
YouTube video by Candour Agency
www.youtube.com
August 5, 2025 at 2:31 PM
@jlwchambers.bsky.social from @withcandour.co.uk and I had a marvelous chat about SEO, Structured Data, and the evolution of the WWW (Jack's an end-boss host 🍻).
2 dudes hanging out, talking about tons of cool but also some heavy stuff, and ending with people.
www.youtube.com/watch?v=x3oI...
2 dudes hanging out, talking about tons of cool but also some heavy stuff, and ending with people.
www.youtube.com/watch?v=x3oI...
Reposted by just Jarno
What if the universe gave you everything you wanted…
…so perfectly you never had to go anywhere again?
The Hollow Universe is a story about convenience, control, and the slow death of discovery.
www.jonoalderson.com/misc/the-hol...
…so perfectly you never had to go anywhere again?
The Hollow Universe is a story about convenience, control, and the slow death of discovery.
www.jonoalderson.com/misc/the-hol...
The hollow universe
The year is 2237. The universe is quiet. The worlds we used to visit are still there, but no one comes. They don’t know why. They don’t know what they did wrong.
www.jonoalderson.com
July 19, 2025 at 9:14 PM
What if the universe gave you everything you wanted…
…so perfectly you never had to go anywhere again?
The Hollow Universe is a story about convenience, control, and the slow death of discovery.
www.jonoalderson.com/misc/the-hol...
…so perfectly you never had to go anywhere again?
The Hollow Universe is a story about convenience, control, and the slow death of discovery.
www.jonoalderson.com/misc/the-hol...
I can't wait to attend the Digital Olympus Event in Amsterdam on September 11. Last year's edition was truly memorable, and this year's edition has a great line-up once again. Will I see you there too?
digitalolympus.net/digital-olym...
digitalolympus.net/digital-olym...
Digital Olympus Event | Sep 11, 2025 | Amsterdam, Netherlands
A digital marketing conference in Amsterdam for top marketers ready to rethink old patterns. Join for strategies, learning and networking!
digitalolympus.net
June 24, 2025 at 12:10 PM
I can't wait to attend the Digital Olympus Event in Amsterdam on September 11. Last year's edition was truly memorable, and this year's edition has a great line-up once again. Will I see you there too?
digitalolympus.net/digital-olym...
digitalolympus.net/digital-olym...
Reposted by just Jarno
Google Search snippets with stock level colors 🚥 www.seroundtable.com/google-searc...
#google #googleuserinterface #googlemerchantcenter #googleshopping
#google #googleuserinterface #googlemerchantcenter #googleshopping
June 12, 2025 at 11:21 AM
Google Search snippets with stock level colors 🚥 www.seroundtable.com/google-searc...
#google #googleuserinterface #googlemerchantcenter #googleshopping
#google #googleuserinterface #googlemerchantcenter #googleshopping
Google adds support for Loyalty Program structured data markup!
Yet another step closer to achieving parity between the schema.org vocabulary and Google Merchant Center specifications.
developers.google.com/search/blog/...
Yet another step closer to achieving parity between the schema.org vocabulary and Google Merchant Center specifications.
developers.google.com/search/blog/...
Adding markup support for loyalty programs | Google Search Central Blog | Google for Developers
developers.google.com
June 10, 2025 at 2:15 PM
Google adds support for Loyalty Program structured data markup!
Yet another step closer to achieving parity between the schema.org vocabulary and Google Merchant Center specifications.
developers.google.com/search/blog/...
Yet another step closer to achieving parity between the schema.org vocabulary and Google Merchant Center specifications.
developers.google.com/search/blog/...
Are we looking at the future of how we interact with the web?
Conversational web interfaces that allow people to achieve their goals, while websites stay in control of the information that's being served - without going broke in the process.
The possibilities...
news.microsoft.com/source/featu...
Conversational web interfaces that allow people to achieve their goals, while websites stay in control of the information that's being served - without going broke in the process.
The possibilities...
news.microsoft.com/source/featu...
Introducing NLWeb: Bringing conversational interfaces directly to the web - Source
news.microsoft.com
May 20, 2025 at 2:26 PM
Are we looking at the future of how we interact with the web?
Conversational web interfaces that allow people to achieve their goals, while websites stay in control of the information that's being served - without going broke in the process.
The possibilities...
news.microsoft.com/source/featu...
Conversational web interfaces that allow people to achieve their goals, while websites stay in control of the information that's being served - without going broke in the process.
The possibilities...
news.microsoft.com/source/featu...
Reposted by just Jarno
The April 2025 edition of #BrightonSEO took place earlier this week in Brighton. If you weren’t able to attend — or if you did but couldn’t catch all the presentations — here are some of the published decks for you to check out 👀 hub.seofomo.co/surveys/best...
April 13, 2025 at 4:38 PM
The April 2025 edition of #BrightonSEO took place earlier this week in Brighton. If you weren’t able to attend — or if you did but couldn’t catch all the presentations — here are some of the published decks for you to check out 👀 hub.seofomo.co/surveys/best...
Thanks @hellemans.me, although I don't think the message comes quite across without the slide about "Out of context keyword stuffing" leading up to it. 😁
March 14, 2025 at 12:16 PM
Thanks @hellemans.me, although I don't think the message comes quite across without the slide about "Out of context keyword stuffing" leading up to it. 😁
Reposted by just Jarno
Not like _that_, anyway.
February 25, 2025 at 8:49 PM
Not like _that_, anyway.
Reposted by just Jarno
Less than 2 weeks to go until Dave Ojeda, @crystalontheweb.bsky.social & @jarnovandriel.bsky.social join @patrickhathaway.bsky.social to discuss structured data in the age of AI.
Sign up for this free webinar here: sitebulb.com/resources/guid...
Sign up for this free webinar here: sitebulb.com/resources/guid...
February 14, 2025 at 10:40 AM
Less than 2 weeks to go until Dave Ojeda, @crystalontheweb.bsky.social & @jarnovandriel.bsky.social join @patrickhathaway.bsky.social to discuss structured data in the age of AI.
Sign up for this free webinar here: sitebulb.com/resources/guid...
Sign up for this free webinar here: sitebulb.com/resources/guid...
Reposted by just Jarno
Should be a good webinar on the Google exploit that @markwilliamscook.com found, register at omt.tips/exploit-webinar Today at 16:00 GMT.
February 6, 2025 at 1:31 PM
Should be a good webinar on the Google exploit that @markwilliamscook.com found, register at omt.tips/exploit-webinar Today at 16:00 GMT.
Reposted by just Jarno
Jans Aasman has built advanced #hybridAI systems for 17 years, using #knowledgeGraphs, symbolic #logic, and #machineLearning - and now #LLMs and #genAI - to build advanced AI systems for Fortune 500 companies. Fun convo. Hope you enjoy it, too.
knowledgegraphinsights.com/jans-aasman/
knowledgegraphinsights.com/jans-aasman/
Jans Aasman: knowledge graphs in modern hybrid AI architectures
Jans Aasman builds advanced hybrid AI systems for Fortune 500 companies, combining knowledge graphs, LLMs, logic, and machine learning.
knowledgegraphinsights.com
January 29, 2025 at 6:46 PM
Jans Aasman has built advanced #hybridAI systems for 17 years, using #knowledgeGraphs, symbolic #logic, and #machineLearning - and now #LLMs and #genAI - to build advanced AI systems for Fortune 500 companies. Fun convo. Hope you enjoy it, too.
knowledgegraphinsights.com/jans-aasman/
knowledgegraphinsights.com/jans-aasman/
Reposted by just Jarno
How does removing FAQ markup on pages with valid schema impact SEO? #seo
How does removing FAQ markup on pages with valid schema impact SEO?
In this week's #SPQuiz, one of our ecommerce customers conducted a test on the impact of removing valid FAQ markup on their category pages.
bit.ly
January 25, 2025 at 3:54 PM
How does removing FAQ markup on pages with valid schema impact SEO? #seo
Reposted by just Jarno
Proud to have FINALLY launched my first WordPress plugin.
Automagically speed up your images and optimize their markup via your edge provider of choice (Cloudflare / Accelerated Domains / Imgix, etc).
wordpress.org/plugins/edge...
Automagically speed up your images and optimize their markup via your edge provider of choice (Cloudflare / Accelerated Domains / Imgix, etc).
wordpress.org/plugins/edge...
Edge Images
Routes images through edge providers (like Cloudflare or Accelerated Domains) for automatic optimization and transformation.
wordpress.org
January 6, 2025 at 3:45 PM
Proud to have FINALLY launched my first WordPress plugin.
Automagically speed up your images and optimize their markup via your edge provider of choice (Cloudflare / Accelerated Domains / Imgix, etc).
wordpress.org/plugins/edge...
Automagically speed up your images and optimize their markup via your edge provider of choice (Cloudflare / Accelerated Domains / Imgix, etc).
wordpress.org/plugins/edge...
I'm thrilled to announce that I'll be speaking about schema markup and EEAT at @brightonSEO UK this April.
This week only you can apply for free single-day tickets to attend. Head to brightonseo.com/ballot and apply for your ticket for the world’s biggest search marketing conference.
#brightonSEO
This week only you can apply for free single-day tickets to attend. Head to brightonseo.com/ballot and apply for your ticket for the world’s biggest search marketing conference.
#brightonSEO
December 5, 2024 at 11:31 AM
I'm thrilled to announce that I'll be speaking about schema markup and EEAT at @brightonSEO UK this April.
This week only you can apply for free single-day tickets to attend. Head to brightonseo.com/ballot and apply for your ticket for the world’s biggest search marketing conference.
#brightonSEO
This week only you can apply for free single-day tickets to attend. Head to brightonseo.com/ballot and apply for your ticket for the world’s biggest search marketing conference.
#brightonSEO
Woohoo, I'm speaking at Friends of Search on March 13th, 2025!
friendsofsearch.com/nl/speakers/...
If you have even the slightest interest in schema markup, oh boy, do I have a current topic for you: The history, myths, and future of structured data markup.
Will I see you there?
friendsofsearch.com/nl/speakers/...
If you have even the slightest interest in schema markup, oh boy, do I have a current topic for you: The history, myths, and future of structured data markup.
Will I see you there?
December 3, 2024 at 10:52 AM
Woohoo, I'm speaking at Friends of Search on March 13th, 2025!
friendsofsearch.com/nl/speakers/...
If you have even the slightest interest in schema markup, oh boy, do I have a current topic for you: The history, myths, and future of structured data markup.
Will I see you there?
friendsofsearch.com/nl/speakers/...
If you have even the slightest interest in schema markup, oh boy, do I have a current topic for you: The history, myths, and future of structured data markup.
Will I see you there?
Reposted by just Jarno
Is Schema still relevant in 2024? Here is my take www.linkedin.com/pulse/schema...
Is Schema still relevant in 2024?
Wonderful debate here. Let’s set the record straight—if you’re still stuck thinking schema markup is just a checkbox for rich results, you’re not only missing the point but also losing the game.
www.linkedin.com
November 28, 2024 at 11:28 AM
Is Schema still relevant in 2024? Here is my take www.linkedin.com/pulse/schema...
Reposted by just Jarno
I'm starting to add events to my 2025 speaking calendar.
I've got a lot of data, opinions, and experience from years of working with Enterprise brands, and dabbling a lot in AI and the user journeys.
I'd love to chat!
I've got a lot of data, opinions, and experience from years of working with Enterprise brands, and dabbling a lot in AI and the user journeys.
I'd love to chat!
November 21, 2024 at 4:14 PM
I'm starting to add events to my 2025 speaking calendar.
I've got a lot of data, opinions, and experience from years of working with Enterprise brands, and dabbling a lot in AI and the user journeys.
I'd love to chat!
I've got a lot of data, opinions, and experience from years of working with Enterprise brands, and dabbling a lot in AI and the user journeys.
I'd love to chat!
For those looking for a tool to visualize their JSON-LD markup, you should give Ziggy Shtrosberg's SEO Schema visualizer (v3.0) a try:
chromewebstore.google.com/detail/seo-s...
It's one of few tools that's able to visually render the Knowledge Graph I built for invisiblegraph.com/semantic-sto...
chromewebstore.google.com/detail/seo-s...
It's one of few tools that's able to visually render the Knowledge Graph I built for invisiblegraph.com/semantic-sto...
November 14, 2024 at 12:34 PM
For those looking for a tool to visualize their JSON-LD markup, you should give Ziggy Shtrosberg's SEO Schema visualizer (v3.0) a try:
chromewebstore.google.com/detail/seo-s...
It's one of few tools that's able to visually render the Knowledge Graph I built for invisiblegraph.com/semantic-sto...
chromewebstore.google.com/detail/seo-s...
It's one of few tools that's able to visually render the Knowledge Graph I built for invisiblegraph.com/semantic-sto...
Reposted by just Jarno
November 12, 2024 at 9:08 PM
Reposted by just Jarno
In last week's podcast, Jarno van Driel (@jarnovandriel.bsky.social) shared that a structured JSON-LD template sets the foundation for entity homepages and guides developers, content creators, and management to ensure consistent, interlinked information.
maj.to/3Uwm8UK
maj.to/3Uwm8UK
Key SEO Tactics for Entity Optimisation (Live Podcast)
Key SEO Tactics for Entity Optimisation with Jarno Van Driel, Andrea Volpini, Ulrika Viberg and Jason Barnard, hosted by David Bain.
maj.to
November 12, 2024 at 10:09 AM
In last week's podcast, Jarno van Driel (@jarnovandriel.bsky.social) shared that a structured JSON-LD template sets the foundation for entity homepages and guides developers, content creators, and management to ensure consistent, interlinked information.
maj.to/3Uwm8UK
maj.to/3Uwm8UK
The 2024 Web Almanac is out, including a new Structured Data chapter that delves into the key developments in 2023-2024: almanac.httparchive.org/en/2024/stru...
Structured data | 2024 | The Web Almanac by HTTP Archive
Structured data chapter of the 2024 Web Almanac covering adoption and year on year change of RDFa, Opne Graph, Twitter, JSON-LD, Microdata, Facebook, Dublin Core, Microformats and microformats2 struct...
almanac.httparchive.org
November 12, 2024 at 10:10 AM
The 2024 Web Almanac is out, including a new Structured Data chapter that delves into the key developments in 2023-2024: almanac.httparchive.org/en/2024/stru...
Reposted by just Jarno
From structured data to knowledge graphs, Ulrika Viberg,
@jarnovandriel.bsky.social, Andrea Volpini and Jason Barnard will join us live on November 6th to share insights and strategies for optimizing your content for better results in 2024 and beyond!
maj.to/3Uwm8UK
@jarnovandriel.bsky.social, Andrea Volpini and Jason Barnard will join us live on November 6th to share insights and strategies for optimizing your content for better results in 2024 and beyond!
maj.to/3Uwm8UK
Key SEO Tactics for Entity Optimisation (Live Podcast)
Key SEO Tactics for Entity Optimisation with Jarno Van Driel, Andrea Volpini, Ulrika Viberg and Jason Barnard, hosted by David Bain.
maj.to
November 1, 2024 at 12:44 PM
From structured data to knowledge graphs, Ulrika Viberg,
@jarnovandriel.bsky.social, Andrea Volpini and Jason Barnard will join us live on November 6th to share insights and strategies for optimizing your content for better results in 2024 and beyond!
maj.to/3Uwm8UK
@jarnovandriel.bsky.social, Andrea Volpini and Jason Barnard will join us live on November 6th to share insights and strategies for optimizing your content for better results in 2024 and beyond!
maj.to/3Uwm8UK
Schema.org v28.0 has been released, taking the vocabulary 1 step closer to achieving parity between the vocabulary and Merchant Center specifications with the new schema.org/MemberProgram and schema.org/MemberProgra... classes.
September 18, 2024 at 1:23 PM
Schema.org v28.0 has been released, taking the vocabulary 1 step closer to achieving parity between the vocabulary and Merchant Center specifications with the new schema.org/MemberProgram and schema.org/MemberProgra... classes.