Dan Taylor
LightNews LightNews
taylordanrw.bsky.social
Dan Taylor
@taylordanrw.bsky.social
420 followers 230 following 57 posts
Try to reach all surfaces with your marketing efforts and include them as much as possible.
Posts Replies Media Videos
taylordanrw.bsky.social
I’m planning my 2026 talks, webinars, and podcasts — so here it is: I’m open to speaking opportunities 🎤

If you know a conference, meetup, or podcast I should speak at, tag them! 🙌

#SEO #SEOspeaker #DigitalMarketing #AI #MarketingEvents
November 18, 2025 at 11:12 AM
taylordanrw.bsky.social
Google Doppl

salt.agency/blog/google-...

#SEO #Google #AI #Doppl #Fashion
Google Doppl: How AI Try-Ons Could Redefine Fashion Discovery - SALT.agency®
When Google launches something new through its Labs division, it often signals a bigger shift. The latest example is Google Doppl, an experimental app that
salt.agency
October 21, 2025 at 8:40 AM
taylordanrw.bsky.social
Google is being challenged in the UK, and search could be changing shape... In a "fair" way.

#SEO #Google

www.linkedin.com/pulse/google...
Google’s UK Monopoly Just Got a Reality Check (Candence #112)
Hello everyone! The BBC has reported on a major development that could reshape the way search works in the UK. The Competition and Markets Authority (CMA) has formally designated Google’s search busin...
www.linkedin.com
October 12, 2025 at 7:38 PM
taylordanrw.bsky.social
EU wants key sectors to use made-in-Europe AI

www.phelpscountyfocus.com/article_e737...

#AI #EU #Europe
EU wants key sectors to use made-in-Europe AI
The EU on Wednesday told European businesses in critical sectors to ramp up their uptake of artificial intelligence and pushed for the bloc to cut its dependence on foreign AI
www.phelpscountyfocus.com
October 8, 2025 at 1:58 PM
taylordanrw.bsky.social
Optimising for Agentic Commerce Protocol – A Technical Guide for SEOs

salt.agency/blog/agentic...

#SEO #AgenticSEO #ACP #ChatGPT #AI
Optimising for Agentic Commerce Protocol - A Technical Guide for SEOs - SALT.agency®
The way people discover and buy products online is shifting.
salt.agency
October 6, 2025 at 10:12 AM
taylordanrw.bsky.social
Optimising for Agentic Commerce Protocol – A Technical Guide for SEOs

salt.agency/blog/agentic...

#SEO
Optimising for Agentic Commerce Protocol - A Technical Guide for SEOs - SALT.agency®
The way people discover and buy products online is shifting.
salt.agency
September 30, 2025 at 12:11 PM
taylordanrw.bsky.social
Does schema help you surface more in Google’s AI Mode?

salt.agency/blog/schema-...

#SEO #AI #AIMode #Google
Does schema help you surface more in Google's AI Mode? - SALT.agency®
There has been a lot of discussion in the SEO community about whether Schema markup influences visibility in Google’s AI Mode.
salt.agency
September 16, 2025 at 9:07 AM
taylordanrw.bsky.social
🎉🎉🎉

Last night, SALT won the Best SEO Campaign (Large) category at the UK Agency Awards for our work with Swaledale Butchers®, challenging major UK retailers for some quite punchy search queries!
September 12, 2025 at 8:42 AM
Reposted by Dan Taylor
sejournal.bsky.social
Google’s latest AI tests hint at a future where discovery is interactive, immersive, and data-driven. via @taylordanrw.bsky.social

#Google
Explaining Google’s AI Search Experiments To Your C-Suite
Google’s latest AI tests hint at a future where discovery is interactive, immersive, and data-driven. via @taylordanrw.bsky.social #Google
www.searchenginejournal.com
September 11, 2025 at 12:32 PM
taylordanrw.bsky.social
Defining GEO and drawing lines against SEO (Cadence #105)

www.linkedin.com/pulse/defini...

#SEO
Defining GEO and drawing lines against SEO (Cadence #105)
Adjacent Practices in Different Spaces Are SEO an GEO the same? No. SEO (Search Engine Optimization) and GEO (Generative Engine Optimization) are not the same thing.
www.linkedin.com
August 3, 2025 at 9:26 PM
taylordanrw.bsky.social
Spamming ChatGPT shared conversation links, and pointing links at them/doing your best to get them indexed by Google so you show up on page one IS NOT an advanced strategy.

If your SEO agency/consultant is doing this, run.
August 1, 2025 at 8:51 AM
taylordanrw.bsky.social
Google Search Central APAC 2025: Everything From Day 2

www.searchenginejournal.com/google-searc...

#SEO
#SearchCentralLive
#DeepDive2025
#SEOCommunity
#LiveFromBangkok
#scldd25
Google Search Central APAC 2025: Everything From Day 2
The second day at SCL was packed with breaking news about the Google Trends API launch and insights about links, Schema, and the use of AI imagery.
www.searchenginejournal.com
July 24, 2025 at 11:52 AM
taylordanrw.bsky.social
Folks attending the Google Search Central Live, Deep Dive Asia Pacific in Bangkok.

I'm already here! Reach out if you fancy grabbing a coffee, lunch, walk around Bangkok and sampling street food!
July 20, 2025 at 3:42 PM
Reposted by Dan Taylor
sejournal.bsky.social
Google’s evolving results pages call for a shift from average position to more precise, feature-based performance metrics. via @taylordanrw.bsky.social
Is It Time To Remove Focus From Average Position In GSC?
Google’s evolving results pages call for a shift from average position to more precise, feature-based performance metrics. via @taylordanrw.bsky.social
www.searchenginejournal.com
July 17, 2025 at 11:33 AM
taylordanrw.bsky.social
Interesting approach to 503 your search agency website, right before launching a rebrand.
July 16, 2025 at 10:41 AM
taylordanrw.bsky.social
I'm speaking at BrightonSEO San Diego! I'll be taking a look at what modern Technical SEO needs to be (IMO) for the AI Search era.

#SEO #TechnicalSEO #AI #Marketing #SanDiego #brightonseo
June 26, 2025 at 8:29 AM
taylordanrw.bsky.social
So in Google AI Mode you can _sort of_ get the list of Search queries from it as JSON, so I ran it five times for 5 queries. The same input query x 5, and measured the similarity between the responses (in columns).

I mean, it's interesting data, but really inconsistent...
June 25, 2025 at 8:38 PM
taylordanrw.bsky.social
Tonight, I've discovered no practical use for Jaccard.
June 25, 2025 at 7:47 PM
taylordanrw.bsky.social
How do we adapt to Query Fan-Out?
dantaylor.online/blog/how-do-...
June 25, 2025 at 6:21 PM
taylordanrw.bsky.social
I've not really been active on here. Time to change that!
June 25, 2025 at 6:12 PM
taylordanrw.bsky.social
I hope everyone out in Istanbul is doing ok!
April 23, 2025 at 10:23 AM
taylordanrw.bsky.social
I am trying to be more active here. I promise.
February 24, 2025 at 7:32 PM
taylordanrw.bsky.social
The Huddle is live!
www.youtube.com/watch?v=k4y9...
The SEO Huddle - LIVE 🔴
YouTube video by Dan Taylor
www.youtube.com
February 7, 2025 at 5:13 PM
taylordanrw.bsky.social
To everyone who helped me by responding with how much unassigned traffic they were seeing in GA4, that data is now a part of my first MarTech article!

martech.org/how-to-resol...
How to resolve unassigned traffic in GA4 | MarTech
Optimize your GA4 data by tackling unassigned traffic. Learn the causes, solutions and actionable steps to improve traffic attribution.
martech.org
February 4, 2025 at 5:39 PM
taylordanrw.bsky.social
Japanese Prime Minister Calls for AI Legislation Amid DeepSeek’s Rapid Rise

internationalsearchnews.com/articles/jap...
Japanese Prime Minister Calls for AI Legislation Amid DeepSeek’s Rapid Rise
Japanese Prime Minister Shigeru Ishiba has called for legislation to address the risks of artificial intelligence while promoting its safe and effective use. Speaking to lawmakers on Friday, Ishiba st...
internationalsearchnews.com
January 31, 2025 at 11:15 PM