Ilias Danatzis
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idanatzis.bsky.social
Ilias Danatzis
@idanatzis.bsky.social
Associate Professor of Marketing at King's College London | Service Researcher, interested in digital platforms, toxic customer behaviour, and human-AI collaboration
What happens when nightclubs ban cameras and filming?📵🎶

Thrilled to see our latest research featured by @bbcnews-world-rss.bsky.social today!

www.bbc.co.uk/news/article...
'UK nightclubs need tsunami of Berlin-style phone bans'
A raver said he faced abuse after a video of him dancing circulated online without his consent.
www.bbc.co.uk
September 13, 2025 at 10:53 AM
What is the secret behind the unique atmosphere of Berlin nightclubs? 🪩🕺

In our new study, just published in the Journal of Marketing, we uncover how firms in the experience economy can stage vibrant social atmospheres that foster belonging and emotional connection.

Study: doi.org/10.1177/0022...
March 21, 2025 at 9:35 PM
Reposted by Ilias Danatzis
Die Studie basiert auf Interviews mit Club-Akteuren, Analyse v. Archivmaterial & Beobachtung von 500 Einlassentscheidungen. Paradox: Rein kommt, wer sich „einfügt“ und „heraussticht“. Entscheidend u.a. Kleidung, Szenekenntnisse und Ausstrahlung. Studie: journals.sagepub.com/doi/10.1177/... (2/2)
EXPRESS: Curating the Crowd: How Firms Manage Social Fit to Stage Social Atmospheres - Ilias Danatzis, Tim Hill, Ingo O. Karpen, Michael Kleinaltenkamp, 2025
In sectors across the experience economy—from live sports to festivals, nightlife entertainment, private members’ clubs, and invite-only events—firms compete by...
journals.sagepub.com
March 21, 2025 at 11:15 AM
Very honored to see our latest research featured by @news.dw.com ! 📢✨ Tech giants have more control over our data than ever before—shaping digital ecosystems in ways that serve their interests far more than those of users.
But what if platforms were designed differently?

(link to full story below)
March 4, 2025 at 9:12 AM
Great to see MIS Quarterly highlighting our research on platform design! 🚀 By radically rethinking how digital platforms should be designed, we take a step toward advancing data sovereignty and social justice— ensuring that users not only control and legally own their data but also benefit from it.
MIS Quarterly on LinkedIn: #misq #misquarterly #mis #informationsystems #researchinsights…
How can digital platforms empower users to control, legally own, and benefit from their data? 🛡 Researchers Ilias Danatzis (King's Business School), Jen…
www.linkedin.com
February 24, 2025 at 6:50 PM