Scott Mann
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highforge.com
Scott Mann
@highforge.com
Emmy-winning marketer. Fractional CMO at Highforge: a collective of marketers, designers, and webdevs. #Marketing #Websites #PPC #Ads #SEO #BizGrowth | Loves: Travel, Tequila, Live Music, #WordPress and #BeTheMatch
Reposted by Scott Mann
🎤 Speaker Spotlight: Scott Mann
Emmy-winning creative director & agency exec.

Catch the talk:
“The End of the 9-to-5 Agency” — A real-world look at building a collective that works.

📍 April 22–23 | Woodbury, MN
🎟️ https://someconf.com

#SomeConf2026 #Agency
September 2, 2025 at 4:30 PM
Anyone with a brain and a little experience can get your business ringing with new leads, but few people know how to scale it. Here's a few practical strategies on how we've scaled multiple businesses from $0 to $60m+ in annual revenue.
July 15, 2025 at 5:19 PM
Tip #2 w/ Google Ads

Branded Terms Everywhere
- Separate Branded from Non-Brand
- You'll want to understand the difference in performance in order to scale
- no branded search terms should appear in non-brand campaigns (implement negative keywords too)
April 2, 2025 at 3:21 PM
Are your Google Ads being run with the latest best practices?

Tip #1:
- For the Display Network setting:
-- Text Ads on the Display Network don’t convert
-- Because they look terrible
-- ‘Include Google Display Network’ should always be unchecked in your settings
March 27, 2025 at 7:44 PM
How can you make good marketing decisions unless you know for sure what's working for you and what isn't? One of the most important aspects of marketing online is proper data tracking. Two key tools in the battle to track your leads are call tracking and URL tracking.
March 19, 2025 at 3:46 PM
What we know now with 10,000 paying members that I wish we knew with 10:

1. Be prepared for the offering to take off.

2. The only marketing you need is storytelling.

3. Squeeze all the juice out of one song before moving onto the next.
January 19, 2025 at 5:18 PM
🚨 Struggling to Get More Leads? Here’s Why… 🚨

Most advertisers hit walls because they ignore landing page tests.

Here’s what might be holding you back:
⚠️ Running the same ads on repeat
⚠️ Ignoring inner pages in campaigns
⚠️ Missing quick wins
⚠️ Stuck with low conversions
⚠️ Burning through ad spend
January 15, 2025 at 5:11 PM
This is a great read to start the new year (Tim Ferriss sharing an article from Johns Hopkins Magazine). lnkd.in/ez2KrfiQ

I don't do resolutions, but I do have goals...and one of the biggest ones is to always be planning a life filled with awe.

Here's how I did that in 2024:
LinkedIn
This link will take you to a page that’s not on LinkedIn
lnkd.in
January 7, 2025 at 6:47 PM
Before you publish that new post, hold up and test it out first with this free analysis tool. coschedule.com/headline-ana... #contentmarketing
Write Better Headlines: Headline Analyzer From CoSchedule
The Headline Analyzer that will score your overall headline quality and rate its ability to result in social shares, increased traffic, and SEO value.
coschedule.com
December 17, 2024 at 3:55 PM
Do you need to show a client or visualize how changes made to your web page will affect what's shown in Google Search results? Look no further than: www.highervisibility.com/seo/tools/se...
Google SERP Snippet Optimization Tool - Boost SEO w/ SERPSim
Optimize your Google SERP snippets with Serpsim, the powerful tool by HigherVisibility. Boost your visibility and drive more traffic to your website.
www.highervisibility.com
December 16, 2024 at 5:27 PM
Need ideas for highly engging keyword targets or blog posts? Google Trends has your back: trends.google.com/trends/
Google Trends
trends.google.com
December 12, 2024 at 2:57 PM
If your customers say your emails show up in their spam folder do not ignore this problem! It's an invisible killer of untold sales and silently vanishing accounts. (1)
December 6, 2024 at 6:34 PM
Google (and taditional search in general) as we know it is a dead man walking. It feels like the yellow pages did when Google really started dominating in the early 2000's. I've find myself using AI for 95% of my search related work in he last 6 months.
December 6, 2024 at 2:46 PM
A few game-changing books for my entrepreneurial friends:

#1 “The E Myth Revisited” by Gerber. Sets you up for #2.

#2 “Traction” by Wickman - a practical guide to building a business that runs without you.
December 4, 2024 at 3:15 PM
Hey, Bluesky! 🌟 Excited to join this space where ideas can soar. 🚀

I’m here to share and learn insights on marketing, business growth, and soloprenuer and digital nomad type interests.

Let’s connect, learn, and grow together! Who should I follow in these spaces? 👇
December 4, 2024 at 2:23 AM