Ed Orozco
banner
eddzio.bsky.social
Ed Orozco
@eddzio.bsky.social
Product(ivity) designer 📍 🇩🇰

https://edorozco.com/
Pinned
I'd love for #Apple to make their ports easier to find.

When facing the screen, it's nearly impossible to guess where the ports are.

Since these speaker grills are mostly decorative, why not replace a few holes to indicate where to connect their cables?

#designsky
The hardest part about measuring design impact is connecting discrete outcomes to lagging indicators such as churn or customer retention or even growth.

Especially in the case of startups, where usage numbers are not always statistically significant, and you have to rely on qualitative feedback.
November 7, 2025 at 11:02 AM
Where do we go as a society when AI inaccuracy permeates even scientific literature?

How can you fact check something when even science is susceptible of made up facts?
October 31, 2025 at 9:59 AM
Going with this one
October 22, 2025 at 1:49 PM
Explorations for my upcoming talk at #tcuk
October 22, 2025 at 1:46 PM
AI made polished writing the norm. Humans writers now look for ways to write less perfectly. More raw. To signal humanity.
Analog lenses, vintage filters, tape effects, unpolished writing. We yearn for real.
Perfection became the mark of the machine.
October 15, 2025 at 3:39 AM
For research. Erika Hall's Just Enough Research. Best one. Period.
For UI. Check out Refactoring UI by Tailwind, Matt D. Smith and Fons Mans.
For UX. Nielsen Norman group and Pavel Samsonov.
For design engineering. Dan Hollick on X.
For product. Lenny's Podcast, blog and newsletter.
September 7, 2025 at 6:46 PM
I find the concept of customer-centricity to be silly. For a couple of reasons:

Number one is that I truly believe referring to people as "customers" or "users" often dehumanizes the individuals we, as designers, are committed to serve.

Number two is that without customers there's not business.
August 25, 2025 at 6:32 PM
A lot of work of design is explaining concepts so people understand them with the least amount of context possible.
August 25, 2025 at 6:53 AM
Raycast lets you search for any file in your Google Drive without taking your hands off the keyboard. 🤯
August 19, 2025 at 11:21 AM
I use a lot of shortcuts and tools like Raycast, not to work faster, but to minimize micro-distractions.

You don't want anything to take your attention off the work.

I really believe the quality of your focus has an impact on the quality of the result.
August 10, 2025 at 4:12 AM
🌊
August 9, 2025 at 8:59 AM
Pro tip
Pasting OKLCH codes into Figma automatically converts them to P3 HEX (if you're using the P3 color profile)
July 3, 2025 at 9:15 AM
Dark moon 🌑

#designsky #madeinfigma
June 20, 2025 at 6:24 AM
One of the biggest challenges in communications is explaining others why you're excited about something.
June 14, 2025 at 5:02 AM
I recreated the liquid glass effect in @figma.com

Get the file in my community profile www.figma.com/community/fi...

#designsky
June 11, 2025 at 8:53 AM
June 11, 2025 at 7:44 AM
I'm starting a Slack group for solo/founding designers.

If you're interested, drop a comment or DM me and I'll send you an invite.

Keeping it to max 10 people for now!

#designsky
June 3, 2025 at 6:43 PM
Don't tell me your product uses AI. Everyone has that.

Tell me how it makes me richer, fitter, or happier or all of the above.
June 1, 2025 at 3:18 AM
Reposted by Ed Orozco
Another day, another AI company promises to replace workers on a mass scale soon™️ (in this case: Anthropic, 20%, 5 years).

But don't look at what they *say*.

Anthropic sells to enterprises on a per-user model. What's likelier: they designed a self-obsoleting business model or they're full of shit?
May 29, 2025 at 7:30 PM
Tokens
May 23, 2025 at 12:13 PM
Specs
May 21, 2025 at 12:00 PM
May 16, 2025 at 3:59 AM
May 6, 2025 at 12:58 PM
Reposted by Ed Orozco
For my work @ Medium.com, I'm studying why designers/UXRs write on the internet. If you blog or publish a newsletter, I'd love to learn more via this very short survey (or send me a DM if you prefer!): medium.typeform.com/to/cKg2sFIv?...
Writing on the internet
We're trying to better understand what motivates designers and user researchers to write on the internet. If this is you, I'd love your input!
medium.typeform.com
April 29, 2025 at 10:58 PM
I'm a sucker for those #raycast -style illustrations

#madeinfigma #designsky #buildinpublic #ux&uisky
May 1, 2025 at 8:11 AM