Eddie Rich
eddierich.bsky.social
Eddie Rich
@eddierich.bsky.social
Experience Strategist & UX Specialist
Strategy / UX / Product
It astounds me that with all the 'improvements' and product updates that happen on a constant basis why, for the love of all things, can I NOT change the default ring on my Ring Doorbell? I mean, FFS, 4 people have these things in my close...
November 10, 2025 at 10:52 AM
In other news, I actually am "vibe-coding" (hate the phrase btw) a prototype for something we actually have research for, and I'm finding it kinda fun. It's occasionally frustrating, but I have a great dev supporting me when it goes completely crazy.
November 10, 2025 at 9:50 AM
Saw a post today stating "we seem the think that research must happen before code is written, I think this holds us back" - When is the going to stop?

THIS is why we can't have nice things. If you don't have research before you code, how do you know you're even solving the right problem?
November 10, 2025 at 9:24 AM
This is a very good explanation by Pavel, and also, there are some great quotes that people should pay real attention to.

My favourite is from Ethan Evans from his time at Amazon trying to build out Prime Gaming...
The wet fart noise you hear is the AI bubble deflating. CEOs are pivoting from "AI will make us more productive, somehow" to "culture will make us more productive, somehow"

The bottleneck has ALWAYS been bad strategy at the top. But instead, Amazon is trying to solve it by hollowing out the middle.
Amazon's layoffs are driven by something even stupider than AI
Andy Jassy wants you to think that velocity can make up for lack of strategy. But "build, measure, learn" only works if you're willing to learn.
productpicnic.beehiiv.com
November 3, 2025 at 9:28 AM
Reposted by Eddie Rich
Old design fiction acuity.design/the-mona-lis... about a society based on human presence and communal reciprocation after the Confusion (when #AI makes work & economics incomprehensible to humans) 1/2
The Mona Lisa on my mantlepiece – Acuity Design
acuity.design
October 30, 2025 at 4:29 PM
This is true...
Some designers think accessibility compliance criterion (WCAG) make designs worse.

This is untrue, and in fact, as a designer, having WCAG knowledge in your tool belt is a great way to make a case for your better designs to be made!
October 30, 2025 at 5:15 PM
Anyone else bored of this obsession with doing everything faster?
(at the blatantly obvious expense of thought and quality)

I'm hoping it's not just me ..
October 30, 2025 at 5:11 PM
🤣🤣
‘Canary in a coal mine’ replaced by ‘cat in a data outage’
This remains the funniest way to hear about an internet outage, though.
October 20, 2025 at 10:08 AM
I think a lot of producty people are too worried about having huge impact, and changing the world in one big bang, especially in the new world of GenAI.

Focus on the things that can change people's lives...
1/2
October 20, 2025 at 10:05 AM
Just saw this and thought it worth sharing. In a world where costs are spiralling almost without warning (but we saw it coming really), this quite an important consideration as we explore the new territory:

www.linkedin.com/posts/jmspoo...

(and yeah, I know I just ranted about LinkedIn)
October 20, 2025 at 9:32 AM
Another day, making another mistake, by looking at LinkedIn. It's getting really depressing there.

I kind of need to be in there for work but hell's teeth, it's grinding me down.

AI this, AI that, UX actually means this, UX actually means that. Grrrrr.
October 20, 2025 at 8:43 AM
My mate tonight: you have £8bn we're going to take £6bn. You still have £2bn. Get over it. You're going to be ok.

Fun perspective...

B(bw, not directed at me, I don't have £8bn)
October 17, 2025 at 9:53 PM
Reposted by Eddie Rich
I’d love to see any research on the net benefit of “streaks” - it seems like every app is hell bent on establishing streaks nowadays, whether I want it or not. I imagine for some people they’re helpful, for me, they feed perfectionism and all-or-nothing thinking and often cause me to give up.

1/2
August 7, 2025 at 8:08 AM
Not sure why I look at LinkedIn any more, it sucks the life out of me in an instant.
June 19, 2025 at 7:48 PM
Tickets are still available for this excellent conference, great news! Come along to Camp Digital for some wholesome tech/inclusivity/design/ux type learning.

See you there?

www.nexerdigital.com/campdigital/...
Illuminating talks and bright ideas on design and digital : Royal Northern College of Music, Manchester
Camp Digital is an inspirational conference that brings together the digital, design and UX communities exploring the latest thinking in the tech industry
www.nexerdigital.com
June 19, 2025 at 12:51 PM
So for the second time, my Instagram account has been locked allegedly for breaching community guidelines.

I literally haven't done anything.

That, by extension, had kicked my threads account as well.
March 14, 2025 at 5:57 PM
Running your boiled egg in a hotel egg cooking device, especially if you like your yolks runny, is a bit of a science experiment.

Once you have it sussed though, it's easy.

Imagine my delight to have the perfect egg boiling away, whilst being the ONLY person in the breakfast room...perfect...
February 15, 2025 at 7:17 AM
Had a fabulous day in Zürich with 7 other members of the European UX Leadership network. Really privileged to know these people and to be able to work with them.

Even more privileged to be able to travel to Zürich to do it.
February 14, 2025 at 7:51 PM
Good question:
What is the dislike of Virtual Signalling about?

Dislike of:
people who are virtuous?
people who act virtuously and say that they do it?
people who do not act but talk of virtue?
people who do not act virtuously and say that they are?

The idea of virtue, the acts of virtue, the signals of virtue?
February 13, 2025 at 12:03 PM
Reposted by Eddie Rich
I’m working on my own recommended list of alternative tools and software for things like email, messaging, search engines, video meetings, and more. It feels useful in the current digital world context, so even though it’s not like my regular content, I’ll likely send it as my next newsletter.
February 13, 2025 at 9:05 AM
Looking forward to this!
#CampDigital - Meet our speakers!

💡A pioneering leader in digital health accessibility, Claire Dellar campaigns for inclusive working practices and culture both in the NHS and through her own business, Wheelchair Tango Foxtrot Consulting. 

Book your ticket for 3rd July at:

tinyurl.com/mw4bcyb9
February 13, 2025 at 12:00 PM
Reposted by Eddie Rich
A workshop exercise that went wrong in a way that helped me understand perception better is when I used a sequence of outdoor walks to make people mindful of their attention & anticipation systems and how they work.

When told to just go for a walk without intention, people found it hard. 1/2
February 13, 2025 at 11:07 AM
Hell's teeth.

Watching a presentation via LinkedIn which promised to talk about AI & Design (I have questions) and I'm currently looking at an example website they're showing built in Webflow, that has been described as "slick" and "modern" which is UTTERLY terrible.

1/2
February 11, 2025 at 3:38 PM
I've come into Winchester today as I needed to got to a specific shop and thought I'd treat myself to a working from a coffee shop morning.

I parked in the car park and paid via the RingGo app using my @monzo.com card. I had to approve the transaction in the Monzo app, which I did successfully...
February 5, 2025 at 10:56 AM
It's great that the hive app tells me the batteries in my thermostat are going to run out soon, and that there's a link to their support site in case I've forgotten how to change them...however...
February 1, 2025 at 4:49 PM