Chris Corum
@designinyourhead.com
Creative director, art/design. Ads, animation, TV, lurking. Freelance.
bbdomw | t-mobile | grey | cartoonnetwork
https://designinyourhead.com/
bbdomw | t-mobile | grey | cartoonnetwork
https://designinyourhead.com/
Another industry hollowed out, forced to copy the lowest common denominator rather than invest in creating the type of work that interested audiences in the first place.
Not surprising, but disappointing.
defector.com/the-future-o...
Not surprising, but disappointing.
defector.com/the-future-o...
The Future Of Podcasting Is Here, And It Sucks | Defector
This week, Left of Dial published its Essential Listening Poll, a compilation of the 100 best podcasts of all time, according to industry creators, writers, and scholars. (Disclosure: I was invited to...
defector.com
September 4, 2025 at 11:58 PM
Another industry hollowed out, forced to copy the lowest common denominator rather than invest in creating the type of work that interested audiences in the first place.
Not surprising, but disappointing.
defector.com/the-future-o...
Not surprising, but disappointing.
defector.com/the-future-o...
Excited that Football starts this weekend.
Less excited that I have to wrestle with YouTube, Hulu, ESPN, etc. trying to figure out which app, service, and subscription tier gets me the games I want without paying +$100 a month.
Every year.
Less excited that I have to wrestle with YouTube, Hulu, ESPN, etc. trying to figure out which app, service, and subscription tier gets me the games I want without paying +$100 a month.
Every year.
August 30, 2025 at 4:32 PM
Excited that Football starts this weekend.
Less excited that I have to wrestle with YouTube, Hulu, ESPN, etc. trying to figure out which app, service, and subscription tier gets me the games I want without paying +$100 a month.
Every year.
Less excited that I have to wrestle with YouTube, Hulu, ESPN, etc. trying to figure out which app, service, and subscription tier gets me the games I want without paying +$100 a month.
Every year.
All day, every day.
In tech they call them “dark patterns,” but that’s just a euphemism for what it is: bullshit.
All media: news, politics, finance, social, advertising, everything.
It’s all self-centered, for-profit nonsense — and no one even seems to feel ashamed about it anymore.
In tech they call them “dark patterns,” but that’s just a euphemism for what it is: bullshit.
All media: news, politics, finance, social, advertising, everything.
It’s all self-centered, for-profit nonsense — and no one even seems to feel ashamed about it anymore.
One of the things that has pretty annoying is that if you have any kind of bullshit meter, if you have anything inside of yourself that doesn’t enjoy being lied to, the last couple of years of almost every area of public life have been driving you up a fucking wall
August 12, 2025 at 3:42 PM
All day, every day.
In tech they call them “dark patterns,” but that’s just a euphemism for what it is: bullshit.
All media: news, politics, finance, social, advertising, everything.
It’s all self-centered, for-profit nonsense — and no one even seems to feel ashamed about it anymore.
In tech they call them “dark patterns,” but that’s just a euphemism for what it is: bullshit.
All media: news, politics, finance, social, advertising, everything.
It’s all self-centered, for-profit nonsense — and no one even seems to feel ashamed about it anymore.
Reposted by Chris Corum
I wrote about the Labubu Dubai chocolate Love Island matcha latte of it all. There really has been a material change in how trends are produced and which ones are capable of catching on with huge audiences. Gift link: www.bloomberg.com/news/article...
The Social Media Trend Machine Is Spitting Out Weirder and Weirder Results
Trends always have an element of randomness, but our algorithmic feeds have made them unintelligible.
www.bloomberg.com
August 11, 2025 at 5:01 PM
I wrote about the Labubu Dubai chocolate Love Island matcha latte of it all. There really has been a material change in how trends are produced and which ones are capable of catching on with huge audiences. Gift link: www.bloomberg.com/news/article...
Reposted by Chris Corum
I am begging media outlets to actually try “making a movie from a prompt” for themselves before parroting the AI industry’s fantasy framing that “anyone can make a movie from a prompt.”
When a single person anywhere in the world can generate a film from a prompt, what does Hollywood still represent?
www.latimes.com/entertainme...
www.latimes.com/entertainme...
If anyone can make a movie now, what does Hollywood still stand for?
From AI-native studios to interactive platforms, a new generation of storytellers is challenging Hollywood’s role as the center of the entertainment universe.
www.latimes.com
August 7, 2025 at 9:58 PM
I am begging media outlets to actually try “making a movie from a prompt” for themselves before parroting the AI industry’s fantasy framing that “anyone can make a movie from a prompt.”
Reposted by Chris Corum
Tucked inside a library are the remnants of the Baldwin Collection of Canadiana. In this visual essay, @arthurdh.bsky.social highlights the ads, posters, and other ephemera that capture the evolution of Canadian identity: thewalrus.ca/buy-canadian-his...
July 1, 2025 at 2:00 PM
Tucked inside a library are the remnants of the Baldwin Collection of Canadiana. In this visual essay, @arthurdh.bsky.social highlights the ads, posters, and other ephemera that capture the evolution of Canadian identity: thewalrus.ca/buy-canadian-his...
"Culture rot" is not just for brands or content creators.
Everyone is recycling—especially big media companies. Almost no one is contributing anything new to the culture.
Everyone is recycling—especially big media companies. Almost no one is contributing anything new to the culture.
2025 really is the peak of Disney just remixing its past and hoping audiences buy in. youtu.be/n7YJj6iO2QY?...
Freakier Friday | Teaser Trailer | In Theaters August 8
YouTube video by Disney
youtu.be
March 14, 2025 at 4:23 PM
"Culture rot" is not just for brands or content creators.
Everyone is recycling—especially big media companies. Almost no one is contributing anything new to the culture.
Everyone is recycling—especially big media companies. Almost no one is contributing anything new to the culture.
Culture rot.
"Brands and creators are churning out this endless stream of stuff, much of which isn’t actually landing, making a difference, or shifting how people are actually living in the real world"
www.fastcompany.com/91292744/wer...
"Brands and creators are churning out this endless stream of stuff, much of which isn’t actually landing, making a difference, or shifting how people are actually living in the real world"
www.fastcompany.com/91292744/wer...
We're in the age of 'culture rot.' Here's how brands can avoid it
A new trend report by TBWA shows how brands can stop following culture and start contributing to it.
www.fastcompany.com
March 12, 2025 at 5:15 PM
Culture rot.
"Brands and creators are churning out this endless stream of stuff, much of which isn’t actually landing, making a difference, or shifting how people are actually living in the real world"
www.fastcompany.com/91292744/wer...
"Brands and creators are churning out this endless stream of stuff, much of which isn’t actually landing, making a difference, or shifting how people are actually living in the real world"
www.fastcompany.com/91292744/wer...
1/4 of the ads this Super Bowl:
Today, we at Google have a new product: what if you could could ask an app a question? Oh, we do that already? Well, what if we were a little bit worse at it? What if we also sometimes gave you egregiously wrong information? And what if it cost a billion dollars? Still not interested? It's mandatory
February 10, 2025 at 7:20 AM
1/4 of the ads this Super Bowl:
Reposted by Chris Corum
"freedom is a car" is an idea i wish i could physically murder with a hammer
February 10, 2025 at 3:02 AM
"freedom is a car" is an idea i wish i could physically murder with a hammer
Reposted by Chris Corum
Reposted by Chris Corum
Remember when the Super Bowl commercials were a whole thing? End of an era
February 10, 2025 at 2:53 AM
Remember when the Super Bowl commercials were a whole thing? End of an era
Reposted by Chris Corum
Ok give me [spins wheel] Orlando Bloom and [throws dart] Drew Barrymore promoting a [rolls dice] luxury cruise line
February 9, 2025 at 11:55 PM
Ok give me [spins wheel] Orlando Bloom and [throws dart] Drew Barrymore promoting a [rolls dice] luxury cruise line
This was probably the best ad of the game so far.
Classic Nike sentiment, but still refreshing amid a year of incredibly uninspired spots.
Classic Nike sentiment, but still refreshing amid a year of incredibly uninspired spots.
Nike hasn’t aired a Super Bowl ad since 1998.
For its return to the big game, the company is turning to the meteoric rise of women’s sports—particularly women’s basketball.
#WNBA
www.wsj.com/business/med...
For its return to the big game, the company is turning to the meteoric rise of women’s sports—particularly women’s basketball.
#WNBA
www.wsj.com/business/med...
Exclusive | Nike Is Betting a Big Super Bowl Ad With Caitlin Clark, Rapper Doechii Can Help Reclaim Its Dominance
More than a half-dozen elite female athletes are starring in the new commercial, as the apparel maker capitalizes on the surge in women’s sports.
www.wsj.com
February 10, 2025 at 1:17 AM
This was probably the best ad of the game so far.
Classic Nike sentiment, but still refreshing amid a year of incredibly uninspired spots.
Classic Nike sentiment, but still refreshing amid a year of incredibly uninspired spots.
www.itsnicethat.com/features/rev...
We don't see as many new mascots for the same reasons we don't see more of most things: it takes investment.
Marketers—like Hollywood—avoid risk in favor of more of the same.
Boring.
We don't see as many new mascots for the same reasons we don't see more of most things: it takes investment.
Marketers—like Hollywood—avoid risk in favor of more of the same.
Boring.
Where have all the mascots gone?
Beloved and reviled in equal measure, brand mascots have the power to create strong bonds with audiences, but they’re slowly becoming obsolete. We explore why, and how some creatives are taking a chan...
www.itsnicethat.com
January 8, 2025 at 11:30 PM
www.itsnicethat.com/features/rev...
We don't see as many new mascots for the same reasons we don't see more of most things: it takes investment.
Marketers—like Hollywood—avoid risk in favor of more of the same.
Boring.
We don't see as many new mascots for the same reasons we don't see more of most things: it takes investment.
Marketers—like Hollywood—avoid risk in favor of more of the same.
Boring.
There are great agencies within both Omnicom and IPG. I’ve done work with a bunch.
I can never remember which shops are in which holding company. Guess it doesn’t matter anymore.
Seems dumb.
www.adweek.com/agencies/omn...
I can never remember which shops are in which holding company. Guess it doesn’t matter anymore.
Seems dumb.
www.adweek.com/agencies/omn...
Omnicom Confirms IPG Takeover And New Leadership Structure
The deal will create the world’s largest advertising holding company.
www.adweek.com
December 9, 2024 at 6:22 PM
There are great agencies within both Omnicom and IPG. I’ve done work with a bunch.
I can never remember which shops are in which holding company. Guess it doesn’t matter anymore.
Seems dumb.
www.adweek.com/agencies/omn...
I can never remember which shops are in which holding company. Guess it doesn’t matter anymore.
Seems dumb.
www.adweek.com/agencies/omn...
The transition from a government secretly controlled by billionaires to one openly controlled by them does not seem like an improvement.
Musk now has his hands on US govt
Federal employees are required to disclose their assets to ward off any potential conflicts of interest, and to divest significant holdings relating to their work.
Musk will NOT be a formal federal worker so he won't face those ethical limitations.
Wow America
Federal employees are required to disclose their assets to ward off any potential conflicts of interest, and to divest significant holdings relating to their work.
Musk will NOT be a formal federal worker so he won't face those ethical limitations.
Wow America
November 14, 2024 at 12:01 AM
The transition from a government secretly controlled by billionaires to one openly controlled by them does not seem like an improvement.
1st: Crosby, Stills & Nash
Last: Sunny Day Real Estate
Worst: Sister Hazel (why?)
Loudest: Sleep
Best: Gang of Four
Most: Bad Religion or NOFX (not sure which, seen both +5X)
Happy I Got to See: Mission of Burma
Wish: Fugazi
Next: Pretty Girls Make Graves
Last: Sunny Day Real Estate
Worst: Sister Hazel (why?)
Loudest: Sleep
Best: Gang of Four
Most: Bad Religion or NOFX (not sure which, seen both +5X)
Happy I Got to See: Mission of Burma
Wish: Fugazi
Next: Pretty Girls Make Graves
1st: Billy Joel
Last: Willie Nelson
Worst: Tribe Called Quest
Loudest: Neil Young (Arcwelder)
Best: All Points West
Most: Superchunk
Happy I Got to See: Barry White
Wish: Nirvana
Next: Electric Light Orchestra
Last: Willie Nelson
Worst: Tribe Called Quest
Loudest: Neil Young (Arcwelder)
Best: All Points West
Most: Superchunk
Happy I Got to See: Barry White
Wish: Nirvana
Next: Electric Light Orchestra
1st: Doc Watson, 1966
Last: Oysterband with June Tabor, 2019
Worst: Emerson, Lake, and Palmer, 1974
Loudest: The Who, 1980
Best: Cafe Tacuba, 2007
Most: Richard Thompson
Happy I got to see: Television, 1977
Wish: Prince
Next: don’t know
Last: Oysterband with June Tabor, 2019
Worst: Emerson, Lake, and Palmer, 1974
Loudest: The Who, 1980
Best: Cafe Tacuba, 2007
Most: Richard Thompson
Happy I got to see: Television, 1977
Wish: Prince
Next: don’t know
August 27, 2024 at 6:26 PM
1st: Crosby, Stills & Nash
Last: Sunny Day Real Estate
Worst: Sister Hazel (why?)
Loudest: Sleep
Best: Gang of Four
Most: Bad Religion or NOFX (not sure which, seen both +5X)
Happy I Got to See: Mission of Burma
Wish: Fugazi
Next: Pretty Girls Make Graves
Last: Sunny Day Real Estate
Worst: Sister Hazel (why?)
Loudest: Sleep
Best: Gang of Four
Most: Bad Religion or NOFX (not sure which, seen both +5X)
Happy I Got to See: Mission of Burma
Wish: Fugazi
Next: Pretty Girls Make Graves