Change Research
@changeresearch.com
An innovative public opinion research company founded in the wake of historic polling misses around the 2016 election. Traditional polling is broken. We’re here to meet people where they are.
Pinned
Change Research
@changeresearch.com
· Jan 30
2024 Accuracy Report - Change Research
changeresearch.com
✅ Conduct hundreds of 2024 electoral polls, on everything from obscure ballot props to Harris vs. Trump
✅ Analyze our accuracy on every single one of those polls, to ensure we are constantly improving
✅ Publish our accuracy report, in service of transparency
changeresearch.com/2024-accurac...
✅ Analyze our accuracy on every single one of those polls, to ensure we are constantly improving
✅ Publish our accuracy report, in service of transparency
changeresearch.com/2024-accurac...
Congrats to John Ewing for winning the election for Mayor of Omaha, Nebraska, last night, by 11,000 points. We're proud to have partnered with you, and it's always doubly rewarding when our polling is accurate and our client wins!
May 14, 2025 at 3:46 PM
Congrats to John Ewing for winning the election for Mayor of Omaha, Nebraska, last night, by 11,000 points. We're proud to have partnered with you, and it's always doubly rewarding when our polling is accurate and our client wins!
What Moms REALLY Need (Hint: It’s Not Flowers) 💐
Our nationwide poll provides some challenging numbers. The perception of motherhood today = more stress, less support. (1/3)
shorturl.at/pCfCs
Our nationwide poll provides some challenging numbers. The perception of motherhood today = more stress, less support. (1/3)
shorturl.at/pCfCs
What Moms Really Need (Hint: It's Not Flowers)
New polling reveals what Americans really think about motherhood today
shorturl.at
May 9, 2025 at 9:20 PM
What Moms REALLY Need (Hint: It’s Not Flowers) 💐
Our nationwide poll provides some challenging numbers. The perception of motherhood today = more stress, less support. (1/3)
shorturl.at/pCfCs
Our nationwide poll provides some challenging numbers. The perception of motherhood today = more stress, less support. (1/3)
shorturl.at/pCfCs
New data analysis shows Harris didn't lose because Democrats stayed home. Even with 100% turnout of 2020 Biden voters, she would have lost. One key factor? New 2024 voters broke heavily for Trump.
Get the story here: shorturl.at/4Ys0E
Get the story here: shorturl.at/4Ys0E
Kamala Harris Didn’t Lose to the Couch
New Voters, Not Drop off, Determined Harris' Defeat
shorturl.at
May 8, 2025 at 9:25 PM
New data analysis shows Harris didn't lose because Democrats stayed home. Even with 100% turnout of 2020 Biden voters, she would have lost. One key factor? New 2024 voters broke heavily for Trump.
Get the story here: shorturl.at/4Ys0E
Get the story here: shorturl.at/4Ys0E
Happening today at Noon!
📊 NJ VOTER RESEARCH
75% rate the economy as "not good/poor"
Universal concern about affordability
54% say the Trump administration is effective
53% feel Trump’s second term is underperforming his first
Join our May 2 briefing Just for Jersey, for exclusive findings.
Register now: shorturl.at/94aso
75% rate the economy as "not good/poor"
Universal concern about affordability
54% say the Trump administration is effective
53% feel Trump’s second term is underperforming his first
Join our May 2 briefing Just for Jersey, for exclusive findings.
Register now: shorturl.at/94aso
May 2, 2025 at 3:37 PM
Happening today at Noon!
Reposted by Change Research
Some *very* useful new polling data on Democrats from @changeresearch.com:
"Our new nationwide poll suggests that ideology is less important to primary voters than willingness to fight."
90% of Ds prefer a "moderate fighter" to a "quiet progressive." changeresearch.substack.com/p/the-new-ce...
"Our new nationwide poll suggests that ideology is less important to primary voters than willingness to fight."
90% of Ds prefer a "moderate fighter" to a "quiet progressive." changeresearch.substack.com/p/the-new-ce...
April 17, 2025 at 3:08 AM
Some *very* useful new polling data on Democrats from @changeresearch.com:
"Our new nationwide poll suggests that ideology is less important to primary voters than willingness to fight."
90% of Ds prefer a "moderate fighter" to a "quiet progressive." changeresearch.substack.com/p/the-new-ce...
"Our new nationwide poll suggests that ideology is less important to primary voters than willingness to fight."
90% of Ds prefer a "moderate fighter" to a "quiet progressive." changeresearch.substack.com/p/the-new-ce...
📊 NJ VOTER RESEARCH
75% rate the economy as "not good/poor"
Universal concern about affordability
54% say the Trump administration is effective
53% feel Trump’s second term is underperforming his first
Join our May 2 briefing Just for Jersey, for exclusive findings.
Register now: shorturl.at/94aso
75% rate the economy as "not good/poor"
Universal concern about affordability
54% say the Trump administration is effective
53% feel Trump’s second term is underperforming his first
Join our May 2 briefing Just for Jersey, for exclusive findings.
Register now: shorturl.at/94aso
April 29, 2025 at 7:09 PM
📊 NJ VOTER RESEARCH
75% rate the economy as "not good/poor"
Universal concern about affordability
54% say the Trump administration is effective
53% feel Trump’s second term is underperforming his first
Join our May 2 briefing Just for Jersey, for exclusive findings.
Register now: shorturl.at/94aso
75% rate the economy as "not good/poor"
Universal concern about affordability
54% say the Trump administration is effective
53% feel Trump’s second term is underperforming his first
Join our May 2 briefing Just for Jersey, for exclusive findings.
Register now: shorturl.at/94aso
We asked 631 Democrats how they feel about their elected Democrats. Here's what we found:
April 25, 2025 at 5:26 PM
We asked 631 Democrats how they feel about their elected Democrats. Here's what we found:
📊 SURGE IN CONCERN:
Since Nov. 2024, the share of voters who say corruption is their most important political issue has grown by 21 points.
➕ 30 pts among Democrats
➕ 3 pts among Republicans
42% say corruption is their top political concern
Since Nov. 2024, the share of voters who say corruption is their most important political issue has grown by 21 points.
➕ 30 pts among Democrats
➕ 3 pts among Republicans
42% say corruption is their top political concern
April 23, 2025 at 3:32 PM
📊 SURGE IN CONCERN:
Since Nov. 2024, the share of voters who say corruption is their most important political issue has grown by 21 points.
➕ 30 pts among Democrats
➕ 3 pts among Republicans
42% say corruption is their top political concern
Since Nov. 2024, the share of voters who say corruption is their most important political issue has grown by 21 points.
➕ 30 pts among Democrats
➕ 3 pts among Republicans
42% say corruption is their top political concern
Reposted by Change Research
Results from a recent @changeresearch.com poll in North Carolina. Thom Tillis has a real fight to keep his Senate seat if Roy Cooper runs. carolinaforward.org/blog/april-2...
The Carolina Forward Poll: April 2025 - Carolina Forward
Summary:
carolinaforward.org
April 19, 2025 at 2:23 AM
Results from a recent @changeresearch.com poll in North Carolina. Thom Tillis has a real fight to keep his Senate seat if Roy Cooper runs. carolinaforward.org/blog/april-2...
Today!
📈 Join us Friday 4/18 9am CT/12pm ET
BRIEF: New research on perceptions of the economy (69% feel income falling behind costs) and on attitudes towards Abundance.
Get the data! Register: shorturl.at/Tag1p
BRIEF: New research on perceptions of the economy (69% feel income falling behind costs) and on attitudes towards Abundance.
Get the data! Register: shorturl.at/Tag1p
April 18, 2025 at 3:12 PM
Today!
Reposted by Change Research
📈 Join us Friday 4/18 9am CT/12pm ET
BRIEF: New research on perceptions of the economy (69% feel income falling behind costs) and on attitudes towards Abundance.
Get the data! Register: shorturl.at/Tag1p
BRIEF: New research on perceptions of the economy (69% feel income falling behind costs) and on attitudes towards Abundance.
Get the data! Register: shorturl.at/Tag1p
April 16, 2025 at 8:33 PM
📈 Join us Friday 4/18 9am CT/12pm ET
BRIEF: New research on perceptions of the economy (69% feel income falling behind costs) and on attitudes towards Abundance.
Get the data! Register: shorturl.at/Tag1p
BRIEF: New research on perceptions of the economy (69% feel income falling behind costs) and on attitudes towards Abundance.
Get the data! Register: shorturl.at/Tag1p
New Poll:
90% prefer a moderate fighter over a quiet progressive
95% prefer a progressive fighter over a quiet moderate
Our Lead Analyst, Ben Greenfield argues that the new central axis in Dem primaries isn't left vs. center—it's fight vs. flight.
Read more on Touch Grass: shorturl.at/WDucQ
90% prefer a moderate fighter over a quiet progressive
95% prefer a progressive fighter over a quiet moderate
Our Lead Analyst, Ben Greenfield argues that the new central axis in Dem primaries isn't left vs. center—it's fight vs. flight.
Read more on Touch Grass: shorturl.at/WDucQ
The New Central Axis of Democratic Primary Politics
BONUS Briefing on American Economic Aspirations
open.substack.com
April 17, 2025 at 6:34 PM
New Poll:
90% prefer a moderate fighter over a quiet progressive
95% prefer a progressive fighter over a quiet moderate
Our Lead Analyst, Ben Greenfield argues that the new central axis in Dem primaries isn't left vs. center—it's fight vs. flight.
Read more on Touch Grass: shorturl.at/WDucQ
90% prefer a moderate fighter over a quiet progressive
95% prefer a progressive fighter over a quiet moderate
Our Lead Analyst, Ben Greenfield argues that the new central axis in Dem primaries isn't left vs. center—it's fight vs. flight.
Read more on Touch Grass: shorturl.at/WDucQ
📈 Join us Friday 4/18 9am CT/12pm ET
BRIEF: New research on perceptions of the economy (69% feel income falling behind costs) and on attitudes towards Abundance.
Get the data! Register: shorturl.at/Tag1p
BRIEF: New research on perceptions of the economy (69% feel income falling behind costs) and on attitudes towards Abundance.
Get the data! Register: shorturl.at/Tag1p
April 16, 2025 at 8:33 PM
📈 Join us Friday 4/18 9am CT/12pm ET
BRIEF: New research on perceptions of the economy (69% feel income falling behind costs) and on attitudes towards Abundance.
Get the data! Register: shorturl.at/Tag1p
BRIEF: New research on perceptions of the economy (69% feel income falling behind costs) and on attitudes towards Abundance.
Get the data! Register: shorturl.at/Tag1p
Reposted by Change Research
The recent deportation of a Maryland father with no criminal record brings this debate from abstract policy to real human impact.
The partisan gap is enormous - let's dig into the numbers 🧵
The partisan gap is enormous - let's dig into the numbers 🧵
April 3, 2025 at 4:41 PM
The recent deportation of a Maryland father with no criminal record brings this debate from abstract policy to real human impact.
The partisan gap is enormous - let's dig into the numbers 🧵
The partisan gap is enormous - let's dig into the numbers 🧵
Reposted by Change Research
📊 NEW RESEARCH: Should the government deport Venezuelan immigrants without criminal records under the Alien Enemies Act?
Americans are divided, but the majority (50%) say no - it "goes against American values and due process."
Americans are divided, but the majority (50%) say no - it "goes against American values and due process."
April 3, 2025 at 4:41 PM
📊 NEW RESEARCH: Should the government deport Venezuelan immigrants without criminal records under the Alien Enemies Act?
Americans are divided, but the majority (50%) say no - it "goes against American values and due process."
Americans are divided, but the majority (50%) say no - it "goes against American values and due process."
Reposted by Change Research
I got to talk to @lauren-goldstein.bsky.social of @changeresearch.com about a recent post she wrote on her personal substack about getting past identity labels to understand people's real values and beliefs about abortion. Find out more here: www.crosstabspodcast.com/p/the-gap-be...
The Gap Between What People Mean and What We Ask
Lauren Goldstein on how abortion - like many issues - really isn't polarizing.
www.crosstabspodcast.com
April 11, 2025 at 2:36 PM
I got to talk to @lauren-goldstein.bsky.social of @changeresearch.com about a recent post she wrote on her personal substack about getting past identity labels to understand people's real values and beliefs about abortion. Find out more here: www.crosstabspodcast.com/p/the-gap-be...
📊 NEW RESEARCH FINDINGS 📊
While 93% of Americans have no regrets about their 2024 presidential vote, our new survey reveals interesting patterns among those who do. Third-party voters are nearly 4x more likely to express regret (19%) compared to major party voters. Thread 🧵
While 93% of Americans have no regrets about their 2024 presidential vote, our new survey reveals interesting patterns among those who do. Third-party voters are nearly 4x more likely to express regret (19%) compared to major party voters. Thread 🧵
April 14, 2025 at 4:07 PM
📊 NEW RESEARCH FINDINGS 📊
While 93% of Americans have no regrets about their 2024 presidential vote, our new survey reveals interesting patterns among those who do. Third-party voters are nearly 4x more likely to express regret (19%) compared to major party voters. Thread 🧵
While 93% of Americans have no regrets about their 2024 presidential vote, our new survey reveals interesting patterns among those who do. Third-party voters are nearly 4x more likely to express regret (19%) compared to major party voters. Thread 🧵
📊 Our new internal survey shows overwhelming support for increasing funding to Social Security (+59% net support), Medicare (+52%), and food assistance (+45%), while voters favor cuts to DEI programs, foreign aid, and student loans.
April 10, 2025 at 6:46 PM
📊 Our new internal survey shows overwhelming support for increasing funding to Social Security (+59% net support), Medicare (+52%), and food assistance (+45%), while voters favor cuts to DEI programs, foreign aid, and student loans.
Reposted by Change Research
Great post from @farrahbostic.bsky.social (citing some of our @changeresearch.com data) on how pols can use public opinion data to champion ethical policy on immigration, rather than concede to a false narrative about majority support for deportations.
www.crosstabspodcast.com/p/people-don...
www.crosstabspodcast.com/p/people-don...
People don't know what they want...
Until you show it to them. So show it to them.
www.crosstabspodcast.com
April 7, 2025 at 6:22 PM
Great post from @farrahbostic.bsky.social (citing some of our @changeresearch.com data) on how pols can use public opinion data to champion ethical policy on immigration, rather than concede to a false narrative about majority support for deportations.
www.crosstabspodcast.com/p/people-don...
www.crosstabspodcast.com/p/people-don...
The Elon Effect is real.
Our new polling shows Americans deeply divided on Musk, with 41% viewing him favorably vs 53% unfavorably.
The partisan gap? A staggering 78-point difference: Republicans: 81% favorable Democrats: 2% favorable
Thread 🧵👇
Our new polling shows Americans deeply divided on Musk, with 41% viewing him favorably vs 53% unfavorably.
The partisan gap? A staggering 78-point difference: Republicans: 81% favorable Democrats: 2% favorable
Thread 🧵👇
April 3, 2025 at 9:29 PM
The Elon Effect is real.
Our new polling shows Americans deeply divided on Musk, with 41% viewing him favorably vs 53% unfavorably.
The partisan gap? A staggering 78-point difference: Republicans: 81% favorable Democrats: 2% favorable
Thread 🧵👇
Our new polling shows Americans deeply divided on Musk, with 41% viewing him favorably vs 53% unfavorably.
The partisan gap? A staggering 78-point difference: Republicans: 81% favorable Democrats: 2% favorable
Thread 🧵👇
📊 NEW RESEARCH: Should the government deport Venezuelan immigrants without criminal records under the Alien Enemies Act?
Americans are divided, but the majority (50%) say no - it "goes against American values and due process."
Americans are divided, but the majority (50%) say no - it "goes against American values and due process."
April 3, 2025 at 4:41 PM
📊 NEW RESEARCH: Should the government deport Venezuelan immigrants without criminal records under the Alien Enemies Act?
Americans are divided, but the majority (50%) say no - it "goes against American values and due process."
Americans are divided, but the majority (50%) say no - it "goes against American values and due process."
🤝 While Americans disagree on DEI solutions, we found surprising agreement on what creates advantages: 99% agree wealth provides advantages, 88% recognize advantages of being white, and 70% see disadvantages in being Black. We agree on barriers but clash on fixes. #DEISurvey
shorturl.at/8jnV6
shorturl.at/8jnV6
The DEI Divide: Americans Agree on Barriers but Clash on Solutions
A new national survey from Change Research examines how Americans view diversity programs as the Trump administration moves to dismantle them
shorturl.at
March 28, 2025 at 2:19 PM
🤝 While Americans disagree on DEI solutions, we found surprising agreement on what creates advantages: 99% agree wealth provides advantages, 88% recognize advantages of being white, and 70% see disadvantages in being Black. We agree on barriers but clash on fixes. #DEISurvey
shorturl.at/8jnV6
shorturl.at/8jnV6
Our latest Substack reveals that many
Americans are concerned about barriers for:
✓ People who can't afford document fees (48%)
✓ Married people who changed names (47%)
✓ Elderly people (45%)
✓ Students away at college (41%)
Read the full article: changeresearch.substack.com/p/locked-out...
Americans are concerned about barriers for:
✓ People who can't afford document fees (48%)
✓ Married people who changed names (47%)
✓ Elderly people (45%)
✓ Students away at college (41%)
Read the full article: changeresearch.substack.com/p/locked-out...
Locked Out of Democracy? Voters Have Concerns
New poll shows concerns about voting access gaps as Congress weighs citizenship verification requirements.
changeresearch.substack.com
March 24, 2025 at 3:07 PM
Our latest Substack reveals that many
Americans are concerned about barriers for:
✓ People who can't afford document fees (48%)
✓ Married people who changed names (47%)
✓ Elderly people (45%)
✓ Students away at college (41%)
Read the full article: changeresearch.substack.com/p/locked-out...
Americans are concerned about barriers for:
✓ People who can't afford document fees (48%)
✓ Married people who changed names (47%)
✓ Elderly people (45%)
✓ Students away at college (41%)
Read the full article: changeresearch.substack.com/p/locked-out...
PI(E) DAY POLL DROP! 🥧 We asked Americans what Elon Musk is more concerned with:
53% said "helping himself & his businesses"
43% said "helping make government efficient & saving taxpayer money"
Elon Musk’s bank accounts may have lots of digits, but they can't compete with π! #PiDay2025
53% said "helping himself & his businesses"
43% said "helping make government efficient & saving taxpayer money"
Elon Musk’s bank accounts may have lots of digits, but they can't compete with π! #PiDay2025
March 14, 2025 at 9:08 PM
PI(E) DAY POLL DROP! 🥧 We asked Americans what Elon Musk is more concerned with:
53% said "helping himself & his businesses"
43% said "helping make government efficient & saving taxpayer money"
Elon Musk’s bank accounts may have lots of digits, but they can't compete with π! #PiDay2025
53% said "helping himself & his businesses"
43% said "helping make government efficient & saving taxpayer money"
Elon Musk’s bank accounts may have lots of digits, but they can't compete with π! #PiDay2025
Thread 🧵 - Our latest national poll reveals a more nuanced picture of American attitudes toward immigration policy than recent headlines suggest.
March 14, 2025 at 8:54 PM
Thread 🧵 - Our latest national poll reveals a more nuanced picture of American attitudes toward immigration policy than recent headlines suggest.