It's going out tomorrow morning, link in the usual place, and inside you'll find a formula that works for every genre, every creative thing you create, and every business, so you don't want to miss it!

Subscribe to The Writer's Guide To... which has a free Wednesday Win all about how to solve the problem of subject lines and make it so your emails actually get opened, read and people start looking forward to them.

I can almost guarantee that it's the subject line that's killing your email and Substack open rates.
So what can you do?

See also: 'Author Update,' 'From the desk of...' and just plain old 'Newsletter.'

Delighted to be in the Daily Express, annnnnd they put it up in the 'celebrity section' so, technically, we're now celebs and trust me, I will be acting accordingly.

Thanks to @MattNixson and @daily_express, and my besties, @Lauren_C_North @Mrssmithmunday @LauraPAuthor

But then I met these wonderful people, and we've been chatting daily ever since.
This weekend, we're back where it all began, armed with our new books! As, for the first time in six years, we all have books out around the same time, how amazing is that?

I've been lucky enough to know Keris for years and she's one of the nicest people, so if you've yet to discover her - go now!  

PS. I used an en dash and feel like I have to say it's me writing this! Me! Not Chat GPT, I just like an en dash.