Wendy Jacobson
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wendythepooh.bsky.social
Wendy Jacobson
@wendythepooh.bsky.social
170 followers 400 following 80 posts
Content writer and strategist; Mom, wife, dog person, jump rope fiend. Also love 80s alternative music. Sign up for my weekly newsletter about creating incredible content: https://www.incrediblecontent.net/newsletter-sign-up
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wendythepooh.bsky.social
Any free birds in the house?
A screenshot essay titled 'I'm about to become a "Free Bird"' discusses the author's feelings about their children moving to college. In ten days, they'll help their youngest child move into a dorm, and after returning, they will take their oldest to university for his third year. The author prefers the term 'Free Bird' over 'Empty Nest,' introduced by a friend during a soccer game. This term replaces anxiety with excitement about new opportunities. The essay expresses mixed emotions about this life transition, highlighting a shift in perspective and encouraging readers to stay tuned for more reflections.
August 5, 2025 at 3:05 PM
wendythepooh.bsky.social
Do you agree there are no shortcuts?
Screenshot essay titled 'How to be successful with content' discussing common pitfalls in content creation. The text emphasizes the importance of having a plan and identifying clear goals before writing. It asks three key questions: 1) What do you want your content to do for you? 2) What do you want your content to do for your audience? 3) Can you commit to at least 6 months of effort before judging success? The piece stresses the necessity of understanding desired outcomes and acknowledges that sustained success takes time and effort, advising that success in content creation is a long-term game.
July 28, 2025 at 2:59 PM
wendythepooh.bsky.social
Screenshot essay titled 'The #1 Trait You Need to Create Content Consistently,' discussing the challenges of content creation and emphasizing the importance of tenacity. The essay outlines that creating content requires time and effort, and while it's easy to give up, the audience expects consistent engagement. It advises committing to a content schedule, persisting through difficulties, avoiding comparisons with others, focusing on relevant metrics instead of vanity ones, and maintaining perseverance. The conclusion underlines that tenacity is vital for successfully writing and publishing content, suggesting it is essential for overcoming the challenges of content creation.
July 24, 2025 at 7:13 PM
wendythepooh.bsky.social
Anything to add?
Screenshot essay titled 'How to get ahead of 99% of people' featuring advice on personal development and content creation. The essay emphasizes the importance of taking action instead of consuming content about success. Key points include: determining your values, understanding audience challenges, deciding how to reach your audience, crafting a unique message, committing to a writing schedule, staying authentic, and persisting despite challenges. The closing notes encourage relying on consistent effort over quick fixes, asking readers for additional input.
July 23, 2025 at 8:47 PM
wendythepooh.bsky.social
If the most successful content marketers attribute their content's success to having a documented content strategy + plan, don't you think you should plan your content?
A screenshot essay titled 'Why I'm So Focused on Content Planning'. The text discusses the author's 17 years of experience in content marketing and highlights a statistic from the Content Marketing Institute, stating that only 28% of content marketers consider their content very successful, with success linked to having a documented content strategy. The author expresses concern over the low percentage and a desire to help improve it, noting that content is essential for businesses. The essay emphasizes the chaos that arises from publishing without a plan and the resulting lack of success. The author offers a free 5-day email course on content planning, providing a link for interested readers.
July 22, 2025 at 4:23 PM
wendythepooh.bsky.social
After being in the working world for a long time, I've learned a few things.
Screenshot essay titled '5 Small But Powerful Lessons' containing text from an author reflecting on their career. The introduction discusses the experiences gained through various jobs and business ownership. The five lessons are: 1. No one cares about you as much as you do, emphasizing the importance of self-awareness; 2. Advocate for yourself, highlighting self-advocacy; 3. Not everyone is unkind, encouraging positivity in relationships; 4. Be willing to perform tasks you may not enjoy, stressing the value of hard work; and 5. Follow your passion, sharing the author's journey to becoming a writer. The essay concludes with an invitation for others to share their own impactful beliefs.
July 21, 2025 at 2:11 PM
wendythepooh.bsky.social
What can planning your content do for you? Lots of things. Here are just 3.
Screenshot essay titled 'Why I'm writing about content planning'. The essay discusses the importance of planning content before writing, emphasizing three reasons: 1) Writing for the audience's needs to build relationships; 2) Saving time by eliminating stress around content topics; 3) Building credibility through consistent and valuable content. The author encourages planning to create engaging content that the audience wants to read and invites readers to follow for tips on effective content planning.
July 20, 2025 at 4:42 PM
wendythepooh.bsky.social
It's Day One of Ship 30 for 30. Let's go!
Screenshot essay titled '30 Days of Writing', featuring text about signing up for the Ship 30 for 30 course by Dickie Bush and Nicolas Cole. The text includes a list of reasons for participating: writing for a living, passion for writing, and desire to write daily. It shares plans to write over the next 30 days on topics such as life as a content writer, fitness, and transitioning to being an empty nester. The author invites readers to join the adventure and expresses excitement to start sharing knowledge online.
July 19, 2025 at 2:56 PM
wendythepooh.bsky.social
5 strategies to building a loyal audience. Which will you use first?
A screenshot essay titled '5 Strategies for Building a Loyal Audience.' The body text outlines five strategies: 1. Regular publishing schedule - Emphasizes the importance of consistency in posting content to establish legitimacy. 2. Engaging with audience feedback - Encourages interaction with audience comments to foster relationship-building. 3. Creating valuable content - Suggests providing useful resources for audience improvement. 4. Leveraging social media - Advises utilizing appropriate social platforms to connect with the audience. 5. Collaborating with other creators - Highlights the benefits of partnerships with other creators to extend reach. The conclusion prompts readers to reflect on which strategy they might implement first.
July 9, 2025 at 9:41 PM
wendythepooh.bsky.social
Is #dogsofbluesky a thing?

This is Astro. He says hi.
March 11, 2025 at 9:39 PM
wendythepooh.bsky.social
Just finished reading this. It is Trump’s playbook, clearly laying out his actions. Incredibly frightening to see what’splayed out in other countries around the world play out here. If you want to understand the last 13 days & what’s to come, it’s all in here.
February 2, 2025 at 7:56 PM
wendythepooh.bsky.social
So excited to dig in to this book by @ruthbenghiat.bsky.social. Quite timely given our present predicament and what’s to come after January 20, 2025.
December 9, 2024 at 5:41 PM
wendythepooh.bsky.social
I shared my opinion about Biden pardoning Hunter with @startribune.com and am happy to see my letter to the editor among many others today. It's a hot topic, for sure.

TLDR: We need to stop with the double standards. Biden lied, so does Trump. Biden pardoned, so did Trump.
December 4, 2024 at 4:39 PM
wendythepooh.bsky.social
Astro the dog contemplating life on this crisp fall day. Now all he needs is a pumpkin spiced latte 😀
November 11, 2024 at 6:47 PM