I was asked recently for some textbook recommendations for improving metrics knowledge. Here are some of my favorites, feel free to chime in with additional ones below.
#EconSky

Come join us in the marketing area at @giesbusiness. Wonderful colleagues guaranteed! 😌 Open-rank tenure track position posted on this link: illinois.csod.com/ux/ats/careers…. Apply by March 8.

Check out new research from my marketing colleague Frank Liu on how platforms may choose to tolerate fake sales and fake reviews by sellers or even make a fake endorsement to manipulate product attractiveness! Forthcoming at Marketing Science 🎉👇🏼

giesbusiness.illinois.edu/news/2023/12...

Teaching efforts often go unnoticed and opportunities to speak your mind freely can be rare — so I’m grateful that @PoetsAndQuants took the time to review my work, include me in their list, and seek and publish my reflections as a business faculty 👇🏼

poetsandquantsforundergrads.com/news/2023-be...

How a simple idea that consumers don’t line up in their risk of churn and their responsiveness to marketing interventions led to a cool paper that changed the way marketers think about churn. Listen now👇

podcasters.spotify.com/pod/show/hiw...

Der Terrorangriff der Hamas auf Israel ist jetzt bald 4 Wochen her. Vieles ist seitdem passiert, die öffentliche Debatte aufgeheizt und verworren. Im Video deshalb einige Gedanken von Vizekanzler und Minister Robert Habeck zur Einordnung und Differenzierung. youtu.be/ZBtAtsdco-8

Hosting a webinar on Gen AI and online learning platforms tomorrow 12pm ET. Sign up below 👇🏼

ivyexec.com/classes/the-...

Letter by Israeli social psychologists reg. the war. Please read and share.

docs.google.com/forms/d/e/1F...

Hooray @kennethcwilbur.bsky.social is here! If you are interested in data science and marketing and a very smart person's thoughtful perspective, go follow him!

I have been struggling to articulate the complex emotions I've been feeling since Saturday morning as a Jew, a liberal/progressive, a believer that Palestinians and Jews have a right to a homeland, to safety and dignity. A thread (crosspost from X, so please ignore if you have seen it already) 1/