UNESDA Soft Drinks Europe
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unesda.bsky.social
UNESDA Soft Drinks Europe
@unesda.bsky.social
Established in 1958, UNESDA is a Brussels-based association representing corporates and national soft drinks associations. We're here to listen, learn & share. Visit our website: https://unesda.eu/
It’s #WorldTelevisionDay. You know why we're talking about it?

It’s a timely occasion to highlight our sector’s ongoing commitment NOT to advertise/market any of our #SoftDrinks to children under 13 on TV & across any other media channel when at least 30% of its audience is composed of children.
Ensuring no advertising & marketing of soft drinks to children
The European soft drinks sector acknowledges the need to give particular care to marketing and advertising practices to children by making proportionate commitments. This is reflected in the transpare...
unesda.eu
November 21, 2025 at 7:44 AM
😍 Being in Madrid is always a pleasure, but this week it’s even more exciting: it’s a hub for global collaboration!

We are delighted to reunite with our beverage colleagues from around the world for what promises to be engaging discussions on our sector’s actions and key challenges.
November 19, 2025 at 8:16 AM
Heard that Spain will introduce a #DepositReturnSystem (#DRS) next year to boost the collection of single-use beverage containers for #recycling?

You heard it right! That’s what is being discussed now at the DRS event in Madrid, hosted by NGOs @reloop.bsky.social @retorna.org & @zerowasteeurope.eu
November 18, 2025 at 12:06 PM
When you discover Sanmy, Spain’s oldest #SoftDrinks company, and the role it plays in a sector that drives #jobs and sustainable #growth across the country, you understand what we mean when we say #OurSectorMatters to Europe.

📽 Watch the video snippet below 👇
November 17, 2025 at 7:56 AM
💡 UNESDA #FridayTip

Getting married in 2026? You may want to check out these five wedding trends 👉 traveltomorrow.com/wedding-tren...
November 14, 2025 at 7:57 AM
Being a sector that matters to Europe means manufacturing more than 97% of our #SoftDrinks throughout 500+ production sites on the continent, and supporting over 1.8 million #jobs across our European supply chain.
November 13, 2025 at 7:22 AM
Some go to Madrid for art, food or football. We're going for the ICBA meeting! We're looking forward to the promising discussions ahead & can’t wait to meet our beverage colleagues from across the globe next week!

UNESDA is delighted to co-host the meeting alongside our Spanish member association.
November 12, 2025 at 7:45 AM
🌎 Starting today in Belém (Brazil): #COP30 is a crucial moment for policymakers, industry and civil society to cooperate and drive faster #ClimateAction.

💧 #Water will be high on the agenda as a key dimension for #climate adaptation and resilience.
What is a watershed?
YouTube video by UNESDA - Soft Drinks Europe
www.youtube.com
November 10, 2025 at 7:22 AM
💡 UNESDA #FridayTip

There is something unique about Poznań (Poland): St. Martin’s Day on 11 November. It comes with parades, local festivities and even a special traditional pastry. Curious to learn more?
👉 keytopoland.com/post/celebra...
November 7, 2025 at 7:58 AM
📢 IT’S TODAY! Want to engage in a discussion on the latest robust science around low/no-calorie #sweeteners & their role in weight management?

Join the International Sweeteners Association’s virtual roundtable to discuss the recent SWEET research:
www.linkedin.com/events/73848...

🕒 3-4pm CET (LK)
November 6, 2025 at 7:53 AM
Next week’s #COP30 in Belém (Brazil) is not to be missed. 🌎

Political and industry leaders, together with civil society, will come together to explore ways to accelerate #ClimateAction and strengthen multilateral cooperation.

One key topic on the agenda will be #water.
What is water security all about?
YouTube video by UNESDA - Soft Drinks Europe
www.youtube.com
November 5, 2025 at 8:01 AM
What’s one sector in Spain that creates more than 200,000 #jobs and generates €11.6bn for the national economy across its value chain?

The Spanish #SoftDrinks sector, represented by our member ANFABRA.

🔎 Check out the full report (in ES)
👉 www.refrescantes.es/publicacione...

#OurSectorMatters
November 4, 2025 at 7:54 AM
📢 JOIN US! UNESDA will be speaking at an event on #DepositReturnSystems (DRS) in Madrid, hosted by NGOs @reloop.bsky.social, @retorna.org & @zerowasteeurope.eu

♻️ Our DG Nicholas Hodac will share insights on what makes DRS work efficiently.

🗓 18 Nov
📌 NH Zurbano Hotel, Madrid
📍 In-person & online
November 3, 2025 at 7:08 AM
October is coming to a close, but don’t worry if you missed any of our updates. We’ve got the highlights for you!

🎥 𝐍𝐞𝐰 ‘𝐖𝐞 𝐌𝐚𝐭𝐭𝐞𝐫’ 𝐯𝐢𝐝𝐞𝐨 𝐢𝐬 𝐡𝐞𝐫𝐞:
We released a new video highlighting how #OurSectorMatters to help Europe thrive and grow.
October 31, 2025 at 8:34 AM
💡 UNESDA #FridayTip

Ready for some spooky experiences this Halloween? 🎃

Explore the legends and local traditions that have inspired this season’s celebrations from Romania to Iceland:
👉 www.euronews.com/travel/2024/...
October 31, 2025 at 7:53 AM
What’s the one environmental #sustainability achievement that comes to mind on this #SustainabilityDay?

♻️ For us, our latest achievement on #PackagingCircularity is an important milestone: in 2024, 51.7% of the PET used by UNESDA corporate members was recycled PET (#rPET).
October 30, 2025 at 7:11 AM
It is autumn break for many schools across Europe, but our work to continue delivering on our school commitments does not take a holiday:

🔹 We do not sell our #SoftDrinks in EU primary schools (through direct distribution)
October 28, 2025 at 10:07 AM
💧Water Innovation Europe kicks off in Copenhagen today. This is an important moment to discuss how Europe can strengthen #WaterResilience and lead the way in #WaterStewardship.

💧 Among the key water resilience measures are nature-based solutions.
What do we mean by nature-based solutions?
YouTube video by UNESDA - Soft Drinks Europe
www.youtube.com
October 27, 2025 at 7:53 AM
💡 UNESDA #FridayTip

It’s #UnitedNationsDay!

Think you know everything about the United Nations (#UN)?

Put your knowledge to the test with this short quiz
👉 www.un.org/en/observanc...
October 24, 2025 at 6:53 AM
Every #SoftDrink company operating in Europe is a driver of local economic #growth. Wondering how?

McCarter, a Slovak #SoftDrink company, shows how by creating #jobs and working with local partners, including #farmers.
October 23, 2025 at 6:18 AM
📢 Don’t miss the International Sweeteners Association (ISA)’s virtual roundtable on the latest science on low/no-calorie #sweeteners and their role in weight management.

💻 LinkedIn
🗓 6 November
🕒 15:00-16:00 CET

🔎 Find out more & register:
👉 www.linkedin.com/events/73848...
October 22, 2025 at 7:34 AM
💧 Next week at Water Innovation Europe in Copenhagen, policymakers, industry and other stakeholders will discuss how Europe can achieve #WaterResilience and advance #water stewardship.

Not quite sure what ‘water stewardship’ is? You might not be the only one.

🎥 Watch our video 👇
How do we define water stewardship?
YouTube video by UNESDA - Soft Drinks Europe
www.youtube.com
October 21, 2025 at 6:56 AM
Why does EU environmental legislation need simplification?

‘The need for simplification is not just a technical issue – it is a strategic imperative for Europe’s competitiveness, innovation, and circular transition.’

🔎 Read our latest article
👉 unesda.eu/newsroom/blo...
October 20, 2025 at 6:55 AM
💡 UNESDA #FridayTip

Reducing #FoodWaste can be delicious!

A ‘zero-waste’ restaurant in London shows how:
👉 www.bbc.com/reel/video/p...
October 17, 2025 at 6:27 AM
This #WorldFoodDay shines a light on the power of global cooperation to build a resilient #FoodFuture and reminds us that everyone should do its part to cut #FoodWaste.
October 16, 2025 at 7:05 AM