Trust is the only currency that matters in 2025.

When algorithms shift daily and platforms come and go, there's only one business asset that consistently grows in value – trust. (cont)

If you aren't confident enough in your message to repeat it until YOU are bored of it, your audience will never even remember it.
We're so afraid of being "too repetitive" that we constantly change our messaging, our positioning, our value proposition... (cont)

Here's a paradox we aren't talking about enough: 🕴

The more businesses lean on AI to automate and polish up their routines - the more valuable it becomes to break out of that mold.

The more data we have on "best practices" and the easier they become to follow using AI....