Svyatoslav Biryulin
@svyatoslavbiryulin.bsky.social
Contrarian strategist. I help startups and mature firms with strategy.
Read my book Red and Yellow Strategies: Flip Your Strategic Thinking and Overcome Short-termism here: https://sbiryulin.com/book/
Read my book Red and Yellow Strategies: Flip Your Strategic Thinking and Overcome Short-termism here: https://sbiryulin.com/book/
The first reviews of Apple’s “liquid glass” design got me thinking: Steve Jobs is long gone, but his “customers don’t get a vote” energy lives on.
Picture credit – unknown author
Picture credit – unknown author
June 13, 2025 at 12:51 PM
The first reviews of Apple’s “liquid glass” design got me thinking: Steve Jobs is long gone, but his “customers don’t get a vote” energy lives on.
Picture credit – unknown author
Picture credit – unknown author
If your strategy doesn’t work, you can always blame your customers.
Picture source: CartoonStock
Picture source: CartoonStock
June 12, 2025 at 12:32 PM
If your strategy doesn’t work, you can always blame your customers.
Picture source: CartoonStock
Picture source: CartoonStock
It’s not as funny as it sounds. I’ve seen such strategies — and I’ve seen strategic goals passed off as strategy.
June 5, 2025 at 12:28 PM
It’s not as funny as it sounds. I’ve seen such strategies — and I’ve seen strategic goals passed off as strategy.
When some clients ask me for help with strategy, what they really want is an IKEA cabinet — with step-by-step assembly instructions.
May 30, 2025 at 1:40 PM
When some clients ask me for help with strategy, what they really want is an IKEA cabinet — with step-by-step assembly instructions.
The 7 habits that set deep strategic thinkers apart
Strategic thinking isn't “seeing the big picture.” It's much deeper.
I’ve written 7 short posts to explain.
First one drops tomorrow via my newsletter.
Free to subscribe.
1 email per week.
Link in comments.
Strategic thinking isn't “seeing the big picture.” It's much deeper.
I’ve written 7 short posts to explain.
First one drops tomorrow via my newsletter.
Free to subscribe.
1 email per week.
Link in comments.
May 26, 2025 at 1:30 PM
The 7 habits that set deep strategic thinkers apart
Strategic thinking isn't “seeing the big picture.” It's much deeper.
I’ve written 7 short posts to explain.
First one drops tomorrow via my newsletter.
Free to subscribe.
1 email per week.
Link in comments.
Strategic thinking isn't “seeing the big picture.” It's much deeper.
I’ve written 7 short posts to explain.
First one drops tomorrow via my newsletter.
Free to subscribe.
1 email per week.
Link in comments.
What if innovation isn’t about adding, but removing?
TRIZ flips the script: don’t improve the system — rethink the need.
I’ve packed 4 key TRIZ questions + real cases into a short, free guide. Grab it here 👇
strategic-seeing.kit.com/triz
TRIZ flips the script: don’t improve the system — rethink the need.
I’ve packed 4 key TRIZ questions + real cases into a short, free guide. Grab it here 👇
strategic-seeing.kit.com/triz
May 23, 2025 at 1:16 PM
What if innovation isn’t about adding, but removing?
TRIZ flips the script: don’t improve the system — rethink the need.
I’ve packed 4 key TRIZ questions + real cases into a short, free guide. Grab it here 👇
strategic-seeing.kit.com/triz
TRIZ flips the script: don’t improve the system — rethink the need.
I’ve packed 4 key TRIZ questions + real cases into a short, free guide. Grab it here 👇
strategic-seeing.kit.com/triz
On risk management
May 22, 2025 at 1:31 PM
On risk management
Strategy, brief notes
May 20, 2025 at 2:49 PM
Strategy, brief notes
Business strategy, brief notes
May 19, 2025 at 2:34 PM
Business strategy, brief notes
xSupply always follows demand. Anonymizers and ad blockers were also created as a way to fend off overly intrusive marketers. Picture credit: Tom Fishburne
May 19, 2025 at 1:37 PM
xSupply always follows demand. Anonymizers and ad blockers were also created as a way to fend off overly intrusive marketers. Picture credit: Tom Fishburne
Would you like to charge your EV in less than five minutes? Or use the priciest raw materials but still reduce the cost of production?
It’s more possible than it seems.
Subscribe to my newsletter for free and receive the article about TRIZ in your inbox on Tuesday. The link is in the comments.
It’s more possible than it seems.
Subscribe to my newsletter for free and receive the article about TRIZ in your inbox on Tuesday. The link is in the comments.
May 19, 2025 at 10:26 AM
Would you like to charge your EV in less than five minutes? Or use the priciest raw materials but still reduce the cost of production?
It’s more possible than it seems.
Subscribe to my newsletter for free and receive the article about TRIZ in your inbox on Tuesday. The link is in the comments.
It’s more possible than it seems.
Subscribe to my newsletter for free and receive the article about TRIZ in your inbox on Tuesday. The link is in the comments.
Airlines keep bombarding me with promos, deals, and cross-promos.
Please, keep the discounts – just do three things: stop delaying flights so often, add 5 cm more legroom, and make the food edible.
It's a much better strategy.
Please, keep the discounts – just do three things: stop delaying flights so often, add 5 cm more legroom, and make the food edible.
It's a much better strategy.
May 18, 2025 at 12:58 PM
Airlines keep bombarding me with promos, deals, and cross-promos.
Please, keep the discounts – just do three things: stop delaying flights so often, add 5 cm more legroom, and make the food edible.
It's a much better strategy.
Please, keep the discounts – just do three things: stop delaying flights so often, add 5 cm more legroom, and make the food edible.
It's a much better strategy.
Want to get bite-sized insights, jokes, and musings about strategy? Subscribe to my Telegram and WhatsApp channels in English.
Scan the QR codes in the images or follow the links in the comments.
Scan the QR codes in the images or follow the links in the comments.
May 17, 2025 at 1:50 PM
Want to get bite-sized insights, jokes, and musings about strategy? Subscribe to my Telegram and WhatsApp channels in English.
Scan the QR codes in the images or follow the links in the comments.
Scan the QR codes in the images or follow the links in the comments.
The only difference between astrology and trend analysis is that the latter comes with pretty charts.
May 16, 2025 at 10:51 AM
The only difference between astrology and trend analysis is that the latter comes with pretty charts.
Budget airlines in 2030
May 16, 2025 at 6:49 AM
Budget airlines in 2030
Business strategy, brief notes
May 15, 2025 at 2:40 PM
Business strategy, brief notes
Business strategy, brief notes
May 13, 2025 at 2:56 PM
Business strategy, brief notes
Business strategy, brief notes
May 7, 2025 at 1:36 PM
Business strategy, brief notes
Download Strategy Quips for free and enjoy a good laugh!
In this booklet, I blended two collections—my strategy jokes and a bunch of my short musings on the same topic.
I hope it brings you joy and makes you smile.
Wishing you an entertaining read!
Download it here: sbiryulin.com/free-stuff
In this booklet, I blended two collections—my strategy jokes and a bunch of my short musings on the same topic.
I hope it brings you joy and makes you smile.
Wishing you an entertaining read!
Download it here: sbiryulin.com/free-stuff
April 27, 2025 at 10:38 AM
Download Strategy Quips for free and enjoy a good laugh!
In this booklet, I blended two collections—my strategy jokes and a bunch of my short musings on the same topic.
I hope it brings you joy and makes you smile.
Wishing you an entertaining read!
Download it here: sbiryulin.com/free-stuff
In this booklet, I blended two collections—my strategy jokes and a bunch of my short musings on the same topic.
I hope it brings you joy and makes you smile.
Wishing you an entertaining read!
Download it here: sbiryulin.com/free-stuff
Download Strategy Quips for free and enjoy a good laugh.
In this booklet, I blended two collections—my strategy jokes and a bunch of my short musings on strategy.
I hope this booklet brings you joy and makes you smile.
Download the booklet for free: sbiryulin.com/free-stuff
In this booklet, I blended two collections—my strategy jokes and a bunch of my short musings on strategy.
I hope this booklet brings you joy and makes you smile.
Download the booklet for free: sbiryulin.com/free-stuff
April 23, 2025 at 9:18 AM
Download Strategy Quips for free and enjoy a good laugh.
In this booklet, I blended two collections—my strategy jokes and a bunch of my short musings on strategy.
I hope this booklet brings you joy and makes you smile.
Download the booklet for free: sbiryulin.com/free-stuff
In this booklet, I blended two collections—my strategy jokes and a bunch of my short musings on strategy.
I hope this booklet brings you joy and makes you smile.
Download the booklet for free: sbiryulin.com/free-stuff
Picture credit: Tom Fishburne
April 21, 2025 at 2:28 PM
Picture credit: Tom Fishburne
Business strategy, brief notes
April 17, 2025 at 2:18 PM
Business strategy, brief notes
Business strategy, brief notes
April 16, 2025 at 12:53 PM
Business strategy, brief notes
Business strategy, brief notes
April 15, 2025 at 1:48 PM
Business strategy, brief notes
Business strategy, brief notes
April 14, 2025 at 1:44 PM
Business strategy, brief notes