Sarah Marshall
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sarahemarshall.bsky.social
Sarah Marshall
@sarahemarshall.bsky.social
VP, Audience Strategy, Condé Nast. Includes SEO, social strategy, newsletter strategy, audio growth, YouTube strategy, and video creative optimization
Also for those at SEO for News Meetup in Munich, here's Frankie, our OpenAI-powered SEO analytics chatbot, created by @maxprin.com (based on OpenAI's 'reasoning' model, o3-mini) #ness
March 20, 2025 at 12:44 PM
For those at SEO for News in Munich (where I'm on a panel), this is for the bit where we talk about AI Overviews #ness
March 20, 2025 at 12:29 PM
For news sites, the audience funnel was once an inverted triangle. It should now be an inverted trapezoid. If the top of the funnel is getting narrower (thanks Meta, Google), we must focus on engaging the people in the middle. My annual @niemanlab.org predictions: www.niemanlab.org/2024/12/focu...
December 19, 2024 at 12:34 PM