Samuel (Sam) Pavin
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sampavin.bsky.social
Samuel (Sam) Pavin
@sampavin.bsky.social
Marketer (B2B) by trade, entrepreneur and intrapreneur by passion.
>For hire<

Founding Director at Resumption | Board member at La French Tech Australia.
French in Australia. Girl Dad.
Sharing about Life, Marketing, Startups, and Technology.
Why #branding still is important.
Does this ring a bell?
November 9, 2025 at 11:43 AM
Actual paid: $9.62 = 20+% price increase through 'hidden' charges.

Note: this is not only bad practice but also bad marketing and bad customer experience. Beyond that coffee example, the logic applies everywhere.
September 18, 2025 at 6:26 AM
Just saw your post and, fun enough, this is what I shared a few minutes ago:
September 9, 2025 at 1:52 AM
#Tech: A healthy reminder about AI and its current state:

"While an AI can outperform human beings in a specific task, people [...] have a tendency for “mistaking performance for competence.”

#AI
September 9, 2025 at 1:50 AM
It's that simple.
August 25, 2025 at 12:49 AM
Un.limited.power...

#AI #Prompt
April 8, 2025 at 11:31 AM
Damn, can't catch a break.
I asked AI about the origin of war...
Well.
April 8, 2025 at 10:46 AM
Is #Google pulling a Meta?

For the first time, the @nytimes.com email is finding itself in the spam box...
January 23, 2025 at 1:48 AM
Keep going.
January 20, 2025 at 11:37 AM
Very much marketing :)

HT Motion (Creative Analytics)
January 15, 2025 at 1:03 AM
Replacing coffee with bean juice 🙂

#coffee
January 12, 2025 at 11:14 AM
So, you're in marketing? ;)

#Marketing

[HT Mark P. Jung]
December 31, 2024 at 6:54 AM
The whole picture...
😅
December 28, 2024 at 11:01 AM
Tis' the season! Here's my 2024 LinkedIn Rewind (by Coauthor.studio ) :

Moving from broad #consulting to focused #AgTech impact at Inform Ag reinforced what I've always advocated: sustainable growth comes from solid foundations, not hype, hacks, or "viral" spikes.
www.linkedin.com/posts/samuel...
December 17, 2024 at 9:35 AM
In the news:

Google's entry into AI video generation directly challenging OpenAI's Sora indicates that competition in generative AI is intensifying, potentially leading to faster innovation and more accessible tools for creators and businesses.

#AI #GenerativeAI
December 16, 2024 at 11:23 PM
The times have changed for startups.

And a good reminder that "valuation" does not mean:
- Solid foundations
- Profitability
- Market fit
- ... Real business nor ability to survive and thrive.

Back to basics:
- Sales
- Funding via customers
- Strong governance and processes

#startups
December 16, 2024 at 2:55 AM
Early summer when living in Queensland... 🥵
And we're still only hardly reaching 55% humidity 😅

#Australia #SunshineCoast
December 8, 2024 at 10:40 AM
The weekend is nearly here, in Australia.

Enjoy, my fellow marketers! 😉

#Marketing #B2BMarketing
December 6, 2024 at 7:48 AM
December 3, 2024 at 11:06 AM
Success and failure.
November 24, 2024 at 11:28 AM
Excellence is the sum of ordinary days. Focus on small steps, refined details, and daily intent—progress is built in the margins.

Or, in a nutshell: Do better.

Words to live and work by daily.

#Motivation #WorkEthics #BackToBasics
November 21, 2024 at 1:51 AM
"Ce n’est pas le problème qui compte, mais la façon dont nous le percevons."
It's not about the problem, it's about the way we perceive it.

See Mario? Same problem, different perception.
HT Romain Bouvet, Ph.D & Katelyn Bourgoin 🧠
#Psychology #Mindset #ProblemSolving #BusinessGrowth #Management
November 19, 2024 at 4:34 AM
Celebrating National Agriculture Day!

Today, we recognise and thank the farmers, producers, and innovators who are the backbone of Australia’s thriving agricultural industry. 🌾🚜

Grow, you good thing!

#AgDayAU #GrowYouGoodThing
November 15, 2024 at 2:00 AM
Startup failure incoming...

(HT jack kuveke)

#Startups #VC
November 14, 2024 at 3:09 AM
The referrals are coming in...

#AI #SEO
November 14, 2024 at 1:56 AM