Ryan McKenna
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ryanbmckenna.bsky.social
Ryan McKenna
@ryanbmckenna.bsky.social
39 followers 78 following 23 posts
Sports communications and issues management with FleishmanHillard. Former reporter/editor with The Canadian Press and Sportsnet.
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ryanbmckenna.bsky.social
Just realized I forgot my wedding band at home today. Maybe the reason for the compliment!?! 👀
December 9, 2025 at 1:17 PM
ryanbmckenna.bsky.social
But what do you say after being drafted? What story do you want the world to know about you?

I explored this topic in my latest blog post: ryanbmckenna.substack.com/p/what-do-yo...

#NHL #NBA #sports #sportsbiz
What do you say if your name gets called at the NHL Draft?
It's the moment young hockey players have worked their whole lives towards. But after you're drafted, what story do you want to tell?
ryanbmckenna.substack.com
June 23, 2025 at 11:52 AM
ryanbmckenna.bsky.social
I wrote a blog post about the opportunity for both sports events and brands to do more cell-phone less activations like this throughout the year. Why not create more opportunities for fans to be present at a sporting event? #sportsmarketing

ryanbmckenna.substack.com/p/could-the-...
Could the Masters inspire more 'cell phone-less' sports marketing campaigns?
The drama of this year's Masters finish was made more special by the fact no one witnessing the moment had a cell phone on them. It's a good story for marketers to take advantage of.
ryanbmckenna.substack.com
April 20, 2025 at 1:31 PM
ryanbmckenna.bsky.social
A couple of minor vows. That’s about it.
March 6, 2025 at 10:35 PM
ryanbmckenna.bsky.social
More for PEI!
March 6, 2025 at 10:02 PM
ryanbmckenna.bsky.social
This last post looks at a data point I recently found about the PWHL and how it should help inform the league's future expansion plans.

ryanbmckenna.substack.com/p/pwhl-expan...

#PWHL #womenshockey #expansion #sportsbusiness
What this data point says about how the PWHL should approach expansion
The Professional Women's Hockey League has generated a lot of interest in Canada, but this stat shows why the league should be focusing its growth in other regions.
ryanbmckenna.substack.com
December 31, 2024 at 1:28 PM
ryanbmckenna.bsky.social
A vintage collector's item!
December 31, 2024 at 1:24 PM
ryanbmckenna.bsky.social
Looking forward to reading, Jim!
December 20, 2024 at 10:52 AM
ryanbmckenna.bsky.social
Well done, Michael and team!
December 6, 2024 at 12:42 PM
ryanbmckenna.bsky.social
The NYT was able to get a system going where the topic it’s discussing in the The Morning newsletter is either a bit more evergreen or timely. Hopefully the G&M is able to get there.

#cdnmedia #journalism
November 28, 2024 at 11:23 AM
ryanbmckenna.bsky.social
Well put, Michael!
November 26, 2024 at 6:55 PM
ryanbmckenna.bsky.social
Looking forward to reading your book!
November 20, 2024 at 2:22 AM