Ross Wigham
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rwingman.bsky.social
Ross Wigham
@rwingman.bsky.social
Sometimes right, mostly wrong, always certain. Views personal. Dad of 3 girls| North East| director of comms|PR| Ex-hack| past chair of NHS providers comms leads
Reposted by Ross Wigham
*NEW GUEST POST*

'The battle for trust: A public sector cup final'

"In corporate communications and engagement perhaps we’ve been measuring the wrong things?"

by Ross Wigham

comms2point0.co.uk/comms2point0...
the battle for trust: a public sector cup final — comms2point0
It’s March 16th and the clock at Wembley stands at 94 minutes. Newcastle United haven’t won a domestic trophy for more than 70 years and have just conceded a late goal in the latest in a long and forl...
comms2point0.co.uk
April 10, 2025 at 2:36 PM
January travels
February 4, 2025 at 10:15 PM
Some company on my run this morning 🏃‍♂️ 🦌
January 18, 2025 at 12:58 PM
An NHS sunrise…
December 18, 2024 at 7:59 AM
Crisp morning in #whitleyBay
December 14, 2024 at 11:29 AM
Excellent as always from Chris and while this is aimed at medics I suspect the sentiment and advice will ring true for many roles…
December 2, 2024 at 1:40 PM
Recap of my orlo big social talk on NHS comms:

◾️Trust is king
◾️Return to face to face engagement
◾️Community connections
◾️Pivot to video
◾️demonstrating ROI
◾️The journey not the destination when it comes to projects
◾️The power of simplicity
December 1, 2024 at 10:57 AM
Great evening at the festive #Alnwick light trail #northumberland
November 28, 2024 at 9:22 PM
Ideas for 50 things to do before you’re 50….go
a man with a beard is waving his hand and says welcome to the 50 's club yong man !
ALT: a man with a beard is waving his hand and says welcome to the 50 's club yong man !
media.tenor.com
November 27, 2024 at 7:33 PM
Excellent evening at the North East Chamber of Commerce 1815 dinner. Very sharp political and comms analysis from Iain Anderson on what comes next.
November 27, 2024 at 7:14 PM
London by night on the walk back to the train
November 22, 2024 at 1:30 PM
Really insightful day at the CIPR conference. Loved hearing from Clive Myrie about the media landscape & where things may be heading
November 22, 2024 at 1:28 PM