This letter from John Steinbeck to Marilyn Monroe is pretty well known, I guess, though I just read it for the first time a couple minutes ago. I would be more surprised by how funny it is, if I hadn't read Steinbeck's Paris Review interview. In person, apparently, he was a hoot.

4. "Focus Tech": tools and tech designed to help individuals concentrate.

3. "Social Ghosting": rejection of superficial digital interactions.
"Intragenerational Paradoxes”: fragmentation of values and aspirations within a single generation—particularly Gen Z.

2. "Positive Friction": can build anticipation and make interactions more memorable.

I asked ML to id singular topics in 2025 trends’ forecasts vs. 3 last y. You need to add "everything-AI" to the list to get a top 5:

1. "Algorithm avoidance": growing consumer fatigue with algorithmic personalization.