Google's June 2025 Core Update began rolling out on June 30. What it means for your site, what metrics to monitor, & how to respond to potential ranking changes.

Overview Google officially rolled out its June 2025 Core Update on June 30, 2025, at approximately 07:34 AM PDT. This marks the second broad core algorithm update of the year, following the March 2025 update. According to Google's Search Status Dashboard and official Search Central updates, the rollout is expected to take up to three weeks to complete. What Is a Google Core Update?

What’s Actually New? Google has officially rolled out AI Overviews (a.k.a. AI Mode) to all users in the U.S. As part of this update, Google Search Console now includes a new search appearance filter called "AI Overview". See clicks and impressions from AI-generated answers Filter works like any other appearance filter (videos, FAQs, etc.) Identify content powering Google’s AI summaries…

If you're looking to improve your website's visibility on Google faster, using the Google Indexing API with Node.js is one of the most effective methods. This is especially useful for SEO experts, webmasters, and digital marketers who want to automate the indexing of important URLs like blog posts, product pages, or event listings. Manual indexing via Google Search Console can be slow and inefficient—Node.js offers a scalable solution.

In today’s fast-paced SEO world, automation has become essential. Node.js, a powerful JavaScript runtime, offers endless possibilities to streamline and optimize your SEO efforts. Whether you're managing a single site or a large network, Node.js can help automate repetitive SEO tasks, improve website health, and save you countless hours. In this guide, we explore the most effective Node.js scripts for SEO automation that you can start using today.

Google is transforming its iconic Search experience with the rollout of AI Mode and the integration of its Gemini model. This marks a significant shift from simply delivering information to offering intelligent, interactive search capabilities. What Is AI Mode? AI Mode is a new, advanced search experience designed for users seeking deeper, more contextual answers. Built on Google’s Gemini 2.5 model, AI Mode uses a "query fan-out" approach, breaking down a user’s question into multiple subqueries and searching across the web simultaneously.

Google Ads' Performance Max (PMax) campaigns have been advertisers' game-changers, leveraging AI to optimize ad placements across Google's vast network. However, the lack of transparency regarding channel-specific performance has been a longstanding concern. Addressing this, Google has announced the rollout of channel-level reporting in PMax campaigns, providing advertisers with detailed insights into how each channel contributes to their campaign's success.

SEO professionals and webmasters are once again witnessing significant Google Search ranking volatility over the past few days, particularly between April 21 and April 23, 2025. While there's no official confirmation of a Google algorithm update during this period, the evidence strongly suggests another round of ranking algorithm testing or adjustments. Unofficial Yet Consistent Volatility Across Tools Several SERP tracking tools reported noticeable spikes in fluctuations: