Potential Energy Coalition
banner
pe-coalition.bsky.social
Potential Energy Coalition
@pe-coalition.bsky.social
Climate change is humanity's greatest challenge. Our goal is to awaken the world and dramatically accelerate progress.

potentialenergycoalition.org
Our Head of Advisory Services, Will Howard, shares with @fastcompany.com insights from our new report, The Cheaper, Better Choice: Messaging clean energy in a cost-of-living crisis.

www.fastcompany.com/91440180/how...
How politicians and businesses should talk about clean energy and climate change in a cost-of-living crisis
A new survey finds support for clean energy—if it's talked about in specific ways.
www.fastcompany.com
November 18, 2025 at 4:24 PM
And make sure to subscribe to our That’s Interesting newsletter to stay updated on our latest knowledge and insights on how people think about climate change and how to talk about climate solutions: potentialenergycoalition.org/newsletter/
Newsletter - Climate Change Messaging & Storytelling
Get the latest insights on climate change communication, data-driven messaging, and research on reshaping how people understand and act on climate solutions.
potentialenergycoalition.org
November 13, 2025 at 3:28 PM
Our CEO, John Marshall, will be speaking at TEDxBoston Planet Action on Saturday, November 15 at MIT Kresge Auditorium to share what the data shows on how we should rebrand climate change.

Register to attend for free here: luma.com/ideas-in-action
November 5, 2025 at 2:20 PM
Our CEO John Marshall shared at Axios House how linking the insurance crisis and climate change could make it easier for the public to understand the dangers of climate change because it highlights how it is impacting people's lives and wallets today: www.axios.com/2025/09/23/d...
Investor David Burt warns about climate-related insurance impacts
"Insurers are starting to hike premiums, and some lenders are starting to think about increasing insurance requirements."
www.axios.com
October 17, 2025 at 1:59 PM
If you’re interested in attending, use the discount code TISPKR25 to save 10% on your GreenFin registration. Learn more: buff.ly/zo958Bc.
buff.ly
October 16, 2025 at 12:56 PM
Our CEO, John Marshall, spoke with @jefftheyoung.bsky.social at @newsweek.com on how the data shows greenhushing could be bad for business: www.newsweek.com/why-corporat...
Why the corporate greenhushing trend on climate could be bad for business
Many corporations are shying away from public communication about climate plans. But some marketing and sustainability experts say they're making a mistake.
www.newsweek.com
September 25, 2025 at 12:23 PM
Thank you @chasecain.bsky.social at @nbcnews.com, @cathmckenna.bsky.social at Climate and Nature Solutions, @mindylubber.bsky.social at @ceresorg.bsky.social, and Maria Mendiluce at @wemeanbusiness.bsky.social for joining us as speakers for this session.
September 24, 2025 at 3:01 PM
It moves climate change from an abstract, value-based concept to something with material consequences that is impacting people’s lives and wallets today.

Watch the full interview recording here: m.youtube.com/watch?v=pJQN...

#ClimateWeek
View From the Top with Potential Energy Coalition
YouTube video by Axios
m.youtube.com
September 24, 2025 at 12:29 PM
Our CEO John Marshall spoke with Nicholas Johnston on stage at @axios.com House Climate Week on how linking the insurance crisis and climate change is one of the most effective messages for growing support for climate solutions.
September 24, 2025 at 12:29 PM
Our President Eric Asche will have a conversation with @annatcd.bsky.social at The Cool Down at @nestclimatecampus.bsky.social on Thursday, 9/25 at the Javits Center North for best practices on how brands should be talking about climate change.
The Nest Climate Campus | Registration
Register to join the Largest US Climate Event this September 23 - 25, 2025, where we'll gather to accelerate climate solutions during Climate Week NYC.
www.thenestclimatecampus.com
September 18, 2025 at 5:19 PM