Nicholas C.
@nicholaskwc.bsky.social
Posts on product growth. Helping SaaS companies achieve SEO success to fund my bootstrapped B2B SaaS to $100K ARR. Sharing all the learnings in my newsletter.
Subscribe to my newsletter: https://buildandscalehq.substack.com/
Subscribe to my newsletter: https://buildandscalehq.substack.com/
@ManusAI_HQ just turn the whole web into a gold mine for programmatic SEO.
April 23, 2025 at 10:00 PM
@ManusAI_HQ just turn the whole web into a gold mine for programmatic SEO.
Day 9 of 30 Days Writing SaaS SEO Tips
If you want to see more demos & signups from SEO in 90-120 days instead of 12+months, here's the roadmap to follow.
I testified this 6-step strategy with my clients and all of them are seeing actual business results.
🧵 Here's exactly how I do it:
If you want to see more demos & signups from SEO in 90-120 days instead of 12+months, here's the roadmap to follow.
I testified this 6-step strategy with my clients and all of them are seeing actual business results.
🧵 Here's exactly how I do it:
April 14, 2025 at 10:00 PM
Day 9 of 30 Days Writing SaaS SEO Tips
If you want to see more demos & signups from SEO in 90-120 days instead of 12+months, here's the roadmap to follow.
I testified this 6-step strategy with my clients and all of them are seeing actual business results.
🧵 Here's exactly how I do it:
If you want to see more demos & signups from SEO in 90-120 days instead of 12+months, here's the roadmap to follow.
I testified this 6-step strategy with my clients and all of them are seeing actual business results.
🧵 Here's exactly how I do it:
Visiting SF at the end of this week. Any hidden local attractions/restaurants I should go?
April 14, 2025 at 5:00 PM
Visiting SF at the end of this week. Any hidden local attractions/restaurants I should go?
Day 8 of 30 Days Writing SaaS SEO Tips
If you haven't thought about this question, you might be diving into SEO without seeing results anytime soon
🧵 👇 the one question you must ask yourself before investing in SEO: Is your SaaS product either:
If you haven't thought about this question, you might be diving into SEO without seeing results anytime soon
🧵 👇 the one question you must ask yourself before investing in SEO: Is your SaaS product either:
April 11, 2025 at 10:00 PM
Day 8 of 30 Days Writing SaaS SEO Tips
If you haven't thought about this question, you might be diving into SEO without seeing results anytime soon
🧵 👇 the one question you must ask yourself before investing in SEO: Is your SaaS product either:
If you haven't thought about this question, you might be diving into SEO without seeing results anytime soon
🧵 👇 the one question you must ask yourself before investing in SEO: Is your SaaS product either:
Day 7 of 30 Days Writing SaaS SEO Tips
Programmatic SEO is the practical strategy for a new SaaS site to gain search traction quickly. Here's how you can see results from pSEO in 12 steps.
🧵 👇 Make sure you don't skip 5th and 9th step
Programmatic SEO is the practical strategy for a new SaaS site to gain search traction quickly. Here's how you can see results from pSEO in 12 steps.
🧵 👇 Make sure you don't skip 5th and 9th step
April 9, 2025 at 10:00 PM
Day 7 of 30 Days Writing SaaS SEO Tips
Programmatic SEO is the practical strategy for a new SaaS site to gain search traction quickly. Here's how you can see results from pSEO in 12 steps.
🧵 👇 Make sure you don't skip 5th and 9th step
Programmatic SEO is the practical strategy for a new SaaS site to gain search traction quickly. Here's how you can see results from pSEO in 12 steps.
🧵 👇 Make sure you don't skip 5th and 9th step
Day 6 of 30 Days Writing SaaS SEO Tips
Every B2B SaaS company needs to protect these 4 search terms (or your competitors will steal your traffic)
🧵
Every B2B SaaS company needs to protect these 4 search terms (or your competitors will steal your traffic)
🧵
April 8, 2025 at 5:12 PM
Day 6 of 30 Days Writing SaaS SEO Tips
Every B2B SaaS company needs to protect these 4 search terms (or your competitors will steal your traffic)
🧵
Every B2B SaaS company needs to protect these 4 search terms (or your competitors will steal your traffic)
🧵
Day 5 of 30 Days Writing B2B SEO Tips
Typeform team leverages internal linking to push their money page ranking for "form builder" on the second place.
I adopted the same strategy and 9x my client's niche SaaS site traffic in just one year (from 1,000 to 9,000 monthly).
🧵 Step-by-step guide:
Typeform team leverages internal linking to push their money page ranking for "form builder" on the second place.
I adopted the same strategy and 9x my client's niche SaaS site traffic in just one year (from 1,000 to 9,000 monthly).
🧵 Step-by-step guide:
April 7, 2025 at 9:27 PM
Day 5 of 30 Days Writing B2B SEO Tips
Typeform team leverages internal linking to push their money page ranking for "form builder" on the second place.
I adopted the same strategy and 9x my client's niche SaaS site traffic in just one year (from 1,000 to 9,000 monthly).
🧵 Step-by-step guide:
Typeform team leverages internal linking to push their money page ranking for "form builder" on the second place.
I adopted the same strategy and 9x my client's niche SaaS site traffic in just one year (from 1,000 to 9,000 monthly).
🧵 Step-by-step guide:
Day 4 of 30 Days Writing B2B SEO Tips
If your backlinks are not indexed, they provide no SEO value to your site.
You might think acquiring a backlink marks the end of the work, but the truth is: unless those backlinks are indexed on Google, you're missing out on their value.
If your backlinks are not indexed, they provide no SEO value to your site.
You might think acquiring a backlink marks the end of the work, but the truth is: unless those backlinks are indexed on Google, you're missing out on their value.
April 4, 2025 at 9:33 PM
Day 4 of 30 Days Writing B2B SEO Tips
If your backlinks are not indexed, they provide no SEO value to your site.
You might think acquiring a backlink marks the end of the work, but the truth is: unless those backlinks are indexed on Google, you're missing out on their value.
If your backlinks are not indexed, they provide no SEO value to your site.
You might think acquiring a backlink marks the end of the work, but the truth is: unless those backlinks are indexed on Google, you're missing out on their value.
Day 3 of 30 Days Writing B2B SEO Tips
You might have overpaid for backlinks if you solely rely on DR (Domain Rating) to determine if a link is worth your investment.
🧵
You might have overpaid for backlinks if you solely rely on DR (Domain Rating) to determine if a link is worth your investment.
🧵
April 3, 2025 at 9:34 PM
Day 3 of 30 Days Writing B2B SEO Tips
You might have overpaid for backlinks if you solely rely on DR (Domain Rating) to determine if a link is worth your investment.
🧵
You might have overpaid for backlinks if you solely rely on DR (Domain Rating) to determine if a link is worth your investment.
🧵
Day 2 of 30 Days Writing B2B SEO Tips
Sharing a hidden multiplier effect behind backlinks (and how it can double the impact of every external link you earn/buy)
🧵 How do backlinks actually work + how to take advantage on it?
Sharing a hidden multiplier effect behind backlinks (and how it can double the impact of every external link you earn/buy)
🧵 How do backlinks actually work + how to take advantage on it?
April 2, 2025 at 9:28 PM
Day 2 of 30 Days Writing B2B SEO Tips
Sharing a hidden multiplier effect behind backlinks (and how it can double the impact of every external link you earn/buy)
🧵 How do backlinks actually work + how to take advantage on it?
Sharing a hidden multiplier effect behind backlinks (and how it can double the impact of every external link you earn/buy)
🧵 How do backlinks actually work + how to take advantage on it?
Day 1 of 30 Days of writing B2B SEO tips
If your JavaScript-heavy site isn't ranking well, Server-Side Rendering (SSR) could be the answer.
Brands like Airtable saw significant traffic improvement after implementing it.
🧵 Why does this matter for SEO? + Case Studies
If your JavaScript-heavy site isn't ranking well, Server-Side Rendering (SSR) could be the answer.
Brands like Airtable saw significant traffic improvement after implementing it.
🧵 Why does this matter for SEO? + Case Studies
April 1, 2025 at 9:29 PM
Day 1 of 30 Days of writing B2B SEO tips
If your JavaScript-heavy site isn't ranking well, Server-Side Rendering (SSR) could be the answer.
Brands like Airtable saw significant traffic improvement after implementing it.
🧵 Why does this matter for SEO? + Case Studies
If your JavaScript-heavy site isn't ranking well, Server-Side Rendering (SSR) could be the answer.
Brands like Airtable saw significant traffic improvement after implementing it.
🧵 Why does this matter for SEO? + Case Studies
Most SaaS SEO blogs share the same problem that's making your brand looks basic:
- the dull intros that try (and fail) to keep anyone reading past sentence two.
🧵 Here's how to write intros that make readers stop scrolling (with examples):
- the dull intros that try (and fail) to keep anyone reading past sentence two.
🧵 Here's how to write intros that make readers stop scrolling (with examples):
March 28, 2025 at 4:00 PM
Most SaaS SEO blogs share the same problem that's making your brand looks basic:
- the dull intros that try (and fail) to keep anyone reading past sentence two.
🧵 Here's how to write intros that make readers stop scrolling (with examples):
- the dull intros that try (and fail) to keep anyone reading past sentence two.
🧵 Here's how to write intros that make readers stop scrolling (with examples):
You might be leaving serious money on the table if you haven't reallocated some of the PPC (Google Ads) budget toward SEO.
The introduction of answer engines (ChatGPT, Perplexity) is giving much more leverage to SEO, compared to PPC.
The introduction of answer engines (ChatGPT, Perplexity) is giving much more leverage to SEO, compared to PPC.
March 27, 2025 at 8:59 PM
You might be leaving serious money on the table if you haven't reallocated some of the PPC (Google Ads) budget toward SEO.
The introduction of answer engines (ChatGPT, Perplexity) is giving much more leverage to SEO, compared to PPC.
The introduction of answer engines (ChatGPT, Perplexity) is giving much more leverage to SEO, compared to PPC.
SEO Tips for Technical Founder (1)
If you want Google to index your content properly, avoid hiding them in accordion components.
The impact of this small change might surprise you. One site saw a 12% boost in organic sessions simply by moving the content onto the surface.
If you want Google to index your content properly, avoid hiding them in accordion components.
The impact of this small change might surprise you. One site saw a 12% boost in organic sessions simply by moving the content onto the surface.
March 27, 2025 at 4:01 PM
SEO Tips for Technical Founder (1)
If you want Google to index your content properly, avoid hiding them in accordion components.
The impact of this small change might surprise you. One site saw a 12% boost in organic sessions simply by moving the content onto the surface.
If you want Google to index your content properly, avoid hiding them in accordion components.
The impact of this small change might surprise you. One site saw a 12% boost in organic sessions simply by moving the content onto the surface.
High volume keyword brings traffic;
High intent keyword brings money.
Which one are you going after?
High intent keyword brings money.
Which one are you going after?
March 26, 2025 at 4:00 PM
High volume keyword brings traffic;
High intent keyword brings money.
Which one are you going after?
High intent keyword brings money.
Which one are you going after?
"Programmatic SEO" is NOT:
- spamming trash content and hoping it gets indexed
- spamming trash content and hoping it gets indexed
March 25, 2025 at 4:00 PM
"Programmatic SEO" is NOT:
- spamming trash content and hoping it gets indexed
- spamming trash content and hoping it gets indexed
Struggling to choose the right cold email software?
Try this simple trick (it worked for me when I was doing outreach for my SEO service).
Check your inbox, see which cold emails lands actually land there, and reply to ask what software they're using. That's it.🙂
Try this simple trick (it worked for me when I was doing outreach for my SEO service).
Check your inbox, see which cold emails lands actually land there, and reply to ask what software they're using. That's it.🙂
March 10, 2025 at 4:00 PM
Struggling to choose the right cold email software?
Try this simple trick (it worked for me when I was doing outreach for my SEO service).
Check your inbox, see which cold emails lands actually land there, and reply to ask what software they're using. That's it.🙂
Try this simple trick (it worked for me when I was doing outreach for my SEO service).
Check your inbox, see which cold emails lands actually land there, and reply to ask what software they're using. That's it.🙂
You're wasting dev team's time if you're not prioritizing the right technical SEO tasks.
Prioritizing a marginal page speed optimization will cost more than the result it can contribute to your site ranking.
🧵 Here's how you should prioritize tasks in the right order:
Prioritizing a marginal page speed optimization will cost more than the result it can contribute to your site ranking.
🧵 Here's how you should prioritize tasks in the right order:
March 7, 2025 at 5:00 PM
You're wasting dev team's time if you're not prioritizing the right technical SEO tasks.
Prioritizing a marginal page speed optimization will cost more than the result it can contribute to your site ranking.
🧵 Here's how you should prioritize tasks in the right order:
Prioritizing a marginal page speed optimization will cost more than the result it can contribute to your site ranking.
🧵 Here's how you should prioritize tasks in the right order:
What’s a better indicator of success than showing off GSC screenshots?
A contract renewal. Always grateful to work with amazing clients who trust the process and also the results.
A contract renewal. Always grateful to work with amazing clients who trust the process and also the results.
January 10, 2025 at 5:00 PM
What’s a better indicator of success than showing off GSC screenshots?
A contract renewal. Always grateful to work with amazing clients who trust the process and also the results.
A contract renewal. Always grateful to work with amazing clients who trust the process and also the results.
A late reflection on 2024:
- quit my full-time job
- scaled my SEO agency to $100K ARR
- moved to a new county
- joined @_buildspace and made a bunch of amazing friends
- experienced my first business partner breakup
- started my newsletter, Build & Scale
- building a B2B SaaS for hiring
- quit my full-time job
- scaled my SEO agency to $100K ARR
- moved to a new county
- joined @_buildspace and made a bunch of amazing friends
- experienced my first business partner breakup
- started my newsletter, Build & Scale
- building a B2B SaaS for hiring
January 3, 2025 at 5:00 PM
A late reflection on 2024:
- quit my full-time job
- scaled my SEO agency to $100K ARR
- moved to a new county
- joined @_buildspace and made a bunch of amazing friends
- experienced my first business partner breakup
- started my newsletter, Build & Scale
- building a B2B SaaS for hiring
- quit my full-time job
- scaled my SEO agency to $100K ARR
- moved to a new county
- joined @_buildspace and made a bunch of amazing friends
- experienced my first business partner breakup
- started my newsletter, Build & Scale
- building a B2B SaaS for hiring