Muniba Saleem
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nibasaleem.bsky.social
Muniba Saleem
@nibasaleem.bsky.social
Assoc Prof @ UC Santa Barbara Comm, faculty affiliate @rcgd-isr.bsky.social, PI of @mediamosaiclab.bsky.social | studying how media influences intergroup relations using social psych theories and social science methods.
✅ Key takeaway: Media environments play a complex, active role in shaping how Muslim American youth understand who they are, especially in a social context where their identity is often stigmatized.
May 14, 2025 at 4:15 PM
🧠 Why does this matter? For marginalized youth, media isn’t just background noise, it can affirm or undermine identity. The language, genre, and platform matter for how youth think about their self and collective identities.
May 14, 2025 at 4:15 PM
📺 Not all media types had the same effects: Native-language entertainment media was positively associated with centrality & private esteem English-language media varied across levels of analysis. Social media → linked to declines in private esteem over time
May 14, 2025 at 4:15 PM
📈 We used latent growth curve modeling to test bi-directional effects. We found stronger evidence for media shaping identity, rather than identity shaping media choices, especially in within-person changes across the three-year period.
May 14, 2025 at 4:15 PM
Guided by the Social Identity Gratification Theory, we tracked 220 ethnically and linguistically diverse Muslim American adolescents to examine how different types of media consumption (in native & English language) and identity development interact over time.
May 14, 2025 at 4:15 PM
📖 Read the full manuscript here: academic-oup-com.proxy.lib.umich.edu/hcr/advance-...
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May 14, 2025 at 4:04 PM
✅ Key takeaway: Media environments play a complex, active role in shaping how Muslim American youth understand who they are, especially in a social context where their identity is often stigmatized.
May 14, 2025 at 4:04 PM
🧠 Why does this matter?
For marginalized youth, media isn’t just background noise, it can affirm or undermine identity.
The language, genre, and platform matter for how youth think about their self and collective identities.
May 14, 2025 at 4:04 PM