Michael Rübcke
@michaelruebcke.bsky.social
🌱 Digital Growth Marketer | Sustainable SEO 🍃 | Data Analytics 📊 | Storytelling 🚀 | Work & Learn Hard | Have Fun | Make a Difference ♻ | Optimist ❤️ | Surfer & Kitesurfer🏄♂️
https://www.michaelruebcke.de/ 🎯
https://www.michaelruebcke.de/ 🎯
🚀 Conceptual Models + SEO + AI for Growth 🌍🤖
Conceptual models map ideas, enabling AI & search to process content better.
✅ Map entities (e.g., "Paris" → "Eiffel Tower").
✅ Create structured, rich content with Schema.org.
✅ Align with conversational queries.
💡 Future-proof SEO with AI synergies!
Conceptual models map ideas, enabling AI & search to process content better.
✅ Map entities (e.g., "Paris" → "Eiffel Tower").
✅ Create structured, rich content with Schema.org.
✅ Align with conversational queries.
💡 Future-proof SEO with AI synergies!
January 20, 2025 at 7:01 AM
🚀 Conceptual Models + SEO + AI for Growth 🌍🤖
Conceptual models map ideas, enabling AI & search to process content better.
✅ Map entities (e.g., "Paris" → "Eiffel Tower").
✅ Create structured, rich content with Schema.org.
✅ Align with conversational queries.
💡 Future-proof SEO with AI synergies!
Conceptual models map ideas, enabling AI & search to process content better.
✅ Map entities (e.g., "Paris" → "Eiffel Tower").
✅ Create structured, rich content with Schema.org.
✅ Align with conversational queries.
💡 Future-proof SEO with AI synergies!
🌐 1.1 Billion Websites, but Only 17% Are Active! With SEO and AI-driven LLMs reshaping search, it’s time to focus on semantic SEO and contextual content. Optimize for speed, mobile, and security while aligning with how AI processes natural language. Future-proof your strategy today! 🌟 #SEO
January 14, 2025 at 7:26 AM
🌐 1.1 Billion Websites, but Only 17% Are Active! With SEO and AI-driven LLMs reshaping search, it’s time to focus on semantic SEO and contextual content. Optimize for speed, mobile, and security while aligning with how AI processes natural language. Future-proof your strategy today! 🌟 #SEO
FACTS Grounding: Revolutionizing AI Accuracy 🤖📊
Google DeepMind’s FACTS benchmark evaluates LLMs for factual accuracy. It helps creators ensure trustworthy content, boosts SEO, & reduces misinformation risks. Use FACTS Grounding, prioritize fact-aligned LLMs & combine AI with human oversight. 🚀 #AI
Google DeepMind’s FACTS benchmark evaluates LLMs for factual accuracy. It helps creators ensure trustworthy content, boosts SEO, & reduces misinformation risks. Use FACTS Grounding, prioritize fact-aligned LLMs & combine AI with human oversight. 🚀 #AI
January 8, 2025 at 5:57 AM
FACTS Grounding: Revolutionizing AI Accuracy 🤖📊
Google DeepMind’s FACTS benchmark evaluates LLMs for factual accuracy. It helps creators ensure trustworthy content, boosts SEO, & reduces misinformation risks. Use FACTS Grounding, prioritize fact-aligned LLMs & combine AI with human oversight. 🚀 #AI
Google DeepMind’s FACTS benchmark evaluates LLMs for factual accuracy. It helps creators ensure trustworthy content, boosts SEO, & reduces misinformation risks. Use FACTS Grounding, prioritize fact-aligned LLMs & combine AI with human oversight. 🚀 #AI
"No 2025 forecasts, just 'essentials'."
✨ I wish you:
⏳ More time for yourselves & loved ones.
❤️ Abundant health & happiness.
📱 Less screen time, more life & experiences.
🚫 Less BullShit and grumbling, more "real" value and solutions.
🍀May 2025 be filled with joy & meaning!"
✨ I wish you:
⏳ More time for yourselves & loved ones.
❤️ Abundant health & happiness.
📱 Less screen time, more life & experiences.
🚫 Less BullShit and grumbling, more "real" value and solutions.
🍀May 2025 be filled with joy & meaning!"
December 31, 2024 at 9:24 AM
"No 2025 forecasts, just 'essentials'."
✨ I wish you:
⏳ More time for yourselves & loved ones.
❤️ Abundant health & happiness.
📱 Less screen time, more life & experiences.
🚫 Less BullShit and grumbling, more "real" value and solutions.
🍀May 2025 be filled with joy & meaning!"
✨ I wish you:
⏳ More time for yourselves & loved ones.
❤️ Abundant health & happiness.
📱 Less screen time, more life & experiences.
🚫 Less BullShit and grumbling, more "real" value and solutions.
🍀May 2025 be filled with joy & meaning!"
⚠️ Google Worried: ChatGPT 🤖 Becoming the Face of AI 🚨 Google's CEO, Sundar Pichai, sounds the alarm! 🚨 ChatGPT is dominating the AI narrative, just like Google owns "search." 🔍 Pichai urges his team to focus on consumer-facing Gemini 💎 and out-innovate OpenAI. 💪 #AI #Google #ChatGPT #Innovation
December 30, 2024 at 7:16 AM
⚠️ Google Worried: ChatGPT 🤖 Becoming the Face of AI 🚨 Google's CEO, Sundar Pichai, sounds the alarm! 🚨 ChatGPT is dominating the AI narrative, just like Google owns "search." 🔍 Pichai urges his team to focus on consumer-facing Gemini 💎 and out-innovate OpenAI. 💪 #AI #Google #ChatGPT #Innovation
🚀 Your Brand = Your SEO Superpower! 🌟
Google rewards trusted brands. 🏆 Use structured data for visibility, analyze branded queries for insights, and craft unique, value-packed content. 🤝 Align SEO with PR & content for consistent messaging.
💡 Future-proof growth starts with your brand! 🌱📈 #SEO
Google rewards trusted brands. 🏆 Use structured data for visibility, analyze branded queries for insights, and craft unique, value-packed content. 🤝 Align SEO with PR & content for consistent messaging.
💡 Future-proof growth starts with your brand! 🌱📈 #SEO
December 20, 2024 at 6:25 AM
🚀 Your Brand = Your SEO Superpower! 🌟
Google rewards trusted brands. 🏆 Use structured data for visibility, analyze branded queries for insights, and craft unique, value-packed content. 🤝 Align SEO with PR & content for consistent messaging.
💡 Future-proof growth starts with your brand! 🌱📈 #SEO
Google rewards trusted brands. 🏆 Use structured data for visibility, analyze branded queries for insights, and craft unique, value-packed content. 🤝 Align SEO with PR & content for consistent messaging.
💡 Future-proof growth starts with your brand! 🌱📈 #SEO
🚀 Consistency is Key! 🌟
Align ~40 signals like canonical URLs, HTTPS, redirects, & sitemaps to avoid confusion for search engines. Optimize page speed, fix crawl errors, and use structured data for sustainable rankings & better UX. Consistency = stable SEO + traffic growth! 💡
#SEO #WebPerformance
Align ~40 signals like canonical URLs, HTTPS, redirects, & sitemaps to avoid confusion for search engines. Optimize page speed, fix crawl errors, and use structured data for sustainable rankings & better UX. Consistency = stable SEO + traffic growth! 💡
#SEO #WebPerformance
December 19, 2024 at 6:54 AM
🚀 Consistency is Key! 🌟
Align ~40 signals like canonical URLs, HTTPS, redirects, & sitemaps to avoid confusion for search engines. Optimize page speed, fix crawl errors, and use structured data for sustainable rankings & better UX. Consistency = stable SEO + traffic growth! 💡
#SEO #WebPerformance
Align ~40 signals like canonical URLs, HTTPS, redirects, & sitemaps to avoid confusion for search engines. Optimize page speed, fix crawl errors, and use structured data for sustainable rankings & better UX. Consistency = stable SEO + traffic growth! 💡
#SEO #WebPerformance
🌟 The EU Product Liability Directive holds AI providers accountable! 🛠 E-commerce businesses must audit products, clarify liability contracts, comply with EU standards, and keep logs for defect claims. 🚀 Stay ahead with tools, training, and proactive compliance to thrive! 🌍 #PLD #Data #EU
December 18, 2024 at 7:03 AM
✨ Is your website GDPR-compliant? Failure to follow EU cookie laws can mean €20M fines or lost user trust!
🔑 Key Steps:
✔ Obtain explicit consent.
✔ Provide a clear cookie policy.
✔ Enable easy withdrawal.
✔ Design: NO pre-ticked boxes!
💬 Share your cookie compliance tips!
#GDPR #DataPrivacy #EU
🔑 Key Steps:
✔ Obtain explicit consent.
✔ Provide a clear cookie policy.
✔ Enable easy withdrawal.
✔ Design: NO pre-ticked boxes!
💬 Share your cookie compliance tips!
#GDPR #DataPrivacy #EU
December 17, 2024 at 6:07 AM
✨ Is your website GDPR-compliant? Failure to follow EU cookie laws can mean €20M fines or lost user trust!
🔑 Key Steps:
✔ Obtain explicit consent.
✔ Provide a clear cookie policy.
✔ Enable easy withdrawal.
✔ Design: NO pre-ticked boxes!
💬 Share your cookie compliance tips!
#GDPR #DataPrivacy #EU
🔑 Key Steps:
✔ Obtain explicit consent.
✔ Provide a clear cookie policy.
✔ Enable easy withdrawal.
✔ Design: NO pre-ticked boxes!
💬 Share your cookie compliance tips!
#GDPR #DataPrivacy #EU
🌟 Leverage AI Without Compromising Security or Creativity🤖 AI tools like ChatGPT are powerful but demand caution! Guard Data: Avoid sharing sensitive information. Enhance Outputs: Use AI as a draft, not the final word. Balance: Blend AI with human insight for unique, secure results. #AI #Innovation
December 16, 2024 at 5:41 AM
🌟 Leverage AI Without Compromising Security or Creativity🤖 AI tools like ChatGPT are powerful but demand caution! Guard Data: Avoid sharing sensitive information. Enhance Outputs: Use AI as a draft, not the final word. Balance: Blend AI with human insight for unique, secure results. #AI #Innovation
The EU AI Act, the first global AI regulation, sets standards like banning risky AI, imposing compliance on high-risk systems, and ensuring transparency for GPAI. Applicable to EU and global firms, violations risk heavy fines. Key provisions may take effect by 2025. Prepare now! #EUAIAct #AIUSE #ACT
December 12, 2024 at 7:24 AM
The EU AI Act, the first global AI regulation, sets standards like banning risky AI, imposing compliance on high-risk systems, and ensuring transparency for GPAI. Applicable to EU and global firms, violations risk heavy fines. Key provisions may take effect by 2025. Prepare now! #EUAIAct #AIUSE #ACT
🚀 Achieve Outstanding E-Commerce Success in 2025! 💥 Stand out with these proven strategies:
🔹 Simplify UX/UI for seamless experiences.
🔹 Showcase reviews & star ratings.
🔹 Go green 🌱 for customer loyalty.
🔹 Optimize shipping & pricing.
✨ The future is yours—thrive in 2025! 🏆
#SEO #UX #ECOMMERCE
🔹 Simplify UX/UI for seamless experiences.
🔹 Showcase reviews & star ratings.
🔹 Go green 🌱 for customer loyalty.
🔹 Optimize shipping & pricing.
✨ The future is yours—thrive in 2025! 🏆
#SEO #UX #ECOMMERCE
December 11, 2024 at 7:10 AM
🚀 Achieve Outstanding E-Commerce Success in 2025! 💥 Stand out with these proven strategies:
🔹 Simplify UX/UI for seamless experiences.
🔹 Showcase reviews & star ratings.
🔹 Go green 🌱 for customer loyalty.
🔹 Optimize shipping & pricing.
✨ The future is yours—thrive in 2025! 🏆
#SEO #UX #ECOMMERCE
🔹 Simplify UX/UI for seamless experiences.
🔹 Showcase reviews & star ratings.
🔹 Go green 🌱 for customer loyalty.
🔹 Optimize shipping & pricing.
✨ The future is yours—thrive in 2025! 🏆
#SEO #UX #ECOMMERCE
🚀 UX + SEO = Success! 🌟
Great UX boosts SEO, drives growth & enhances customer trust. Key actions: optimize speed, go mobile-first, use clear CTAs, leverage visuals wisely & test usability regularly. Embrace AI, adapt to trends, and prioritize customer needs for lasting success. 💡 #UX #SEO #Growth
Great UX boosts SEO, drives growth & enhances customer trust. Key actions: optimize speed, go mobile-first, use clear CTAs, leverage visuals wisely & test usability regularly. Embrace AI, adapt to trends, and prioritize customer needs for lasting success. 💡 #UX #SEO #Growth
December 10, 2024 at 6:20 AM
🚀 9.4% of the population deserves inclusion! Web accessibility is essential, ethical, and legally required (BFSG by 2025). 🌟 Benefits: better UX, SEO, legal protection & brand value. 👉 Audit sites (WCAG), optimize for assistive tech & enhance design for inclusivity. ♿ Let's act now! #accessibility
December 9, 2024 at 7:21 AM
🚀 9.4% of the population deserves inclusion! Web accessibility is essential, ethical, and legally required (BFSG by 2025). 🌟 Benefits: better UX, SEO, legal protection & brand value. 👉 Audit sites (WCAG), optimize for assistive tech & enhance design for inclusivity. ♿ Let's act now! #accessibility
🚀 Boost Rankings with Crawling Secrets! Googlebot crawls to index content, crucial for rankings. 🔑 Tips: ➡️Streamline JS/CSS, fix errors, optimize UX ➡️Use CDNs, lazy-load, compress files, green hosting 🌱 Sustainable SEO: Reduce energy use, prune low-value pages, measure impact. #SEO #Sustainability 🌟
December 6, 2024 at 6:20 AM
🚀 Boost Rankings with Crawling Secrets! Googlebot crawls to index content, crucial for rankings. 🔑 Tips: ➡️Streamline JS/CSS, fix errors, optimize UX ➡️Use CDNs, lazy-load, compress files, green hosting 🌱 Sustainable SEO: Reduce energy use, prune low-value pages, measure impact. #SEO #Sustainability 🌟
Wake-Up: Only 7.2% of materials are recycled, worsening climate, biodiversity & pollution issues. Global material use rose 65% in 20 years, hitting 95.1 billion tons in 2019. Food waste is also high: 13% lost post-harvest and 17% wasted by retailers and consumers that year. #change #action #climate
December 3, 2024 at 6:44 AM
MERCADONA, a Spanish supermarket chain, challenges others through localized strategies, private-label products, & advanced logistics. Focused on sustainability, it emphasizes local sourcing, waste reduction & high product quality info.mercadona.es/en/who-we-ar...
#think #change #scrutinize #action
#think #change #scrutinize #action
November 29, 2024 at 5:35 AM
MERCADONA, a Spanish supermarket chain, challenges others through localized strategies, private-label products, & advanced logistics. Focused on sustainability, it emphasizes local sourcing, waste reduction & high product quality info.mercadona.es/en/who-we-ar...
#think #change #scrutinize #action
#think #change #scrutinize #action
The Divide (2017) critiques systemic forces driving global inequality, praised for its historical insight & neoliberal critique. Some solutions are seen as idealistic & impractical. Despite criticism, it urges a rethinking of global systems, prioritizing justice & sustainability over growth. #read
November 28, 2024 at 9:00 AM
The Divide (2017) critiques systemic forces driving global inequality, praised for its historical insight & neoliberal critique. Some solutions are seen as idealistic & impractical. Despite criticism, it urges a rethinking of global systems, prioritizing justice & sustainability over growth. #read
AI data generation based on public data from 2024...hopefully quality, neutrality, authenticity and commitment may be the convincing argument. To be continued...
November 26, 2024 at 10:18 AM
AI data generation based on public data from 2024...hopefully quality, neutrality, authenticity and commitment may be the convincing argument. To be continued...
The Netflix documentary "Buy Now! The Shopping Conspiracy" (2024) uncovers how brands use psychological tactics like urgency, personalized ads & strategic product placement to fuel overconsumption. It highlights environmental costs, mass production & whistleblower insights on corporate manipulation
November 26, 2024 at 5:51 AM
The Netflix documentary "Buy Now! The Shopping Conspiracy" (2024) uncovers how brands use psychological tactics like urgency, personalized ads & strategic product placement to fuel overconsumption. It highlights environmental costs, mass production & whistleblower insights on corporate manipulation
"Intelligence is connecting diverse ideas, thinking across disciplines, and having the curiosity to explore. True insight comes from the ability to zoom out, see the bigger picture, and innovate with a broader perspective." – Inspired by Steve Jobs #think #change #scrutinize #challenge #do #act
November 25, 2024 at 4:56 PM
"Intelligence is connecting diverse ideas, thinking across disciplines, and having the curiosity to explore. True insight comes from the ability to zoom out, see the bigger picture, and innovate with a broader perspective." – Inspired by Steve Jobs #think #change #scrutinize #challenge #do #act
🌍 Cyber Week spending in 2023 hit $51B, with $38B from Thanksgiving to Cyber Monday. 200M shoppers spent an average of $321. 60% regret purchases, often on fast fashion or electronics. Redirecting funds could power 51,000 MW of solar energy, plant 51B trees, or boost recycling globally. #bethechange
November 25, 2024 at 4:27 PM
🌍 Cyber Week spending in 2023 hit $51B, with $38B from Thanksgiving to Cyber Monday. 200M shoppers spent an average of $321. 60% regret purchases, often on fast fashion or electronics. Redirecting funds could power 51,000 MW of solar energy, plant 51B trees, or boost recycling globally. #bethechange
The map shows per capita CO₂ emissions incl. the highest level countries. These nations, due to their high per-person emissions & industrial outputs, have the greatest leverage to enact policies to reduce global climate impact. 🇶🇦 🇰🇼 🇦🇪 🇸🇦 🇧🇭 🇦🇺 🇺🇸 🇨🇦 🇴🇲 🇰🇿 #data #responsibility #transformation #future
November 24, 2024 at 7:57 AM
The map shows per capita CO₂ emissions incl. the highest level countries. These nations, due to their high per-person emissions & industrial outputs, have the greatest leverage to enact policies to reduce global climate impact. 🇶🇦 🇰🇼 🇦🇪 🇸🇦 🇧🇭 🇦🇺 🇺🇸 🇨🇦 🇴🇲 🇰🇿 #data #responsibility #transformation #future
Selling Chrome would hurt Google more than it helps, risking search dominance and innovation. However, users, business ethics & the search landscape would benefit from increased competition & privacy. Policymakers must balance these trade-offs before pushing for divestiture. #search #chrome #google
November 24, 2024 at 7:40 AM
AIO keywords have 8x lower traffic, are longer (4 vs. 2 words) & have lower KW-difficulty (12 vs. 33). Ranking requires 13 domains. AI Overview appears for 99.2% informational queries. AIO boosts featured snippets (+849%) but reduces sitelinks (-96%), videos (-84%) & Panels (-75%). #seo #data #aio
November 23, 2024 at 3:12 PM