Michael Bochel
@michaelbochel.bsky.social
🤝 Head of Marketing ⚽ Former Head of Digital at Scottish FA 🟡 Involved at Nairn County ✉️ Write a sports marketing newsletter
Reposted by Michael Bochel
🏴⚽️ Your morning round up of the latest Scottish football news.
Signings for Rangers, Livingston, Dundee United, Cove Rangers, East Kilbride, Dumbarton & Stranraer. Shaun Maloney gets a role at Celtic. Alloa to install a new pitch.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
Signings for Rangers, Livingston, Dundee United, Cove Rangers, East Kilbride, Dumbarton & Stranraer. Shaun Maloney gets a role at Celtic. Alloa to install a new pitch.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
The Kick-Off | Thursday 26th June 2025
Signings for Rangers, Livingston, Dundee United, Cove Rangers, East Kilbride, Dumbarton & Stranraer. Shaun Maloney gets a role at Celtic. Alloa to install a new pitch.
www.scottishfootballkickoff.co.uk
June 26, 2025 at 7:12 AM
🏴⚽️ Your morning round up of the latest Scottish football news.
Signings for Rangers, Livingston, Dundee United, Cove Rangers, East Kilbride, Dumbarton & Stranraer. Shaun Maloney gets a role at Celtic. Alloa to install a new pitch.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
Signings for Rangers, Livingston, Dundee United, Cove Rangers, East Kilbride, Dumbarton & Stranraer. Shaun Maloney gets a role at Celtic. Alloa to install a new pitch.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
Reposted by Michael Bochel
Looking for some information please.
What pubs in Cumbernauld have TNT Sports? Looking for something close to the Premier Inn please. Thank you.
What pubs in Cumbernauld have TNT Sports? Looking for something close to the Premier Inn please. Thank you.
May 23, 2025 at 6:02 AM
Looking for some information please.
What pubs in Cumbernauld have TNT Sports? Looking for something close to the Premier Inn please. Thank you.
What pubs in Cumbernauld have TNT Sports? Looking for something close to the Premier Inn please. Thank you.
Reposted by Michael Bochel
🏴⚽️ Your morning round up of the latest Scottish football news.
SWL round-up. PFA Manager of the Year nominees. Halliday and Ward sign contract extensions at Motherwell. Paatelainen new Sporting Director at The Spartans. Kilmarnock win Youth Cup.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
SWL round-up. PFA Manager of the Year nominees. Halliday and Ward sign contract extensions at Motherwell. Paatelainen new Sporting Director at The Spartans. Kilmarnock win Youth Cup.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
May 1, 2025 at 7:11 AM
🏴⚽️ Your morning round up of the latest Scottish football news.
SWL round-up. PFA Manager of the Year nominees. Halliday and Ward sign contract extensions at Motherwell. Paatelainen new Sporting Director at The Spartans. Kilmarnock win Youth Cup.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
SWL round-up. PFA Manager of the Year nominees. Halliday and Ward sign contract extensions at Motherwell. Paatelainen new Sporting Director at The Spartans. Kilmarnock win Youth Cup.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
With Charlie Mulgrew quitting Kelty Hearts last night I am currently averaging a SPFL managerial departure every 4.7 emails.
Seven managers gone in 33 Scottish Football Kick-Offs is quite the number.
Seven managers gone in 33 Scottish Football Kick-Offs is quite the number.
🏴⚽️ Your morning round up of the latest Scottish football news.
SWNT suffer a heavy defeat in Germany. Charlie Mulgrew resigns from Kelty. Motherwell win their appeal. Junction issue holding up Dundee stadium progress.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
SWNT suffer a heavy defeat in Germany. Charlie Mulgrew resigns from Kelty. Motherwell win their appeal. Junction issue holding up Dundee stadium progress.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
April 9, 2025 at 6:57 AM
With Charlie Mulgrew quitting Kelty Hearts last night I am currently averaging a SPFL managerial departure every 4.7 emails.
Seven managers gone in 33 Scottish Football Kick-Offs is quite the number.
Seven managers gone in 33 Scottish Football Kick-Offs is quite the number.
Reposted by Michael Bochel
🏴⚽️ Your morning round up of the latest Scottish football news.
lan Baraclough appointed Partick Thistle Sporting Director. Ryan Christie's season is over. Contract extensions at Aberdeen and Falkirk.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
lan Baraclough appointed Partick Thistle Sporting Director. Ryan Christie's season is over. Contract extensions at Aberdeen and Falkirk.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
April 8, 2025 at 7:07 AM
🏴⚽️ Your morning round up of the latest Scottish football news.
lan Baraclough appointed Partick Thistle Sporting Director. Ryan Christie's season is over. Contract extensions at Aberdeen and Falkirk.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
lan Baraclough appointed Partick Thistle Sporting Director. Ryan Christie's season is over. Contract extensions at Aberdeen and Falkirk.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
Reposted by Michael Bochel
If you enjoyed listening to the show (or appearing on it), please give this a share or get in touch with ideas/contacts/advice.
Determined to have the podcast back for next season
Determined to have the podcast back for next season
April 7, 2025 at 2:10 PM
If you enjoyed listening to the show (or appearing on it), please give this a share or get in touch with ideas/contacts/advice.
Determined to have the podcast back for next season
Determined to have the podcast back for next season
It’s been one month since I officially launched The Scottish Football Kick-Off and sent a daily curated email of all the latest Scottish football news every weekday morning.
To help celebrate this milestone, do you fancy subscribing to help me reach the 1000 subscriber landmark?
To help celebrate this milestone, do you fancy subscribing to help me reach the 1000 subscriber landmark?
🏴⚽️ Your morning round up of the latest Scottish football news.
Dunfermline beat Livingston. Airdrieonians close the gap at the bottom. East Kilbride win the Lowland League. All the Championship, Lowland and Highland League results.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
Dunfermline beat Livingston. Airdrieonians close the gap at the bottom. East Kilbride win the Lowland League. All the Championship, Lowland and Highland League results.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
April 3, 2025 at 9:24 AM
It’s been one month since I officially launched The Scottish Football Kick-Off and sent a daily curated email of all the latest Scottish football news every weekday morning.
To help celebrate this milestone, do you fancy subscribing to help me reach the 1000 subscriber landmark?
To help celebrate this milestone, do you fancy subscribing to help me reach the 1000 subscriber landmark?
Reposted by Michael Bochel
🏴⚽️ Your morning round up of the latest Scottish football news.
Livingston beat Falkirk. Scotland Under-21s suffer heavy defeat to Iceland. Scotland Under-17s win their group. Rangers issue lifetime bans.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
Livingston beat Falkirk. Scotland Under-21s suffer heavy defeat to Iceland. Scotland Under-17s win their group. Rangers issue lifetime bans.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
March 26, 2025 at 8:24 AM
🏴⚽️ Your morning round up of the latest Scottish football news.
Livingston beat Falkirk. Scotland Under-21s suffer heavy defeat to Iceland. Scotland Under-17s win their group. Rangers issue lifetime bans.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
Livingston beat Falkirk. Scotland Under-21s suffer heavy defeat to Iceland. Scotland Under-17s win their group. Rangers issue lifetime bans.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
Reposted by Michael Bochel
🏴⚽️ Your morning round up of the latest Scottish football news.
Rangers release statement following UEFA charge. Inverness Caley major shareholders meet. More TV games announced. Club licensing updates. Scotland Under-17s draw.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
Rangers release statement following UEFA charge. Inverness Caley major shareholders meet. More TV games announced. Club licensing updates. Scotland Under-17s draw.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
March 20, 2025 at 8:17 AM
🏴⚽️ Your morning round up of the latest Scottish football news.
Rangers release statement following UEFA charge. Inverness Caley major shareholders meet. More TV games announced. Club licensing updates. Scotland Under-17s draw.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
Rangers release statement following UEFA charge. Inverness Caley major shareholders meet. More TV games announced. Club licensing updates. Scotland Under-17s draw.
📰 www.scottishfootballkickoff.co.uk/p/the-kick-o...
Reposted by Michael Bochel
🏴⚽️ Your morning round up of the latest Scottish football news.
Rangers beat Fenerbahçe away. Neil Doncaster re-elected to European Leagues Board. Partick Thistle update. Ben Doak injured. February award winners announced.
📰 open.substack.com/pub/scottish...
Rangers beat Fenerbahçe away. Neil Doncaster re-elected to European Leagues Board. Partick Thistle update. Ben Doak injured. February award winners announced.
📰 open.substack.com/pub/scottish...
March 7, 2025 at 7:06 AM
🏴⚽️ Your morning round up of the latest Scottish football news.
Rangers beat Fenerbahçe away. Neil Doncaster re-elected to European Leagues Board. Partick Thistle update. Ben Doak injured. February award winners announced.
📰 open.substack.com/pub/scottish...
Rangers beat Fenerbahçe away. Neil Doncaster re-elected to European Leagues Board. Partick Thistle update. Ben Doak injured. February award winners announced.
📰 open.substack.com/pub/scottish...
Reposted by Michael Bochel
I've just subscribed to this and recommend it, it's very good.
🏴⚽️ Introducing The Scottish Football Kick-Off
🤔 WHAT IS IT?
It is a FREE daily curated email that cuts through the all the nonsense, sensationalism and clickbait.
You'll get all the Scottish football news in less than two minutes.
www.scottishfootballkickoff.co.uk
🤔 WHAT IS IT?
It is a FREE daily curated email that cuts through the all the nonsense, sensationalism and clickbait.
You'll get all the Scottish football news in less than two minutes.
www.scottishfootballkickoff.co.uk
The Scottish Football Kick-Off | Michael Bochel | Substack
The Scottish Football Kick-Off is a curated email that cuts through the nonsense, the clickbait, the need to scroll X, and pop-ups to keep you updated daily with the actual news in Scottish football. ...
www.scottishfootballkickoff.co.uk
March 5, 2025 at 6:30 PM
I've just subscribed to this and recommend it, it's very good.
Got an interest in Scottish football?
I have got the thing for you. I have created a daily email that curates the actual Scottish football news.
No rumours. No clickbait. Just a quick and easy read that’ll get you fully up to speed.
Find out more and sign-up ⬇️
I have got the thing for you. I have created a daily email that curates the actual Scottish football news.
No rumours. No clickbait. Just a quick and easy read that’ll get you fully up to speed.
Find out more and sign-up ⬇️
🏴⚽️ Introducing The Scottish Football Kick-Off
🤔 WHAT IS IT?
It is a FREE daily curated email that cuts through the all the nonsense, sensationalism and clickbait.
You'll get all the Scottish football news in less than two minutes.
www.scottishfootballkickoff.co.uk
🤔 WHAT IS IT?
It is a FREE daily curated email that cuts through the all the nonsense, sensationalism and clickbait.
You'll get all the Scottish football news in less than two minutes.
www.scottishfootballkickoff.co.uk
The Scottish Football Kick-Off | Michael Bochel | Substack
The Scottish Football Kick-Off is a curated email that cuts through the nonsense, the clickbait, the need to scroll X, and pop-ups to keep you updated daily with the actual news in Scottish football. ...
www.scottishfootballkickoff.co.uk
March 2, 2025 at 7:13 PM
Got an interest in Scottish football?
I have got the thing for you. I have created a daily email that curates the actual Scottish football news.
No rumours. No clickbait. Just a quick and easy read that’ll get you fully up to speed.
Find out more and sign-up ⬇️
I have got the thing for you. I have created a daily email that curates the actual Scottish football news.
No rumours. No clickbait. Just a quick and easy read that’ll get you fully up to speed.
Find out more and sign-up ⬇️
Reposted by Michael Bochel
Absolutely delighted to announce that I’ll be back at the Glasgow Comedy Festival with a new show.
A celebration of Scottish football, featuring clips, debunked myths, cameos and maybe the odd song…
Monday March 24 at Òran Mór.
TICKETS ON SALE NOW: www.glasgowcomedyfestival.com/performances...
A celebration of Scottish football, featuring clips, debunked myths, cameos and maybe the odd song…
Monday March 24 at Òran Mór.
TICKETS ON SALE NOW: www.glasgowcomedyfestival.com/performances...
December 3, 2024 at 1:28 PM
Absolutely delighted to announce that I’ll be back at the Glasgow Comedy Festival with a new show.
A celebration of Scottish football, featuring clips, debunked myths, cameos and maybe the odd song…
Monday March 24 at Òran Mór.
TICKETS ON SALE NOW: www.glasgowcomedyfestival.com/performances...
A celebration of Scottish football, featuring clips, debunked myths, cameos and maybe the odd song…
Monday March 24 at Òran Mór.
TICKETS ON SALE NOW: www.glasgowcomedyfestival.com/performances...
Fully behind this idea.
Going to float a daft idea here. Due to being in a 4 team group, Scotland won't have any qualifiers in June, but will be required by UEFA to play. The CONCACAF Gold Cup takes place in the summer in USA/Canada and has a space for an invited team. Lots of downsides, but could see many benefits.
November 23, 2024 at 1:21 PM
Fully behind this idea.
Reposted by Michael Bochel
This piece on F1, from @michaelbochel.bsky.social’s brilliant Marketing Assist newsletter, is a great insight into the rise of ‘admin culture’ in the sport.
Some thoughts in the 🧵 that follows.
#SportsMarketing
www.motorsport.com/f1/news/the-...
Some thoughts in the 🧵 that follows.
#SportsMarketing
www.motorsport.com/f1/news/the-...
The Secret Society of F1’s Social Media Admins
www.motorsport.com
November 20, 2024 at 6:44 AM
This piece on F1, from @michaelbochel.bsky.social’s brilliant Marketing Assist newsletter, is a great insight into the rise of ‘admin culture’ in the sport.
Some thoughts in the 🧵 that follows.
#SportsMarketing
www.motorsport.com/f1/news/the-...
Some thoughts in the 🧵 that follows.
#SportsMarketing
www.motorsport.com/f1/news/the-...
🏟️ Every two weeks (or so) I send a #SportsMarketing newsletter designed to provide some inspiration to those working in sports marketing. I sent the latest one this morning.
View the latest email & join fellow sports professionals in signing up here: www.michaelbochel.co.uk/newsletter
View the latest email & join fellow sports professionals in signing up here: www.michaelbochel.co.uk/newsletter
The Marketing Assist - Sports Marketing Newsletter — Michael Bochel
www.michaelbochel.co.uk
November 19, 2024 at 9:31 AM
🏟️ Every two weeks (or so) I send a #SportsMarketing newsletter designed to provide some inspiration to those working in sports marketing. I sent the latest one this morning.
View the latest email & join fellow sports professionals in signing up here: www.michaelbochel.co.uk/newsletter
View the latest email & join fellow sports professionals in signing up here: www.michaelbochel.co.uk/newsletter
Reposted by Michael Bochel
One of the most popular things I’ve written about #SportsMarketing is this look at email marketing among English football teams.
I signed up to as many of the top 92 clubs’ mailing lists as I could and looked at what they sent out.
It’s an underutilised channel.
theonlinerule.com/efl-premier-...
I signed up to as many of the top 92 clubs’ mailing lists as I could and looked at what they sent out.
It’s an underutilised channel.
theonlinerule.com/efl-premier-...
Why aren't more teams making the most of email marketing?
I visited the websites of the top 92 English clubs and tried to sign up to their mailing lists so that you don't have to.
theonlinerule.com
November 19, 2024 at 7:50 AM
One of the most popular things I’ve written about #SportsMarketing is this look at email marketing among English football teams.
I signed up to as many of the top 92 clubs’ mailing lists as I could and looked at what they sent out.
It’s an underutilised channel.
theonlinerule.com/efl-premier-...
I signed up to as many of the top 92 clubs’ mailing lists as I could and looked at what they sent out.
It’s an underutilised channel.
theonlinerule.com/efl-premier-...
Back-to-back wins for Scotland to come off bottom of the Nations League table is big for a number of reasons but it does wonders for keeping interest in the national team.
Incredible character tonight and what a game for any neutral watching.
Incredible character tonight and what a game for any neutral watching.
November 18, 2024 at 9:48 PM
Back-to-back wins for Scotland to come off bottom of the Nations League table is big for a number of reasons but it does wonders for keeping interest in the national team.
Incredible character tonight and what a game for any neutral watching.
Incredible character tonight and what a game for any neutral watching.
Thought my eyes were deceiving me but InPost have indeed gone for the tag line of ‘No Inpost No Party’
🏴 influence across Europe continues to rumble on
🏴 influence across Europe continues to rumble on
November 18, 2024 at 8:21 PM
Thought my eyes were deceiving me but InPost have indeed gone for the tag line of ‘No Inpost No Party’
🏴 influence across Europe continues to rumble on
🏴 influence across Europe continues to rumble on