If you're paring yourself down constantly and trying to fit in with what The Popular Kids are doing, you're doing yourself a disservice.

Do what YOU want to and what makes YOU happy and I guarantee you will find people who are also into what you're doing. Quality over quantity, always.

The other part of this is accepting that not everyone is going to like what you do. And I think this is where most people get stuck. It's nice when you get attention and people liking your stuff, but you have got to radically accept that there's no pleasing everyone, and that's okay.

I will always firmly stand by the adage that fandom should be you and a handful of well-vetted individuals.