My prediction is we will see many of those same “AI search case studies” crashing and burning with future algorithms updates on Google in 2026 (you know, that boring old channel that probably still drives 40%+ of the site’s traffic compared to 1-2% for AI search)
November 15, 2025 at 4:43 PM
My prediction is we will see many of those same “AI search case studies” crashing and burning with future algorithms updates on Google in 2026 (you know, that boring old channel that probably still drives 40%+ of the site’s traffic compared to 1-2% for AI search)
…but it's also using AI to summarize the main takeaway of the article and replacing the meta description with this AI-generated summary.
November 11, 2025 at 8:57 PM
…but it's also using AI to summarize the main takeaway of the article and replacing the meta description with this AI-generated summary.
Yeah, it’s a big yikes (and more evidence OpenAI relies on Google)
November 11, 2025 at 8:30 PM
Yeah, it’s a big yikes (and more evidence OpenAI relies on Google)