Kate Bernot
@kbernot.bsky.social
Food and beverage reporter
Lead analyst at sightlines.news
Bylines in The Washington Post, Craft Beer & Brewing, Bon Appetit, Imbibe, elsewhere
@nagbw.bsky.social’s Writer of the Year 2025
📍Missoula, MT
Lead analyst at sightlines.news
Bylines in The Washington Post, Craft Beer & Brewing, Bon Appetit, Imbibe, elsewhere
@nagbw.bsky.social’s Writer of the Year 2025
📍Missoula, MT
Good morning Seattle!
November 3, 2025 at 2:49 PM
Good morning Seattle!
From Missoula today 💌
October 18, 2025 at 9:08 PM
From Missoula today 💌
Oh, *for dogs*, right right right
October 11, 2025 at 6:01 PM
Oh, *for dogs*, right right right
Fun assignment for @saveur.com, looking into the modern side of mead. With new producers, new formats, and a diminished focus on the ren faire set, mead is proving surprisingly versatile.
Find it in the latest issue!
Find it in the latest issue!
October 9, 2025 at 2:44 PM
Fun assignment for @saveur.com, looking into the modern side of mead. With new producers, new formats, and a diminished focus on the ren faire set, mead is proving surprisingly versatile.
Find it in the latest issue!
Find it in the latest issue!
Affluent Americans have carried water for much of the economy, but they can’t do it forever—particularly not in general CPG.
My latest Sightlines report looks at what's happening to premiumization as even wealthy shoppers slow their spending: www.sightlines.news/analysis/whe...
My latest Sightlines report looks at what's happening to premiumization as even wealthy shoppers slow their spending: www.sightlines.news/analysis/whe...
October 8, 2025 at 5:49 PM
Affluent Americans have carried water for much of the economy, but they can’t do it forever—particularly not in general CPG.
My latest Sightlines report looks at what's happening to premiumization as even wealthy shoppers slow their spending: www.sightlines.news/analysis/whe...
My latest Sightlines report looks at what's happening to premiumization as even wealthy shoppers slow their spending: www.sightlines.news/analysis/whe...
This would heal me
September 29, 2025 at 1:41 AM
This would heal me
Functional beverage MadLibs
September 20, 2025 at 6:23 PM
Functional beverage MadLibs
Additional data from the federal SAMSHA survey shows that declines in late high school and college-age (sub-21 yo) drinking rates are what's notable in recent years.
Teens really are waiting until they're 21—or slightly beyond that—to begin drinking.
Teens really are waiting until they're 21—or slightly beyond that—to begin drinking.
September 19, 2025 at 4:59 PM
Additional data from the federal SAMSHA survey shows that declines in late high school and college-age (sub-21 yo) drinking rates are what's notable in recent years.
Teens really are waiting until they're 21—or slightly beyond that—to begin drinking.
Teens really are waiting until they're 21—or slightly beyond that—to begin drinking.
In today’s Sightlines newsletter: The kids are alright.
New federal data shows young people ages 12-18 showed statistically significant decreases in alcohol use, cannabis use, major depressive episodes, and suicidality compared to four years ago.
Why? Changes to the way kids socialize.
New federal data shows young people ages 12-18 showed statistically significant decreases in alcohol use, cannabis use, major depressive episodes, and suicidality compared to four years ago.
Why? Changes to the way kids socialize.
September 5, 2025 at 1:10 PM
In today’s Sightlines newsletter: The kids are alright.
New federal data shows young people ages 12-18 showed statistically significant decreases in alcohol use, cannabis use, major depressive episodes, and suicidality compared to four years ago.
Why? Changes to the way kids socialize.
New federal data shows young people ages 12-18 showed statistically significant decreases in alcohol use, cannabis use, major depressive episodes, and suicidality compared to four years ago.
Why? Changes to the way kids socialize.
Proud of my most recent Sightlines analysis on XXL Wines. Lots of head-scratching over its success, when it's clear that brand just ignored conventional wine wisdom and borrowed from RTDs’ playbook.
This year, it's the US' second fastest-growing $ wine brand:
www.sightlines.news/analysis/how...
This year, it's the US' second fastest-growing $ wine brand:
www.sightlines.news/analysis/how...
July 28, 2025 at 4:06 PM
Proud of my most recent Sightlines analysis on XXL Wines. Lots of head-scratching over its success, when it's clear that brand just ignored conventional wine wisdom and borrowed from RTDs’ playbook.
This year, it's the US' second fastest-growing $ wine brand:
www.sightlines.news/analysis/how...
This year, it's the US' second fastest-growing $ wine brand:
www.sightlines.news/analysis/how...
At a time when imported beer is the category’s leading subsegment, African brands have been notably absent from many U.S. shelves and tap lines. May Odiakosa aims to change that.
It was a pleasure to profile African Beer USA for Origlio's trade mag: www.origlio.com/heady-times/...
It was a pleasure to profile African Beer USA for Origlio's trade mag: www.origlio.com/heady-times/...
July 9, 2025 at 3:05 PM
At a time when imported beer is the category’s leading subsegment, African brands have been notably absent from many U.S. shelves and tap lines. May Odiakosa aims to change that.
It was a pleasure to profile African Beer USA for Origlio's trade mag: www.origlio.com/heady-times/...
It was a pleasure to profile African Beer USA for Origlio's trade mag: www.origlio.com/heady-times/...
Our recent Sightlines newsletters have focused on the general knowledge gap around THC beverages. New survey results show Americans are still hazy on the basics of these emerging beverage categories, including whether or not they get you high.
July 7, 2025 at 5:12 PM
Our recent Sightlines newsletters have focused on the general knowledge gap around THC beverages. New survey results show Americans are still hazy on the basics of these emerging beverage categories, including whether or not they get you high.
In the latest Sightlines newsletter, I dive into an often-overlooked consumer group that's behind Prosecco's boom in the U.S.: older women.
Women account for 60% of all Prosecco purchases in the U.S., with women over 55 leading the charge.
www.sightlines.news/analysis/wom...
Women account for 60% of all Prosecco purchases in the U.S., with women over 55 leading the charge.
www.sightlines.news/analysis/wom...
June 10, 2025 at 3:32 PM
In the latest Sightlines newsletter, I dive into an often-overlooked consumer group that's behind Prosecco's boom in the U.S.: older women.
Women account for 60% of all Prosecco purchases in the U.S., with women over 55 leading the charge.
www.sightlines.news/analysis/wom...
Women account for 60% of all Prosecco purchases in the U.S., with women over 55 leading the charge.
www.sightlines.news/analysis/wom...
airdrop malfunction 🤝 male loneliness epidemic
May 22, 2025 at 8:26 PM
airdrop malfunction 🤝 male loneliness epidemic
Monday's Sightlines newsletter is one of my favorites we've published lately. Eye-popping stat: Among people who are substituting something for THC, alcohol was the top choice—higher than CBD, prescription drugs, kratom, etc.
www.sightlines.news/analysis/con...
www.sightlines.news/analysis/con...
May 14, 2025 at 2:38 PM
Monday's Sightlines newsletter is one of my favorites we've published lately. Eye-popping stat: Among people who are substituting something for THC, alcohol was the top choice—higher than CBD, prescription drugs, kratom, etc.
www.sightlines.news/analysis/con...
www.sightlines.news/analysis/con...
Friends are now texting me their fugly running potato photos 😂
May 7, 2025 at 3:15 PM
Friends are now texting me their fugly running potato photos 😂
I’m very excited about the indie publishing model that @trailsmag.net is pursuing, and even more stoked to contribute a short review of the best trail snacks I’ve eaten lately. The pinni and mango lassi leather from Panj River are fueling my trail runs all summer 🏔️
April 21, 2025 at 6:09 PM
I’m very excited about the indie publishing model that @trailsmag.net is pursuing, and even more stoked to contribute a short review of the best trail snacks I’ve eaten lately. The pinni and mango lassi leather from Panj River are fueling my trail runs all summer 🏔️
Thousands of people rallying as part of Hands Off Missoula today
April 5, 2025 at 6:47 PM
Thousands of people rallying as part of Hands Off Missoula today
Best new hiking/camping snack I’ve had in a looong time
March 29, 2025 at 4:02 PM
Best new hiking/camping snack I’ve had in a looong time
Single cans inch closer to parity with 4-packs in terms of their share of craft beer sales volume. Not just a convenience play, either: While overall Brewers Association-defined craft was flat in the food channel 2023-2024, singles were up +6% YoY.
March 19, 2025 at 11:41 PM
Single cans inch closer to parity with 4-packs in terms of their share of craft beer sales volume. Not just a convenience play, either: While overall Brewers Association-defined craft was flat in the food channel 2023-2024, singles were up +6% YoY.
With grocery prices increasingly on Americans' minds (again), consider how that interacts with changes to our shopping habits.
Americans are making more trips vs. 2019, but aren’t buying more items. At Sightlines, we dig into what this behavior means for brands and retailers. www.sightlines.news
Americans are making more trips vs. 2019, but aren’t buying more items. At Sightlines, we dig into what this behavior means for brands and retailers. www.sightlines.news
March 11, 2025 at 8:40 PM
With grocery prices increasingly on Americans' minds (again), consider how that interacts with changes to our shopping habits.
Americans are making more trips vs. 2019, but aren’t buying more items. At Sightlines, we dig into what this behavior means for brands and retailers. www.sightlines.news
Americans are making more trips vs. 2019, but aren’t buying more items. At Sightlines, we dig into what this behavior means for brands and retailers. www.sightlines.news
View from the lodge at Many Glacier, Glacier NP
March 9, 2025 at 8:17 PM
View from the lodge at Many Glacier, Glacier NP
At least a couple thousand people here stretching from one end of Beartracks Bridge to the other
March 9, 2025 at 6:17 PM
At least a couple thousand people here stretching from one end of Beartracks Bridge to the other