They just let their cool products and amazing services do the talking for them.

I love that so many vendors at #PHP conferences (among them the fantastic PHP consultancies Tighten and Vehikl) show up to celebrate the community and give something to those in attendance - good vibes and swag - without the heavy sales pitch.

I don't know if it's the attention economy or what, but we've gotten so used to being the thing consumed that people seem genuinely surprised when we say, “No, no, we're just here to find people to hire!”

But in this (personalized, targeted) case, it’s a catastrophic failure of the $500 billion adtech industry. And unless you know how much work goes into all of this, you don’t see how bad these apps and processes and systems
actually are at their supposed purpose.

A podcast delivered me an ad for trucking insurance - which seems like a small thing! I see ads on terrestrial TV that aren’t relevant all the time!