Joaquín Peña Fernández
@joapen.com
Lifelong learner, runner, biker, willing to learn and contribute.
I do it through projects: Wardley Maps, Competitive Strategy, basketball...
I do it through projects: Wardley Maps, Competitive Strategy, basketball...
New release of Crossing the Chasm with Wardley Maps,
This update focuses on practical application, advanced strategy, and clarity:
1.- Reorganized Table of Contents (ToC): The entire ToC has been restructured to provide a clearer, more logical learning path.
This update focuses on practical application, advanced strategy, and clarity:
1.- Reorganized Table of Contents (ToC): The entire ToC has been restructured to provide a clearer, more logical learning path.
November 26, 2025 at 11:36 PM
New release of Crossing the Chasm with Wardley Maps,
This update focuses on practical application, advanced strategy, and clarity:
1.- Reorganized Table of Contents (ToC): The entire ToC has been restructured to provide a clearer, more logical learning path.
This update focuses on practical application, advanced strategy, and clarity:
1.- Reorganized Table of Contents (ToC): The entire ToC has been restructured to provide a clearer, more logical learning path.
1 hour with other 4 people mapping about debt,
nice conversation to understand the perception of others about sovereign debt
this was the result,
nice conversation to understand the perception of others about sovereign debt
this was the result,
November 20, 2025 at 7:09 PM
1 hour with other 4 people mapping about debt,
nice conversation to understand the perception of others about sovereign debt
this was the result,
nice conversation to understand the perception of others about sovereign debt
this was the result,
Federal reserve has done an announcement today in the Payments Innovation Conference that will not be in the main pages of the newspapers, but that are more relevant than expected.
joapen.com/blog/2025/10...
joapen.com/blog/2025/10...
Fed's "skinny" Master Account -
Today, in the Payments Innovation Conference this morning done in the Federal Reserve (from now on "Fed") something relevant has been announced. - joapen projects
joapen.com
October 21, 2025 at 5:54 PM
Federal reserve has done an announcement today in the Payments Innovation Conference that will not be in the main pages of the newspapers, but that are more relevant than expected.
joapen.com/blog/2025/10...
joapen.com/blog/2025/10...
Evento donde repasaremos conceptos de Computación cuántica y como los principales players se están posicionando en este mercado que aún está en su génesis.
www.linkedin.com/events/mapea...
www.linkedin.com/events/mapea...
LinkedIn Login, Sign in | LinkedIn
Login to LinkedIn to keep in touch with people you know, share ideas, and build your career.
www.linkedin.com
October 17, 2025 at 2:22 PM
Evento donde repasaremos conceptos de Computación cuántica y como los principales players se están posicionando en este mercado que aún está en su génesis.
www.linkedin.com/events/mapea...
www.linkedin.com/events/mapea...
Reposted by Joaquín Peña Fernández
October 12, 2025 at 8:57 PM
Bitcoin Treasuries, an amazing way to connect institutional investors to Bitcoin. Full of controversy about how leveraged these companies are.
joapen.com/blog/2025/10...
joapen.com/blog/2025/10...
October 15, 2025 at 6:43 PM
Bitcoin Treasuries, an amazing way to connect institutional investors to Bitcoin. Full of controversy about how leveraged these companies are.
joapen.com/blog/2025/10...
joapen.com/blog/2025/10...
October 12, 2025 at 8:57 PM
Two nights reading and mapping a little bit about Quantum Computing capabilities and players in the field.
This is the initial analysis, there's a new world behind this.
What is wrong in this map?
what other companies should I look?
joapen.com/blog/2025/09...
This is the initial analysis, there's a new world behind this.
What is wrong in this map?
what other companies should I look?
joapen.com/blog/2025/09...
Quantum Computing, companies playing the game -
AI is in the portfolio, and now it's time to think about the next big thing. There are many advances in many fields but they are too far away to my - joapen projects
joapen.com
September 20, 2025 at 12:47 AM
Two nights reading and mapping a little bit about Quantum Computing capabilities and players in the field.
This is the initial analysis, there's a new world behind this.
What is wrong in this map?
what other companies should I look?
joapen.com/blog/2025/09...
This is the initial analysis, there's a new world behind this.
What is wrong in this map?
what other companies should I look?
joapen.com/blog/2025/09...
All day having calls around this diagram,
how to connect the product definition, building, test and benefits realization.
how to connect the product definition, building, test and benefits realization.
July 8, 2025 at 6:34 PM
All day having calls around this diagram,
how to connect the product definition, building, test and benefits realization.
how to connect the product definition, building, test and benefits realization.
Things do not move alone, they need forces that align the humans involved in the game, their incentives, their personal agendas, etc.
June 16, 2025 at 12:58 PM
Things do not move alone, they need forces that align the humans involved in the game, their incentives, their personal agendas, etc.
Consider yourself screwed, monetary expansion, without change of direction
I have done the numbers for US, I challenge you to do it in your home country
joapen.com/blog/2025/06...
I have done the numbers for US, I challenge you to do it in your home country
joapen.com/blog/2025/06...
monetary expansion, without change of direction -
M2 money supply refers to the total amount of money available in an economy, including cash, checking deposits, and easily convertible near money. As of - joapen projects
joapen.com
June 9, 2025 at 6:04 PM
Consider yourself screwed, monetary expansion, without change of direction
I have done the numbers for US, I challenge you to do it in your home country
joapen.com/blog/2025/06...
I have done the numbers for US, I challenge you to do it in your home country
joapen.com/blog/2025/06...
Sales people that do not understand that the art of selling in some way implies understand how is the process of buying
June 7, 2025 at 2:36 PM
Sales people that do not understand that the art of selling in some way implies understand how is the process of buying
OODA Loop are usually ignored by the people using Wardley Maps, and it's fine, because there is so much to do before to need to use OODA loops during the conversation.
OODA loop adoption is not simple, and I differentiate these mental stages when using it:
OODA loop adoption is not simple, and I differentiate these mental stages when using it:
June 6, 2025 at 11:24 AM
OODA Loop are usually ignored by the people using Wardley Maps, and it's fine, because there is so much to do before to need to use OODA loops during the conversation.
OODA loop adoption is not simple, and I differentiate these mental stages when using it:
OODA loop adoption is not simple, and I differentiate these mental stages when using it:
Reposted by Joaquín Peña Fernández
A problem that the customer agrees exists.
A problem that the customer clearly articulates.
A problem that the customer brings up on their own, talking animatedly, clearly agitated, boggled, even infuriated.
Only the last one is easy to sell.
A problem that the customer clearly articulates.
A problem that the customer brings up on their own, talking animatedly, clearly agitated, boggled, even infuriated.
Only the last one is easy to sell.
June 2, 2025 at 3:40 AM
A problem that the customer agrees exists.
A problem that the customer clearly articulates.
A problem that the customer brings up on their own, talking animatedly, clearly agitated, boggled, even infuriated.
Only the last one is easy to sell.
A problem that the customer clearly articulates.
A problem that the customer brings up on their own, talking animatedly, clearly agitated, boggled, even infuriated.
Only the last one is easy to sell.
Removing ignorance,
this time, understanding the different components that shape a framework for organizing, building, executing and improving Agents.
Apart of LanChain, what other emerging frameworks are you working in this space?
this time, understanding the different components that shape a framework for organizing, building, executing and improving Agents.
Apart of LanChain, what other emerging frameworks are you working in this space?
June 2, 2025 at 10:52 PM
Removing ignorance,
this time, understanding the different components that shape a framework for organizing, building, executing and improving Agents.
Apart of LanChain, what other emerging frameworks are you working in this space?
this time, understanding the different components that shape a framework for organizing, building, executing and improving Agents.
Apart of LanChain, what other emerging frameworks are you working in this space?
white collar substitution works like this
May 29, 2025 at 7:06 PM
white collar substitution works like this
Define the decision makers,
- Define well what is requested
- Communicate to them that a decision is required
when you forget this... you are in trouble
- Define well what is requested
- Communicate to them that a decision is required
when you forget this... you are in trouble
May 28, 2025 at 9:20 PM
Define the decision makers,
- Define well what is requested
- Communicate to them that a decision is required
when you forget this... you are in trouble
- Define well what is requested
- Communicate to them that a decision is required
when you forget this... you are in trouble
14 months later after I did this meme-map,
what changes do you see in comparison to 1 year ago?
#wardleymaps
what changes do you see in comparison to 1 year ago?
#wardleymaps
May 24, 2025 at 12:58 PM
14 months later after I did this meme-map,
what changes do you see in comparison to 1 year ago?
#wardleymaps
what changes do you see in comparison to 1 year ago?
#wardleymaps
Maps are a qualitative tool, not a quantitative one.
Distances are very difficult to represent accurately.
The purpose of a map is to provide guidance and facilitate shared understanding, not as a project deliverable.
#wardleymaps
Distances are very difficult to represent accurately.
The purpose of a map is to provide guidance and facilitate shared understanding, not as a project deliverable.
#wardleymaps
May 18, 2025 at 1:12 PM
Maps are a qualitative tool, not a quantitative one.
Distances are very difficult to represent accurately.
The purpose of a map is to provide guidance and facilitate shared understanding, not as a project deliverable.
#wardleymaps
Distances are very difficult to represent accurately.
The purpose of a map is to provide guidance and facilitate shared understanding, not as a project deliverable.
#wardleymaps
In any industry, value creation takes different forms.
Each solution to a need can add value individually, but if you look at it from an industry perspective, there are formats that destroy net value.
An easy example is music.
Each solution to a need can add value individually, but if you look at it from an industry perspective, there are formats that destroy net value.
An easy example is music.
May 15, 2025 at 4:48 PM
In any industry, value creation takes different forms.
Each solution to a need can add value individually, but if you look at it from an industry perspective, there are formats that destroy net value.
An easy example is music.
Each solution to a need can add value individually, but if you look at it from an industry perspective, there are formats that destroy net value.
An easy example is music.
In collective intelligence workshops, separate the sessions where you focus on situational awareness and the ones where your focus is making hard choices.
- The attitude of the people will be different.
- Document well the outcomes from the situational awareness session,
👇
- The attitude of the people will be different.
- Document well the outcomes from the situational awareness session,
👇
May 12, 2025 at 10:56 PM
In collective intelligence workshops, separate the sessions where you focus on situational awareness and the ones where your focus is making hard choices.
- The attitude of the people will be different.
- Document well the outcomes from the situational awareness session,
👇
- The attitude of the people will be different.
- Document well the outcomes from the situational awareness session,
👇
Mapping requires practice, to provide guidance is appreciated by the ones that doesn't have time to figure out the best way to learn
With the launch of this environment, we try to guide with the learning
Pick your preferred choices and be ready because you will have to practice
With the launch of this environment, we try to guide with the learning
Pick your preferred choices and be ready because you will have to practice
May 12, 2025 at 1:29 PM
Mapping requires practice, to provide guidance is appreciated by the ones that doesn't have time to figure out the best way to learn
With the launch of this environment, we try to guide with the learning
Pick your preferred choices and be ready because you will have to practice
With the launch of this environment, we try to guide with the learning
Pick your preferred choices and be ready because you will have to practice
Moving a company from one stage of evolution to other is like crossing the Rubicon
It's passing a point of no return
It's passing a point of no return
May 10, 2025 at 12:27 PM
Moving a company from one stage of evolution to other is like crossing the Rubicon
It's passing a point of no return
It's passing a point of no return
