Justin McElroy 🇨🇦
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jmcelroy.bsky.social
Justin McElroy 🇨🇦
@jmcelroy.bsky.social
Vancouver journalist. Currently decompressing after going to 52 countries in 52 weeks. Strives to tell unique stories.

http://moremcbarges.ca
http://instagram.com/justindmcelroy
one of my Big Media Takes is that a big reason big brained people get confused when there are giant political revolts over affordability is because the content industry is constantly focused on the newest outrage while an entire generation is on Year 11 of not being able to afford a home
November 10, 2025 at 10:35 PM
for reasons only known to them sean orr and ken sim’s chief of staff continue to spend a decent amount of time on twitter dot com and i see it continue to generate rich socratic dialogue
November 10, 2025 at 4:07 PM
I’m gonna come out and say it: Vancouver is having a spectacular fall.

- Minimal rain
- But also nice CRISP temperatures, puts us in the season
- Summer not too hot, so trees kept their leaves, creating full cover for nice colours
- No elections or giant weather events to distract from joy

10/10
November 10, 2025 at 3:21 AM
“People should care about this thing more” and “the media never reported on this thing” are two different ideas that people often use interchangeably, but framing matters!

One incentivizes curiousity and passion about a subject, the other incentivizes getting angry at “the media” on a false premise
November 8, 2025 at 9:18 PM
switching my brand from “ranting about hidden gems” to “ranting about people who claim the media doesn’t report on things that, in fact, have been reported on”

at the end of the day, it’s the same playbook: follow me because I have secret knowledge that others are hiding from you
November 8, 2025 at 6:58 PM
real estate agent: here are FACTS about the skytrain to langley the media is HIDING from you

first fact: here’s a straightforward thing the cbc told me

try harder
November 8, 2025 at 6:43 PM
November 7, 2025 at 7:13 AM
had to do it
November 6, 2025 at 7:34 PM
what is the greatest unexpected mail I got this month and why is it this tea towel made by Sa Boothroyd showcasing all the finalists from the B.C. Best Symbol bracket
November 6, 2025 at 5:34 AM
Here’s my humble pitch: we stop calling Vancouver’s housing market a “slowdown” or “slump”, implying that it was a great time before.

And instead, consider that after three years of similar numbers, acknowledge a new reality that everyone should adjust to.
November 5, 2025 at 5:15 PM
“The optics are, oh, the police get everything they want.”

Here’s my story on the Vancouver Police Department asking for a $50 million increase to their 2026 budget while others city departments are facing challenges — and how at least one board member seemed aware of the conflict it would create.
November 4, 2025 at 5:20 AM
Some breaking news: in a special Vancouver Police Board meeting only announced over the weekend, the police board has requested a $50 million increase to their budget for 2026.

This comes as other departments across the city are trying to cut staff to ensure a property tax freeze for next year.
November 3, 2025 at 10:42 PM
November 2, 2025 at 4:07 AM
November 2, 2025 at 3:57 AM
November 2, 2025 at 3:42 AM
from Vancouver Canadian to this in six months

what. how. why. this game. this team. IGXIGXIGXJGSGSDSSVHCHXXG
November 2, 2025 at 2:43 AM
you know what would be nice to calm my nerves, what about a run or two or maybe seventeen what i’m trying to say is i can’t breathe
November 2, 2025 at 2:37 AM
nobody check my blood pressure
November 2, 2025 at 1:20 AM
the moment
November 2, 2025 at 1:13 AM
beyond anything else about the moment it’s crazy how good phone cameras have gotten
November 1, 2025 at 11:39 PM
I CAVED GAME 7 LET’S GO

(nobody audit how i eat next month)
November 1, 2025 at 9:09 PM
November 1, 2025 at 3:42 AM
November 1, 2025 at 3:11 AM
about to go on our afternoon radio program

slightly different studio than usual but I’ll manage
October 31, 2025 at 11:29 PM
YESSSSSSSSSSSS
October 31, 2025 at 9:10 PM