Journal of Marketing Analytics
@jmanalytics.bsky.social
The Journal of Marketing Analytics features applied research papers on topics like targeting, segmentation, big data, customer loyalty and lifecycle management, cross-selling, CRM, data quality management, multi-channel marketing, and marketing
Thank you, Academy of Marketing Science, for an extraordinary World Marketing Congress in Dijon, and for inviting us to the 'Meet the Editors' session. We also extend our gratitude to Dr. Philipp Brüggemann for representing us.
July 22, 2025 at 4:15 PM
Thank you, Academy of Marketing Science, for an extraordinary World Marketing Congress in Dijon, and for inviting us to the 'Meet the Editors' session. We also extend our gratitude to Dr. Philipp Brüggemann for representing us.