Jasper W
jaspercwang.bsky.social
Jasper W
@jaspercwang.bsky.social
Business guy at @defector.com
August 27, 2025 at 7:27 PM
before you ask, FYI defector will never be in the business of M&A for nationals sickos newsletters
July 22, 2025 at 4:58 PM
If your org (small media co or vendor) might be interested in working with our program, go ahead and fill out the forms at the bottom of this page defector.com/shared-servi...
Start.coop's Shared Media Services Project | Defector
The Challenge: Facing job loss and declining wages, more journalists are launching local, independent media organizations. They often get bogged down in building operational infrastructure, distractin...
defector.com
July 17, 2025 at 3:40 PM
We’re two weeks away from when I once again strong-arm my coworkers into giving me stage time! Use code LETSGOLIBS for 10% off bsky.app/profile/defe...
We're bringing back our WNBA comedy show! Join us for a night of standup, games, and giveaways. www.eventbrite.com/e/defector-m...
July 2, 2025 at 7:16 PM
Go to defector.com/wnbashow and use code LETSGOLIBS for 10% off. Here are some photos from the last show - special shout outs to @joshgondelman.bsky.social for breaking out a very special custom shirt, and to Amber Singletary for explaining just how hard it was to guard A'ja Wilson in college
June 18, 2025 at 9:00 PM
PoopBaloon, I apologize that I did not see your question before. Yes, we have representation at United Talent Agency
May 19, 2025 at 6:18 PM
I would disagree that "most pods" get 50-50 or less (though I'm assuming you pay for production/editing/mixing; if Vox pays for all that, then 50-50 starting point makes sense), but for sure IP is critical - we've left money on the table to own IP outright, and i list it above as top noncash factor
May 19, 2025 at 6:05 PM
In the end: the Pivot pods stayed put; Vox didn't have to guarantee any $; Swisher got a lengthy profile. Read the profile, or not, but don't get worked up over that big $ number (which is an estimate from the cohost, but btw doesn't seem THAT wild to me, depending on ad load and pub frequency)
May 19, 2025 at 4:19 PM
There are a LOT of other terms that get negotiated that could turn you off from a new network (off the top of my head, things that haven't worked for us: treatment of IP, requirement that we approve 95%+ of sponsors, too rigid/rapid release schedule, limiting where people can listen to the pod)
May 19, 2025 at 4:18 PM
So, this is absolutely a good deal for Vox, as they basically can't lose money. They'll only be paying out a percentage of real, actual ad dollars to Pivot, less some costs. That doesn't mean it's a "bad" deal for Pivot, though -
May 19, 2025 at 4:17 PM
In terms of the ad split, I've seen offers from 50/50 to 80/20 (that is, 80% of ad sales to creator/ 20% to network), traded off against the size of the MRG. The 70/30 that Pivot took is pretty standard, and not particularly aggressive either way.
May 19, 2025 at 4:16 PM
There can be a lot of detailed negotiation on what "counts" towards the MRG, but both sides want the podcast to be successful enough that it out-earns that number. Which is to say, you're always a little bit "betting on yourself," and the network wants you to have some added skin in the game.
May 19, 2025 at 4:16 PM
The story suggests the Pivot cohosts are forgoing the MRG in order to bet on themselves - but an MRG is in fact a MINIMUM, i.e. "we're guaranteeing you at least $X, and under Y and Z conditions, you will make money above and beyond that."
May 19, 2025 at 4:16 PM