Solange
@housebysolange.com
Eating B2B GTM strategy for breakfast
Working with women-led business
Ex-Salesforce l Ex-Google
Based in Dublin
Subscribe here to close more deals by understanding why people buy:
https://hbs.kit.com/close
Working with women-led business
Ex-Salesforce l Ex-Google
Based in Dublin
Subscribe here to close more deals by understanding why people buy:
https://hbs.kit.com/close
You can turn any stranger into an ally with just four words.
A few months ago, I listened to an in-depth interview with Jensen Huang (NVIDIA's CEO).
He does a small thing that's completely fascinating.
He keeps using this phrase, and it completely shifts the energy of every conversation:
A few months ago, I listened to an in-depth interview with Jensen Huang (NVIDIA's CEO).
He does a small thing that's completely fascinating.
He keeps using this phrase, and it completely shifts the energy of every conversation:
January 28, 2025 at 12:45 PM
You can turn any stranger into an ally with just four words.
A few months ago, I listened to an in-depth interview with Jensen Huang (NVIDIA's CEO).
He does a small thing that's completely fascinating.
He keeps using this phrase, and it completely shifts the energy of every conversation:
A few months ago, I listened to an in-depth interview with Jensen Huang (NVIDIA's CEO).
He does a small thing that's completely fascinating.
He keeps using this phrase, and it completely shifts the energy of every conversation:
You ask your prospect a spicy question.
One that makes them stop and think.
One that hits different.
And then...
Silence.
What do you do?
If you're like most people, you panic.
Start rambling.
Try to fill the void.
Push for a response.
But here's what's actually happening in that silence:
One that makes them stop and think.
One that hits different.
And then...
Silence.
What do you do?
If you're like most people, you panic.
Start rambling.
Try to fill the void.
Push for a response.
But here's what's actually happening in that silence:
January 24, 2025 at 3:44 PM
You ask your prospect a spicy question.
One that makes them stop and think.
One that hits different.
And then...
Silence.
What do you do?
If you're like most people, you panic.
Start rambling.
Try to fill the void.
Push for a response.
But here's what's actually happening in that silence:
One that makes them stop and think.
One that hits different.
And then...
Silence.
What do you do?
If you're like most people, you panic.
Start rambling.
Try to fill the void.
Push for a response.
But here's what's actually happening in that silence:
Let me tell you why I'll never sell you a sales script:
Because the moment someone realizes you're reading from a script, the trust is gone.
Think about it.
When's the last time you bought something from someone obviously reading a script?
Exactly.
Because the moment someone realizes you're reading from a script, the trust is gone.
Think about it.
When's the last time you bought something from someone obviously reading a script?
Exactly.
January 23, 2025 at 3:44 PM
Let me tell you why I'll never sell you a sales script:
Because the moment someone realizes you're reading from a script, the trust is gone.
Think about it.
When's the last time you bought something from someone obviously reading a script?
Exactly.
Because the moment someone realizes you're reading from a script, the trust is gone.
Think about it.
When's the last time you bought something from someone obviously reading a script?
Exactly.
Every single interaction with your prospect is a sales conversation.
Your copy?
Sales conversation.
Your DMs?
Sales conversation.
That meme you sent?
Yep, sales conversation.
Here's why this matters:
Your copy?
Sales conversation.
Your DMs?
Sales conversation.
That meme you sent?
Yep, sales conversation.
Here's why this matters:
January 22, 2025 at 3:44 PM
Every single interaction with your prospect is a sales conversation.
Your copy?
Sales conversation.
Your DMs?
Sales conversation.
That meme you sent?
Yep, sales conversation.
Here's why this matters:
Your copy?
Sales conversation.
Your DMs?
Sales conversation.
That meme you sent?
Yep, sales conversation.
Here's why this matters:
Sales aren't magic.
Most folks aren't just "naturals."
People closing deals don't just "get lucky."
Bullshit.
Sales are rooted in repeated processes.
Most folks aren't just "naturals."
People closing deals don't just "get lucky."
Bullshit.
Sales are rooted in repeated processes.
January 21, 2025 at 3:44 PM
Sales aren't magic.
Most folks aren't just "naturals."
People closing deals don't just "get lucky."
Bullshit.
Sales are rooted in repeated processes.
Most folks aren't just "naturals."
People closing deals don't just "get lucky."
Bullshit.
Sales are rooted in repeated processes.
Most people kill their own sales because they have a hard time leveraging silence.
They get antsy.
They rush to pitch.
They fill every silence.
Here's something you should know:
If you're talking more than 20% of the time in a sales call, you're talking too much.
They get antsy.
They rush to pitch.
They fill every silence.
Here's something you should know:
If you're talking more than 20% of the time in a sales call, you're talking too much.
January 20, 2025 at 3:44 PM
Most people kill their own sales because they have a hard time leveraging silence.
They get antsy.
They rush to pitch.
They fill every silence.
Here's something you should know:
If you're talking more than 20% of the time in a sales call, you're talking too much.
They get antsy.
They rush to pitch.
They fill every silence.
Here's something you should know:
If you're talking more than 20% of the time in a sales call, you're talking too much.
Sales isn't about proving you have the answers.
It's about asking the right questions.
And then actually listening to the answers.
It's about asking the right questions.
And then actually listening to the answers.
December 22, 2024 at 10:37 AM
Sales isn't about proving you have the answers.
It's about asking the right questions.
And then actually listening to the answers.
It's about asking the right questions.
And then actually listening to the answers.
The funny thing about closing big deals?
The less you try to convince them,
the more likely they are to buy.
Sales psychology is wild.
The less you try to convince them,
the more likely they are to buy.
Sales psychology is wild.
December 21, 2024 at 3:44 PM
The funny thing about closing big deals?
The less you try to convince them,
the more likely they are to buy.
Sales psychology is wild.
The less you try to convince them,
the more likely they are to buy.
Sales psychology is wild.
Stop Selling, Start Solving
December 21, 2024 at 10:37 AM
Stop Selling, Start Solving
The moment your prospect says 'that's expensive'
isn't the moment to defend your price.
It's your invitation to ask better questions.
isn't the moment to defend your price.
It's your invitation to ask better questions.
December 20, 2024 at 3:44 PM
The moment your prospect says 'that's expensive'
isn't the moment to defend your price.
It's your invitation to ask better questions.
isn't the moment to defend your price.
It's your invitation to ask better questions.
I used to ask outright shitty discovery questions.
You know the ones.
Every "sales guru's" favorite hits.
Then my manager caught me after a call:
"You sound bored by your own questions."
He was right. ↴
You know the ones.
Every "sales guru's" favorite hits.
Then my manager caught me after a call:
"You sound bored by your own questions."
He was right. ↴
December 20, 2024 at 10:37 AM
I used to ask outright shitty discovery questions.
You know the ones.
Every "sales guru's" favorite hits.
Then my manager caught me after a call:
"You sound bored by your own questions."
He was right. ↴
You know the ones.
Every "sales guru's" favorite hits.
Then my manager caught me after a call:
"You sound bored by your own questions."
He was right. ↴
This week in The Close we're tackling the single WORST question you could ever ask a prospect ↴
December 19, 2024 at 3:44 PM
This week in The Close we're tackling the single WORST question you could ever ask a prospect ↴
Your prospects aren't buying your service.
They're not even buying the outcome.
They're buying who they get to become after working with you.
They're not even buying the outcome.
They're buying who they get to become after working with you.
December 19, 2024 at 10:37 AM
Your prospects aren't buying your service.
They're not even buying the outcome.
They're buying who they get to become after working with you.
They're not even buying the outcome.
They're buying who they get to become after working with you.
Stop asking things like "what's your biggest challenge?"
Start asking things like:
"You've tried three agencies in two years. All with great track records. None worked out. What are they all missing?"
Start asking things like:
"You've tried three agencies in two years. All with great track records. None worked out. What are they all missing?"
December 18, 2024 at 3:44 PM
Stop asking things like "what's your biggest challenge?"
Start asking things like:
"You've tried three agencies in two years. All with great track records. None worked out. What are they all missing?"
Start asking things like:
"You've tried three agencies in two years. All with great track records. None worked out. What are they all missing?"
Want to know the fastest way to kill a deal?
Pretend to be curious.
Your prospect can smell fake interest from a mile away.
Had an account at Google tell me:
"I get a call every 3 months from someone like you. You all say the same shit. It's always about getting me to spend more." ↴
Pretend to be curious.
Your prospect can smell fake interest from a mile away.
Had an account at Google tell me:
"I get a call every 3 months from someone like you. You all say the same shit. It's always about getting me to spend more." ↴
December 18, 2024 at 10:37 AM
Want to know the fastest way to kill a deal?
Pretend to be curious.
Your prospect can smell fake interest from a mile away.
Had an account at Google tell me:
"I get a call every 3 months from someone like you. You all say the same shit. It's always about getting me to spend more." ↴
Pretend to be curious.
Your prospect can smell fake interest from a mile away.
Had an account at Google tell me:
"I get a call every 3 months from someone like you. You all say the same shit. It's always about getting me to spend more." ↴
What got you HERE won’t get you THERE.
Breaking through isn't about working harder.
It's about working differently.
Breaking through isn't about working harder.
It's about working differently.
December 17, 2024 at 3:44 PM
What got you HERE won’t get you THERE.
Breaking through isn't about working harder.
It's about working differently.
Breaking through isn't about working harder.
It's about working differently.
Your business is successful enough to need systems, but too busy to build them.
You know exactly what you need to do.
But you’re spending your time “in” the business instead of “on” the business.
The gap between knowing and doing isn't time.
It's structure.
You know exactly what you need to do.
But you’re spending your time “in” the business instead of “on” the business.
The gap between knowing and doing isn't time.
It's structure.
December 17, 2024 at 10:37 AM
Your business is successful enough to need systems, but too busy to build them.
You know exactly what you need to do.
But you’re spending your time “in” the business instead of “on” the business.
The gap between knowing and doing isn't time.
It's structure.
You know exactly what you need to do.
But you’re spending your time “in” the business instead of “on” the business.
The gap between knowing and doing isn't time.
It's structure.
My client thought cold calling was dead.
So we scheduled an hour in which I cold called into her target group for an hour straight.
She was listening along, LIVE.
We booked 2 appointments.
Safe to say she changed her mind on cold calls.
So we scheduled an hour in which I cold called into her target group for an hour straight.
She was listening along, LIVE.
We booked 2 appointments.
Safe to say she changed her mind on cold calls.
December 16, 2024 at 3:44 PM
My client thought cold calling was dead.
So we scheduled an hour in which I cold called into her target group for an hour straight.
She was listening along, LIVE.
We booked 2 appointments.
Safe to say she changed her mind on cold calls.
So we scheduled an hour in which I cold called into her target group for an hour straight.
She was listening along, LIVE.
We booked 2 appointments.
Safe to say she changed her mind on cold calls.
Small decisions are eating your big thinking time.
Your brain is full of:
• When to follow up
• What to charge
• How to respond
• Where files are
• Which task next
Free your mind from small choices.
That's where real growth lives.
Your brain is full of:
• When to follow up
• What to charge
• How to respond
• Where files are
• Which task next
Free your mind from small choices.
That's where real growth lives.
December 16, 2024 at 10:37 AM
Small decisions are eating your big thinking time.
Your brain is full of:
• When to follow up
• What to charge
• How to respond
• Where files are
• Which task next
Free your mind from small choices.
That's where real growth lives.
Your brain is full of:
• When to follow up
• What to charge
• How to respond
• Where files are
• Which task next
Free your mind from small choices.
That's where real growth lives.
It's not about working harder.
It's about fixing the cracks where good work goes to die.
It's about fixing the cracks where good work goes to die.
December 14, 2024 at 10:37 AM
It's not about working harder.
It's about fixing the cracks where good work goes to die.
It's about fixing the cracks where good work goes to die.
You can spot the solution to anyone's business problems.
Except your own.
Sometimes the smartest move is letting someone else solve your puzzle.
Except your own.
Sometimes the smartest move is letting someone else solve your puzzle.
December 13, 2024 at 3:44 PM
You can spot the solution to anyone's business problems.
Except your own.
Sometimes the smartest move is letting someone else solve your puzzle.
Except your own.
Sometimes the smartest move is letting someone else solve your puzzle.
Sending positive vibes to everyone who received a 'meets expectations' or 'sufficient' after a year of 'doing more with less'.
I see you.
I see you.
December 13, 2024 at 12:24 PM
Sending positive vibes to everyone who received a 'meets expectations' or 'sufficient' after a year of 'doing more with less'.
I see you.
I see you.
Good systems make average hires great.
And great hires unstoppable.
And great hires unstoppable.
December 13, 2024 at 10:37 AM
Good systems make average hires great.
And great hires unstoppable.
And great hires unstoppable.
My VA spotted one small thing that was costing me €6.000 a month.
And I bet after reading this, she'll save you some money, too. 🧵
And I bet after reading this, she'll save you some money, too. 🧵
December 12, 2024 at 3:44 PM
My VA spotted one small thing that was costing me €6.000 a month.
And I bet after reading this, she'll save you some money, too. 🧵
And I bet after reading this, she'll save you some money, too. 🧵
Want to know how I close 6-figure deals?
I shut up.
The most powerful sales technique isn't a technique at all.
It's giving your decision makers space to think out loud.
I shut up.
The most powerful sales technique isn't a technique at all.
It's giving your decision makers space to think out loud.
December 12, 2024 at 10:37 AM
Want to know how I close 6-figure deals?
I shut up.
The most powerful sales technique isn't a technique at all.
It's giving your decision makers space to think out loud.
I shut up.
The most powerful sales technique isn't a technique at all.
It's giving your decision makers space to think out loud.