Mostly thinking in public.
Occasionally wrong on purpose.
Turns out I was switching games without realizing it.
Turns out I was switching games without realizing it.
Turns out I was switching games without realizing it.
Turns out I was switching games without realizing it.
One builds trust.
The other builds noise.
The difference isn’t quality — it’s which game the audience thinks is being played.
One builds trust.
The other builds noise.
The difference isn’t quality — it’s which game the audience thinks is being played.
Content × Game × Audience
Miss one, and things feel “off” even if the work is good.
Content × Game × Audience
Miss one, and things feel “off” even if the work is good.
“What problem does this content actually solve for someone?”
“What problem does this content actually solve for someone?”
Most creators don’t have a content problem.
They have a game mismatch problem.
Most creators don’t have a content problem.
They have a game mismatch problem.