Jeremy Heilpern
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h3ilp3rn.bsky.social
Jeremy Heilpern
@h3ilp3rn.bsky.social
Dad. Husband. Founder. Ad man. Progressive. Capitalist.
More importantly: more great work for more brands that need more out of their agency partners.

More to come, but first…👇
Ammunition Names Jonathan Hayes Chief Creative Officer, Accelerating Its Tech-Driven Creative Vision
Full-service agency doubles down on AI and technology to drive smarter, faster, more effective creative outcomes for clients Atlanta, Georgia--(Newsfile Corp. - April 16, 2025) - Ammunition, a full-fu...
finance.yahoo.com
April 18, 2025 at 9:53 PM
We’re investing as much as we’re reinventing to meet the moment and build for what’s next. Faster. Smarter. More integrated. More firepower.
April 18, 2025 at 9:53 PM
Ammunition is evolving to ensure we stay on the leading edge of this change. We’ve already begun, and have some incredible work in market already leveraging these tools (see an example in the next post).
April 18, 2025 at 9:53 PM
AI. Automation. Tech-enabled creativity. This isn’t just an edge case anymore. It’s the new core of how work gets done—and how results are delivered.
April 18, 2025 at 9:53 PM
For some it became a death knell. For others it was their glow-up.

We’re at a similar crossroads again.
April 18, 2025 at 9:53 PM
There were those that resisted, and then there were those that embraced it and went all in. The latter? They didn’t just tweak on the edges or make minor adjustments—they reinvented themselves.
April 18, 2025 at 9:53 PM
Digital wasn’t just a trend—it was a total rewrite of how ideas got made and how brands grew. It changed how agencies were organized and created completely new roles that didn’t exist before.
April 18, 2025 at 9:53 PM
We’re investing as much as we’re reinventing to meet the moment and build for what’s next. Faster. Smarter. More integrated. More firepower.
April 18, 2025 at 9:49 PM
Ammunition is evolving to ensure we stay on the leading edge of this change. We’ve already begun, and have some incredible work in market already leveraging these tools (see an example in the following post).
April 18, 2025 at 9:49 PM
AI. Automation. Tech-enabled creativity. This isn’t just an edge case anymore. It’s the new core of how work gets done—and how results are delivered.
April 18, 2025 at 9:49 PM
Ammunition is evolving to stay on the leading edge of this shift.
We’ve already begun—and have real work in market powered by these tools.
April 18, 2025 at 9:49 PM
For some it became a death knell. For others it was their glow-up.

We’re at a similar crossroads again.
April 18, 2025 at 9:49 PM
There were those that resisted, and then there were those that embraced it and went all in. The latter? They didn’t just tweak on the edges or make minor adjustments—they reinvented themselves.
April 18, 2025 at 9:49 PM
Digital wasn’t just a trend—it was a total rewrite of how ideas got made and how brands grew. It changed how agencies were organized and created completely new roles that didn’t exist before.
April 18, 2025 at 9:49 PM
He’s not wrong.
March 11, 2025 at 2:50 AM
New price target: $80.
March 11, 2025 at 2:06 AM
Messaging matters. Dumb takes like “defund the police” killed Dems. Being on the wrong side of key social issues killed Dems. “Secure and fair immigration” wins. “Green jobs” beats “climate crisis.” The left needs a disciplined, center-left message to win nationally.
March 11, 2025 at 2:05 AM