Fred Jacobs
@fnjacobs.bsky.social
Media consultant, Detroiter, audience, researcher, coffee drinker, and blogger. Trying to do the right thing.
Nice to know there are still good jobs out there, and there’s somebody looking out for me. Lucky day!
June 24, 2025 at 9:27 PM
Nice to know there are still good jobs out there, and there’s somebody looking out for me. Lucky day!
What if broadcast radio did something right out of left field? bit.ly/3F4fRLx
May 9, 2025 at 1:06 PM
What if broadcast radio did something right out of left field? bit.ly/3F4fRLx
Excited to tell you, I’ll be speaking at this great conference, presenting Techsurvey 2025 - The Sports Radio Edition. See you next week in Chicago.
April 30, 2025 at 2:32 PM
Excited to tell you, I’ll be speaking at this great conference, presenting Techsurvey 2025 - The Sports Radio Edition. See you next week in Chicago.
Why smart radio stations are circling the wagons around their “superfans.” bit.ly/4jLKT9G
April 28, 2025 at 4:17 PM
Why smart radio stations are circling the wagons around their “superfans.” bit.ly/4jLKT9G
In radio, baseball, and tariff wars, life is not always fair. But compete we must. bit.ly/4lgwdkA
April 1, 2025 at 2:30 PM
In radio, baseball, and tariff wars, life is not always fair. But compete we must. bit.ly/4lgwdkA
Writing today’s blog, I learned that 90% of Americans have a “bucket list.” Here’s how radio could become a part of the experiential movement. bit.ly/4i5idHG
March 31, 2025 at 9:13 PM
Writing today’s blog, I learned that 90% of Americans have a “bucket list.” Here’s how radio could become a part of the experiential movement. bit.ly/4i5idHG
“ Honey, would you please talk to Alexa?” bit.ly/4jctp6i
March 28, 2025 at 12:56 PM
“ Honey, would you please talk to Alexa?” bit.ly/4jctp6i
Why launching an online newsletter is one of the smartest things most radio stations can do. bit.ly/4ceB6GR
March 24, 2025 at 12:40 PM
Why launching an online newsletter is one of the smartest things most radio stations can do. bit.ly/4ceB6GR
Radio shrinkage - courtesy of the Bureau of Labor Statistics. (Follow the red line.) bit.ly/4kKmUJm
March 21, 2025 at 6:54 PM
Radio shrinkage - courtesy of the Bureau of Labor Statistics. (Follow the red line.) bit.ly/4kKmUJm
Sometimes you just get a premonition it’s going to be a weird night at the airport.
March 6, 2025 at 3:34 AM
Sometimes you just get a premonition it’s going to be a weird night at the airport.
What is the hierarchy of dashboard messaging? Funny you asked, I’ve got it right here. bit.ly/4i2mUCC
March 3, 2025 at 2:57 PM
What is the hierarchy of dashboard messaging? Funny you asked, I’ve got it right here. bit.ly/4i2mUCC
Sorry PDs, here’s another “ hat” for your growing collection. To stay competitive in the car, dashboard metadata needs to be strategically programmed. The upside is tremendous. bit.ly/4i2mUCC
March 3, 2025 at 1:42 PM
Sorry PDs, here’s another “ hat” for your growing collection. To stay competitive in the car, dashboard metadata needs to be strategically programmed. The upside is tremendous. bit.ly/4i2mUCC
Broadcast radio owners might be in the best position to advise the Trump administration about DOGE cutbacks. bit.ly/3ERMVG5
February 24, 2025 at 4:54 PM
Broadcast radio owners might be in the best position to advise the Trump administration about DOGE cutbacks. bit.ly/3ERMVG5
At the Super Bowl, the halftime show is a marketing statement, too. Kendrick Lamar explained.
bit.ly/3D3yOwK
bit.ly/3D3yOwK
February 14, 2025 at 1:16 PM
At the Super Bowl, the halftime show is a marketing statement, too. Kendrick Lamar explained.
bit.ly/3D3yOwK
bit.ly/3D3yOwK
The “digital twins” of qualitative and quantitative research - now with a dash of AI. If you’re looking for audience research best practices, start here. bit.ly/40RWJYe
February 5, 2025 at 12:27 PM
The “digital twins” of qualitative and quantitative research - now with a dash of AI. If you’re looking for audience research best practices, start here. bit.ly/40RWJYe
If you think the world of Radio is ultra-competitive, take a look at what is going on in AI. bit.ly/4hzdrCf
January 31, 2025 at 12:51 PM
If you think the world of Radio is ultra-competitive, take a look at what is going on in AI. bit.ly/4hzdrCf
Isn’t it amazing that technology aside women have always been the most dynamic new music gatekeepers from CKLW to Spotify? bit.ly/42vzLZ5
January 29, 2025 at 4:30 PM
Isn’t it amazing that technology aside women have always been the most dynamic new music gatekeepers from CKLW to Spotify? bit.ly/42vzLZ5
13 lessons any radio program director can learn from SNL‘s Lorne Michaels. bit.ly/40No9PT
January 27, 2025 at 12:49 PM
13 lessons any radio program director can learn from SNL‘s Lorne Michaels. bit.ly/40No9PT
What do radio pros think of RADIO? Take a look at this word cloud we made and you tell me bit.ly/4g77mfc.
January 22, 2025 at 3:37 PM
What do radio pros think of RADIO? Take a look at this word cloud we made and you tell me bit.ly/4g77mfc.
#WTZ A face only a mother could love. And here’s Zuck’s vision for the next iteration of Facebook. bit.ly/42cCg2C
January 13, 2025 at 6:36 PM
#WTZ A face only a mother could love. And here’s Zuck’s vision for the next iteration of Facebook. bit.ly/42cCg2C
Getting tired of those fake bots trying to cozy up to you on Facebook? Especially when it’s Zuckerberg and team creating these bogus accounts. bit.ly/42cCg2C
January 13, 2025 at 2:13 PM
Getting tired of those fake bots trying to cozy up to you on Facebook? Especially when it’s Zuckerberg and team creating these bogus accounts. bit.ly/42cCg2C
Sometimes, a picture (meme) IS worth 1000 words. Off to CES 2025 tomorrow. Will send photos.
January 4, 2025 at 11:35 AM
Sometimes, a picture (meme) IS worth 1000 words. Off to CES 2025 tomorrow. Will send photos.
My prediction for 2024? “The Forecast Calls For Pain” bit.ly/3PbSDVg
December 23, 2024 at 1:31 PM
My prediction for 2024? “The Forecast Calls For Pain” bit.ly/3PbSDVg
“Old Coot TV” - How many of these septuagenarian stars, can you name? They’re killing it on broadcast and streaming video platforms in spite of their advanced ages. bit.ly/49UF0U4
December 20, 2024 at 4:15 PM
“Old Coot TV” - How many of these septuagenarian stars, can you name? They’re killing it on broadcast and streaming video platforms in spite of their advanced ages. bit.ly/49UF0U4
What do radio listeners think about compilation packages like Spotify’s “Wrapped?” bit.ly/41wAJ72
December 16, 2024 at 5:16 PM
What do radio listeners think about compilation packages like Spotify’s “Wrapped?” bit.ly/41wAJ72