It is about transforming the role of design itself.
It means recruiting designers and leaders who can own product vision, not just execute fragments of it.
It is about transforming the role of design itself.
It means recruiting designers and leaders who can own product vision, not just execute fragments of it.
Because design leadership is sometimes centred on craft and (self) visibility, rather than on building the foundations of a great product.
Because design leadership is sometimes centred on craft and (self) visibility, rather than on building the foundations of a great product.