Elena Von Tsss
@elena-tairova.bsky.social
On the intersection of emerging tech and regulation for the creative market.
Founder @Kelp.Digital & co-creator of Macula.link
Your content. Your rules. ©️
Things I share https://u.macula.link/@elena_von_tsss/
Founder @Kelp.Digital & co-creator of Macula.link
Your content. Your rules. ©️
Things I share https://u.macula.link/@elena_von_tsss/
My latest article "Future of Content Licensing under MCPs and Agentic Commerce".
Or why ´Context for Content´ matters now more than ever and metadata might just become the hottest thing.
open.substack.com/pub/elenatai...
Or why ´Context for Content´ matters now more than ever and metadata might just become the hottest thing.
open.substack.com/pub/elenatai...
Future of Content Licensing under MCPs and Agentic Commerce
Context for Content is no longer optional
open.substack.com
November 7, 2025 at 10:25 AM
My latest article "Future of Content Licensing under MCPs and Agentic Commerce".
Or why ´Context for Content´ matters now more than ever and metadata might just become the hottest thing.
open.substack.com/pub/elenatai...
Or why ´Context for Content´ matters now more than ever and metadata might just become the hottest thing.
open.substack.com/pub/elenatai...
📌Under the social media model, people provided content for free, and companies sold the ads.
📌Today, with the promise of GenAI and cheap synthetic content, some companies are looking to remove artists and writers from the loop entirely. Turns out, even free labor was too expensive...
bit.ly/46NfSP2
📌Today, with the promise of GenAI and cheap synthetic content, some companies are looking to remove artists and writers from the loop entirely. Turns out, even free labor was too expensive...
bit.ly/46NfSP2
📌 Under the social media model, people provided content for free, and companies sold the ads. The core to this system was that writers and artists could be reduced to signals that helped platforms… | ...
📌 Under the social media model, people provided content for free, and companies sold the ads. The core to this system was that writers and artists could be reduced to signals that helped platforms ana...
www.linkedin.com
October 10, 2025 at 10:08 AM
📌Under the social media model, people provided content for free, and companies sold the ads.
📌Today, with the promise of GenAI and cheap synthetic content, some companies are looking to remove artists and writers from the loop entirely. Turns out, even free labor was too expensive...
bit.ly/46NfSP2
📌Today, with the promise of GenAI and cheap synthetic content, some companies are looking to remove artists and writers from the loop entirely. Turns out, even free labor was too expensive...
bit.ly/46NfSP2
Demystifying GenAI is the very 1st step towards setting better practices for real day-to-day applications of the technology: where it is actually useful and relevant.
www.linkedin.com/posts/elena-...
www.linkedin.com/posts/elena-...
In times when the share of synthetic content grows day by day, does it seem nuts to make an effort of putting yourself in front of the camera and struggle with making original videos?
- It might… |...
In times when the share of synthetic content grows day by day, does it seem nuts to make an effort of putting yourself in front of the camera and struggle with making original videos?
- It might be...
www.linkedin.com
October 7, 2025 at 10:51 PM
Demystifying GenAI is the very 1st step towards setting better practices for real day-to-day applications of the technology: where it is actually useful and relevant.
www.linkedin.com/posts/elena-...
www.linkedin.com/posts/elena-...
About last weekend... and my passion for almost a year now - free breath diving 💙🫧. This is just one of many magical moments caught on my new GoPro from our dive in the Cerbere-Banyuls marine resort u.macula.link/5n0RPqCsQY6n...
Free breath diving in the Cerbere-Banyuls Marine Resort
u.macula.link
September 22, 2025 at 10:42 AM
About last weekend... and my passion for almost a year now - free breath diving 💙🫧. This is just one of many magical moments caught on my new GoPro from our dive in the Cerbere-Banyuls marine resort u.macula.link/5n0RPqCsQY6n...
Reposted by Elena Von Tsss
Dragon in the mist dragzkz, by james gurney, brad kunkle, charlie bowater, justin gerard, highly detailed digital art, artstation
u.macula.link/OhwxSXORQUCg...
#macula #ai-generated @kelp-digital.bsky.social @macula-link.bsky.social
u.macula.link/OhwxSXORQUCg...
#macula #ai-generated @kelp-digital.bsky.social @macula-link.bsky.social
Dragon in the mist by Daniel Maricic
dragzkz, by james gurney, brad kunkle, charlie bowater, justin gerard, highly detailed digital art, artstation, green dragon
Steps: 31, Sampler: DPM++ SDE Karras, Guidance Scale: 7.3, Seed: 1523879559...
u.macula.link
June 21, 2025 at 7:38 AM
Dragon in the mist dragzkz, by james gurney, brad kunkle, charlie bowater, justin gerard, highly detailed digital art, artstation
u.macula.link/OhwxSXORQUCg...
#macula #ai-generated @kelp-digital.bsky.social @macula-link.bsky.social
u.macula.link/OhwxSXORQUCg...
#macula #ai-generated @kelp-digital.bsky.social @macula-link.bsky.social
Reposted by Elena Von Tsss
Will reading become obsolete? How A.I. could transform our relationship to the written word.
What’s Happening to Reading?
For many people, A.I. may be bringing the age of traditional text to an end.
www.newyorker.com
June 20, 2025 at 5:46 PM
Will reading become obsolete? How A.I. could transform our relationship to the written word.
Jordi's soul searching in the Monserrat mountains
Just a quick sneak peek 👀 >>
full 🎵video coming soon!
u.macula.link/4f06hnShROaU...
Just a quick sneak peek 👀 >>
full 🎵video coming soon!
u.macula.link/4f06hnShROaU...
Jorgi's Jorney - preview by Elena Von Tsss
Soul searching in Montserrat
u.macula.link
June 11, 2025 at 8:53 PM
Jordi's soul searching in the Monserrat mountains
Just a quick sneak peek 👀 >>
full 🎵video coming soon!
u.macula.link/4f06hnShROaU...
Just a quick sneak peek 👀 >>
full 🎵video coming soon!
u.macula.link/4f06hnShROaU...
Oh, and of course, after a good 3 hours of soaking in the water and pure excitement 🏄🏽♀️, my very first attempt to catch the waves (and the wave-catchers) with 📸🚁
u.macula.link/xCDF8NaWTi6B...
u.macula.link/xCDF8NaWTi6B...
Let's go surfing! @Punto Lena 🏄 by Elena Von Tsss
Tamir, the [Poseidon's adept](https://www.poseidonsurfacademy.com/), is catching the 🌊 @Punto Lena surf spot on 4th May (just one of many)
u.macula.link
June 5, 2025 at 6:56 AM
Oh, and of course, after a good 3 hours of soaking in the water and pure excitement 🏄🏽♀️, my very first attempt to catch the waves (and the wave-catchers) with 📸🚁
u.macula.link/xCDF8NaWTi6B...
u.macula.link/xCDF8NaWTi6B...
I've done quite some drone footage on my recent trip to Fuerteventura 💙
It´s going to take some time to go through it... so I´ll be sharing here bit by bit '🌊🌊📸🚁
u.macula.link/wLf2WePET52P...
It´s going to take some time to go through it... so I´ll be sharing here bit by bit '🌊🌊📸🚁
u.macula.link/wLf2WePET52P...
Tamer´s 2nd wave by Elena Von Tsss
Tamer of Posidon´s Surf Academy catching his 2nd wave of the day 🌊🌊
u.macula.link
June 4, 2025 at 10:43 PM
I've done quite some drone footage on my recent trip to Fuerteventura 💙
It´s going to take some time to go through it... so I´ll be sharing here bit by bit '🌊🌊📸🚁
u.macula.link/wLf2WePET52P...
It´s going to take some time to go through it... so I´ll be sharing here bit by bit '🌊🌊📸🚁
u.macula.link/wLf2WePET52P...
Reposted by Elena Von Tsss
Artists, here's your regular reminder — keep your mind right!🪷✨
www.flakphoto.news/p/creative-r...
www.flakphoto.news/p/creative-r...
Creative Resistance
On keeping our minds right in dark times
www.flakphoto.news
April 5, 2025 at 4:53 AM
Artists, here's your regular reminder — keep your mind right!🪷✨
www.flakphoto.news/p/creative-r...
www.flakphoto.news/p/creative-r...
If 'Intelligence' is how life, in all its manifestations, strives to perpetuate itself, our human project of civilization is not acting that intelligently 😼
bigthink.com/13-8/the-cas...
bigthink.com/13-8/the-cas...
The case for expanding the definition of intelligence
A fresh view of intelligence — spanning living systems from bacteria to human civilization — challenges the idea that it’s merely problem-solving.
bigthink.com
April 2, 2025 at 1:18 PM
If 'Intelligence' is how life, in all its manifestations, strives to perpetuate itself, our human project of civilization is not acting that intelligently 😼
bigthink.com/13-8/the-cas...
bigthink.com/13-8/the-cas...
Reposted by Elena Von Tsss
Looking for feedback on an enhanced taxonomy of AI agents, since "agents" alone is not very descriptive these days.
Workflow-centric AI provides specialized capabilities within defined processes, offering higher reliability, clear boundaries, and structured execution. 1/2
Workflow-centric AI provides specialized capabilities within defined processes, offering higher reliability, clear boundaries, and structured execution. 1/2
March 26, 2025 at 9:16 PM
Looking for feedback on an enhanced taxonomy of AI agents, since "agents" alone is not very descriptive these days.
Workflow-centric AI provides specialized capabilities within defined processes, offering higher reliability, clear boundaries, and structured execution. 1/2
Workflow-centric AI provides specialized capabilities within defined processes, offering higher reliability, clear boundaries, and structured execution. 1/2
Reposted by Elena Von Tsss
I'm launching Comind, an open source project to develop a cognitive layer for #ATProto.
Comind is intended to build a network of AI agents that collaboratively process information flowing through AT Protocol.
I'm looking for contributors interested in the project.
github.com/cpfiffer/com...
Comind is intended to build a network of AI agents that collaboratively process information flowing through AT Protocol.
I'm looking for contributors interested in the project.
github.com/cpfiffer/com...
GitHub - cpfiffer/comind: Open-source components for Comind, the cognitive layer for the web.
Open-source components for Comind, the cognitive layer for the web. - cpfiffer/comind
github.com
March 31, 2025 at 1:36 AM
I'm launching Comind, an open source project to develop a cognitive layer for #ATProto.
Comind is intended to build a network of AI agents that collaboratively process information flowing through AT Protocol.
I'm looking for contributors interested in the project.
github.com/cpfiffer/com...
Comind is intended to build a network of AI agents that collaboratively process information flowing through AT Protocol.
I'm looking for contributors interested in the project.
github.com/cpfiffer/com...
@wossio.bsky.social to follow up on our chat about this 👀
Beyond Bluesky: These are the apps building social experiences on the AT Protocol
Beyond Bluesky: These are the apps building social experiences on the AT Protocol
A year ago, Bluesky was opening up to the public and was known as one of the many X competitors that emerged after Elon Musk acquired the network formerly known as Twitter. Today, Bluesky’s social network has grown to over 33 million users, while the technology it’s built upon — the AT Protocol (or ATProto […]
tcrn.ch
March 31, 2025 at 1:48 PM
@wossio.bsky.social to follow up on our chat about this 👀
I feel like photos should have a home, and social media are just distribution channels or 'short-term stays' where everything is short-lived.
Hey friends, in case you missed it, I wrote about photographer websites in the newsletter this week. I would love to hear your thoughts. Please feel free to leave me a note in the comments. Cheers!
www.flakphoto.news/p/do-website...
www.flakphoto.news/p/do-website...
Do websites matter?
On the limitations of social media
www.flakphoto.news
March 27, 2025 at 6:16 PM
I feel like photos should have a home, and social media are just distribution channels or 'short-term stays' where everything is short-lived.
Never truly effective, now are deemed entirely pointless 🫥
'People are using Google’s new AI model to remove watermarks from images'
techcrunch.com/2025/03/17/p... via @techcrunch.com
'People are using Google’s new AI model to remove watermarks from images'
techcrunch.com/2025/03/17/p... via @techcrunch.com
People are using Google's new AI model to remove watermarks from images | TechCrunch
People appear to be using Google's new Gemini model to remove watermarks from images, according to reports on social media.
techcrunch.com
March 18, 2025 at 7:30 AM
Never truly effective, now are deemed entirely pointless 🫥
'People are using Google’s new AI model to remove watermarks from images'
techcrunch.com/2025/03/17/p... via @techcrunch.com
'People are using Google’s new AI model to remove watermarks from images'
techcrunch.com/2025/03/17/p... via @techcrunch.com
Reposted by Elena Von Tsss
🧪A starter pack of European scientific societies and associations🇪🇺🇬🇧
📣 Repost to connect researchers on #BlueSky🦋
#research #science #AcademicSky #AcademicChatter #SciSky #EduSky #Academia #AcademicBluesky #SciComm #PostDoc #ECR #ECRChat #NewPI #PhD #PhDSky #MedSky #StandWithScience #eloquenti
📣 Repost to connect researchers on #BlueSky🦋
#research #science #AcademicSky #AcademicChatter #SciSky #EduSky #Academia #AcademicBluesky #SciComm #PostDoc #ECR #ECRChat #NewPI #PhD #PhDSky #MedSky #StandWithScience #eloquenti
March 10, 2025 at 10:20 AM
🧪A starter pack of European scientific societies and associations🇪🇺🇬🇧
📣 Repost to connect researchers on #BlueSky🦋
#research #science #AcademicSky #AcademicChatter #SciSky #EduSky #Academia #AcademicBluesky #SciComm #PostDoc #ECR #ECRChat #NewPI #PhD #PhDSky #MedSky #StandWithScience #eloquenti
📣 Repost to connect researchers on #BlueSky🦋
#research #science #AcademicSky #AcademicChatter #SciSky #EduSky #Academia #AcademicBluesky #SciComm #PostDoc #ECR #ECRChat #NewPI #PhD #PhDSky #MedSky #StandWithScience #eloquenti
Working Sunday's entertainment u.macula.link/f86B9uYGSDKB...
A small miracle of monstera spirals by Elena Von Tsss
u.macula.link
March 2, 2025 at 11:01 PM
Working Sunday's entertainment u.macula.link/f86B9uYGSDKB...
Reposted by Elena Von Tsss
Signal is the number-one downloaded app in the Netherlands. But why?
Signal is the number-one downloaded app in the Netherlands. But why?
Privacy-focused messaging app Signal has been flying high in the Dutch app stores this past month, sitting many days as the most downloaded free app on iOS and Android for all categories, per data from multiple app-tracking platforms such as Sensor Tower.…
tcrn.ch
March 2, 2025 at 10:41 PM
Signal is the number-one downloaded app in the Netherlands. But why?
I've been meaning to write about this for ages, but this piece articulated my thoughts better than I ever could.
So I've decided to just add some ideas on how we can evolve the POSSE approach to make the transition from 'renting' to 'owning' smoother for creators
open.substack.com/pub/elenatai...
So I've decided to just add some ideas on how we can evolve the POSSE approach to make the transition from 'renting' to 'owning' smoother for creators
open.substack.com/pub/elenatai...
February 27, 2025 at 1:48 PM
I've been meaning to write about this for ages, but this piece articulated my thoughts better than I ever could.
So I've decided to just add some ideas on how we can evolve the POSSE approach to make the transition from 'renting' to 'owning' smoother for creators
open.substack.com/pub/elenatai...
So I've decided to just add some ideas on how we can evolve the POSSE approach to make the transition from 'renting' to 'owning' smoother for creators
open.substack.com/pub/elenatai...
Reposted by Elena Von Tsss
This tracks — Social media in 2025: why creatives are ditching 'rented' spaces for owned platforms
Social media in 2025: why creatives are ditching 'rented' spaces for owned platforms
Fed up with Facebook, Instagram, and X? Creatives in 2025 are reclaiming control, ditching social media for owned platforms that foster independence and authenticity.
We've been talking for some t...
www.creativeboom.com
February 25, 2025 at 5:55 PM
This tracks — Social media in 2025: why creatives are ditching 'rented' spaces for owned platforms
Reposted by Elena Von Tsss
Reposted by Elena Von Tsss
Tumblr backs Tapestry, a timeline app for the open social web
Tumblr backs Tapestry, a timeline app for the open social web
Automattic-owned blogging site and social platform Tumblr has financially backed Tapestry, the newly launched app designed to organize feeds from across the open web, including RSS, Mastodon, Bluesky, and others. Launched as a Kickstarter project in…
tcrn.ch
February 25, 2025 at 7:39 PM
Tumblr backs Tapestry, a timeline app for the open social web
AI's Impact & Future of Work: Finally, not speculation but #OpenData
Which Economic Tasks are Performed with AI?
- Put some key stats together from the paper behind The Anthropic Economic Index published today 👀
Which Economic Tasks are Performed with AI?
- Put some key stats together from the paper behind The Anthropic Economic Index published today 👀
AI's Impact & Future of Work
Finally, not speculation but #OpenData
buff.ly
February 10, 2025 at 6:08 PM
AI's Impact & Future of Work: Finally, not speculation but #OpenData
Which Economic Tasks are Performed with AI?
- Put some key stats together from the paper behind The Anthropic Economic Index published today 👀
Which Economic Tasks are Performed with AI?
- Put some key stats together from the paper behind The Anthropic Economic Index published today 👀
Reposted by Elena Von Tsss
Google Images Licensable Badge & how to use it right
Google Images Licensable Badge & how to use it right
For almost a decade now Google Images has been the go-to place for all sorts of pictures. But it also became infamous for saving pictures…
buff.ly
January 29, 2025 at 9:54 AM
Google Images Licensable Badge & how to use it right