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www.employerbranding.news (EBN) is a dedicated platform designed to serve the professional employer branding community. Creating and curating the most relevant and insightful talent attraction news from across the globe.
Radical honesty may be the flavour of the month, but does it have a place in employer branding? Get it right and you rebuild trust and win the branding Holy Grail, authenticity. Get it wrong and you’re left with nothing but egg on your face.

#EmployerBranding #TalentAttraction #RecruitmentMarketing
Radical Honesty in Employer Branding: Truth or TMI?
Radical honesty may be the flavour of the month, but does it have a place in employer branding? Get it right and you rebuild trust and win the branding Holy Grail, authenticity. Get it wrong and you’re...
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August 28, 2025 at 12:18 AM
The Trust Recession Is Here. What Employer Brands Need To Do Now.
Employee trust in “my employer” just fell globally for the first time in the Edelman series. Leaders think they trust employees more than employees feel trusted.

#EmployerBranding #TalentAttraction #RecruitmentMarketing
The Trust Recession in Employer Branding: Data, Causes, Fixes
Employee trust in “my employer” just fell globally for the first time in the Edelman series. Leaders think they trust employees more than employees feel trusted. Here is what the data really says...
buff.ly
August 27, 2025 at 2:39 AM
[24 AUG] PAPER CUT: Green Lights, Red Flags, Real Work.
Surveillance gets slick. AI hype meets the finance team. Entry-level careers wobble. This week is about trust, not toys.

#EmployerBranding #TalentAttraction #RecruitmentMarketing
Green Lights, Red Flags, Real Work | Paper Cut | EBN
Surveillance gets slick. AI hype meets the finance team. Entry-level careers wobble. This week is about trust, not toys.
buff.ly
August 25, 2025 at 11:45 PM
Mo Gawdat warns AI could erase millions of white-collar jobs from 2027, threatening the middle class and social stability. Backed by growing evidence and leading experts, his forecast calls for urgent action before the disruption becomes irreversible.

#EmployerBranding #FutureOfWork #HR #jobs
Mo Gawdat’s AI Warning: 2027 Job Disruption Looms
Mo Gawdat warns AI could erase millions of white-collar jobs from 2027, threatening the middle class and social stability. Backed by growing evidence and leading experts, his forecast calls for urgent...
buff.ly
August 23, 2025 at 11:45 PM
EU lawmakers want new rules for algorithmic management at work. This guide explains what the draft would require, how it fits with the AI Act and GDPR, and what HR, TA and EB teams should do in 90 days to stay compliant, reduce risk and turn responsible AI into brand equity.

#EmployerBranding #hr
EU rules on algorithmic management: what HR should do now
EU lawmakers want new rules for algorithmic management at work. This guide explains what the draft would require, how it fits with the AI Act and GDPR, and what HR, TA and EB teams should do in 90 days...
buff.ly
August 21, 2025 at 12:46 AM
Freedom Within a Framework: Rethinking Global Employer Brand Activation.
Global employer brands succeed when they protect a few core truths and let local teams adapt them.

#EmployerBranding #TalentAttraction #RecruitmentMarketing
Freedom Within a Framework: Global EB That Works
Global employer brands succeed when they protect a few core truths and let local teams adapt them. This balance of consistency and freedom boosts authenticity, relevance, and impact in every market.
buff.ly
August 19, 2025 at 11:53 PM
[17 AUG] PAPER CUT: Traffic Lights, Shrinking Giants, Skill Truths.
Surveillance is in, hiring is out, and skill beats swagger. This week: dashboards at the door, employers on a diet, and the real currency in the AI age.

#EmployerBranding #TalentAttraction #RecruitmentMarketing
Traffic Lights, Shrinking Giants, Skill Truths | Paper Cut
Surveillance is in, hiring is out, and skill beats swagger. This week: dashboards at the door, employers on a diet, and the real currency in the AI age.
buff.ly
August 17, 2025 at 11:46 PM
Paul Hotchan, Head of Talent Acquisition at the Hong Kong Jockey Club, sat down with EBN to share his journey from hotels to human resources, what makes HKJC unique as an employer & how he sees the future of work in Hong Kong & beyond.

#EmployerBranding #TalentAttraction #RecruitmentMarketing
Inside HKJC: Paul Hotchan on Talent, Culture & Purpose
Paul Hotchan, Head of Talent Acquisition at the Hong Kong Jockey Club (HKJC), sat down with EBN to share his journey from hotels to human resources, what makes HKJC unique as an employer, and how he sees...
buff.ly
August 7, 2025 at 12:04 AM
Layoffs on Monday, victory laps on Tuesday. Exec spin, AI churn, and a generation re-routing itself away from Big Tech.
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#EmployerBranding #TalentAttraction #RecruitmentMarketing
August 4, 2025 at 1:37 AM
Consultants chopped by AI, managers roasted by TikTok, and Fortune-100 bosses waging a new office war. This week we follow the money, the misery, and the Gen Z eye-roll reshaping every talent play.
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#EmployerBranding #TalentAttraction #RecruitmentMarketing
July 27, 2025 at 12:20 PM
When Meta offered Anthropic staff big money to jump ship, hardly anyone left. Why? Because mission matters. This is a must-read for any leader or HR pro who still thinks employer branding is optional.
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#EmployerBranding #TalentAttraction #RecruitmentMarketing
July 23, 2025 at 11:35 PM
[20 JUL] PAPER CUT: Work Is Having an Identity Crisis
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AI is axing entry-level jobs while bosses preach well-being they won’t promote. Meanwhile, return-to-office edicts keep mutating and Gen Z is staring everyone down. Here’s the week, minus the corporate cosplay.

#EmployerBranding
July 20, 2025 at 11:07 AM
Deloitte’s 2025 Human Capital Trends: Why Your EVP Needs an AI Upgrade
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Deloitte’s 2025 Human Capital Trends report is clear: if your EVP doesn’t help employees thrive in an AI-powered world, you’ll lose them.

#EmployerBranding #HR #Talentattraction
July 17, 2025 at 1:05 AM
AI reversals. Office tug-of-war. Gen Z burnout. This week we sift hype from hard data to ask: when the talent tide turns, who’s still left standing?
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#EmployerBranding #TalentAttraction #RecruitmentMarketing
July 12, 2025 at 11:28 PM
Mercer’s 2025 Global Talent Trends. What It Means for Employer Branding
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AI isn’t just changing work, it’s changing employer branding. Mercer’s 2025 Global Talent Trends report reveals the biggest shifts in hiring, skills, and leadership.

#EmployerBranding #HR #TalentAcquisition
July 10, 2025 at 12:33 AM
B2B brands that stay silent on employer branding hand talent to flashier rivals. Learn the risks and the hidden levers, before your talent pipeline runs dry.
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#EmployerBranding #TalentAttraction #RecruitmentMarketing
July 9, 2025 at 12:14 AM
Everyone is fretting over AI pink‑slips, yet the loudest cheers this week are for a missing day on the calendar. Can shorter weeks trump smarter machines?
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#EmployerBranding #TalentAttraction #RecruitmentMarketing
July 5, 2025 at 11:38 PM
[29 JUN] PAPER CUT
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Consultancies are shedding humans. Résumés are choking on AI sludge. Culture is fraying in the open‑plan circus. Skills, not CVs, decide who stays employed. This week we slice through the noise so your talent strategy does not bleed later.

#EmployerBranding
June 29, 2025 at 12:24 AM
When EVP Becomes a Lie
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If your EVP crumbles under pressure, it was never true to begin with. A credible EVP isn't about slogans, it's about proof, self-awareness, and the guts to admit where you're falling short. Don't fake it. Own it.

#EmployerBranding #HR #TalentAcquisition
June 26, 2025 at 2:07 AM
Return-to-office ultimatums, AI-powered “corporate Ozempic,” and a broken career ladder define this week’s talent tension.
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#EmployerBranding #TalentAttraction #RecruitmentMarketing
June 21, 2025 at 11:07 PM
What happens when the first rung of the career ladder disappears? Geoffrey Hinton says AI will hollow out graduate jobs. Your EVP needs a better answer than “upskilling.”
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#EmployerBranding #TalentAttraction #RecruitmentMarketing
June 17, 2025 at 11:38 PM
The DEI Debate Is Getting Louder. Employer Brands Can’t Afford to Stay Quiet
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With DEI programs under political and public scrutiny, employer brands are navigating uncertain territory.

#EmployerBranding #HR #TalentAcquisition
June 17, 2025 at 1:22 AM
When one CEO waves seven-figure offer letters while another hands out pink slips, “career security” reads like satire. Here is how the talent market is folding in on itself.
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#EmployerBranding #TalentAttraction #RecruitmentMarketing
June 14, 2025 at 11:45 PM
The Vanishing First Rung: How AI Is Dismantling the Graduate Job Market
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AI is swallowing entry-level work, erasing internships and graduate roles while employers cheer on the tech revolution.
#EmployerBranding #HR #TalentAcquisition
June 12, 2025 at 12:40 AM
[08 JUN] PAPER CUT
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AI is being called “intern-level.” Entry-level jobs are evaporating. McKinsey’s bots make decks faster than your grads. #EmployerBranding #HR #TalentAcquisition #jobs #interns
June 7, 2025 at 11:45 PM